Careem — making everyday life simple

Careem saw at least a two-fold increase in its services across 13 markets in the Middle East, North Africa and Pakistan in 2021. (Supplied)
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Updated 23 March 2022
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Careem — making everyday life simple

  • The ride-hailing company widened its offerings from food delivery to money transfer
  • Careem is, in its own words, ‘driven by the purpose of simplifying people’s lives and building an awesome organization’

RIYADH: Abdulla Elyas is the co-founder of Careem, Gulf region’s popular ride-hailing and delivery app.

After obtaining a master’s degree in computer science and a Ph.D. in business administration from Germany’s Aachen University, Elyas worked as a software engineer and management consultant in Germany and Malaysia.
He founded the Saudi-based Enwani home delivery app in September 2011, with cloud-based software developed in Saudi Arabia and Germany. In August 2015, he launched Careem with his partner Mudassir Sheikh and subsequently absorbed Enwani within Careem’s operations.
Careem, whose motto is “everyday life, made simple,” started as the Gulf region’s answer to Uber and has since expanded into 13 countries. The company also widened its offerings from food delivery to money transfer.
Careem is, in its own words, “driven by the purpose of simplifying people’s lives and building an awesome organization that inspires … with a host of daily services that people need to move around, order things, and transfer money in one unified smartphone app.”
Careem was acquired by Uber in January 2020 for $3.1 billion (SR11.62 billion) and became a wholly-owned subsidiary of the company.
Uber CEO Dara Khosrowshahi said at the time: “Working in parallel, our two platforms will be able to build upon the unique strengths of each, to the benefit of drivers, riders, and the cities we serve across the greater Middle East.”

BIO

● Abdulla Elyas is the co-founder of Careem, Gulf region’s popular ride-hailing and delivery app.

● He did a master’s in computer science and a Ph.D. in business administration from Germany’s Aachen University.

● Elyas worked as a software engineer and management consultant in Germany and Malaysia.

● He founded the Saudi-based Enwani home delivery app in September 2011.

● In August 2015, he launched Careem with his partner Mudassir Sheikh and subsequently absorbed Enwani within Careem’s operations.

Elyas currently sits on the boards of Bupa Arabia and Saudi Arabia’s Small and Medium Enterprises General Authority, Monsha’at.
Careem saw at least a two-fold increase in its services across 13 markets in the Middle East, North Africa and Pakistan in 2021.
It completed a total of 109 million rides, the firm said in its 2021 customer and business trends report.
Cars and bikes transactions grew by 2.6 times compared to December 2020, while delivery and bill payments services grew 2.4 times and 2 times respectively.
In 2021, one in seven customers in Saudi Arabia used multiple services on the app, and the most popular combination of services was ride hailing and food delivery.  
The airports with the most Careem journeys in 2021 were Jeddah with 57,000 trips, Karachi with 211,000 trips, and Dubai with 207,000 trips.
In Q1 2021, Careem revealed a new, disruptive food delivery business model that replaced traditional high-percentage aggregator commissions with a 0 percent commission, giving restaurants of all sizes fair and transparent pricing to grow profitably. It reduced delivery bills by nearly 50 percent and increased the number of orders by up to 20 percent in some restaurants.
The number of the new restaurant outlets that joined Careem in 2021 increased by 58 percent over 2020.
Careem Pay registered over 66 million transactions across six core markets in 2021. Pakistan had the highest use of peer-to-peer payments and mobile recharge, with over 443,000 transactions. Careem Captains topped-up their phones 32.6 million times in 2021, amounting to a total of $1.5 billion.


Saudi POS spending jumps 28% in final week of Jan: SAMA

Updated 06 February 2026
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Saudi POS spending jumps 28% in final week of Jan: SAMA

RIYADH: Saudi Arabia’s point-of-sale spending climbed sharply in the final week of January, rising nearly 28 percent from the previous week as consumer outlays increased across almost all sectors. 

POS transactions reached SR16 billion ($4.27 billion) in the week ending Jan. 31, up 27.8 percent week on week, according to the Saudi Central Bank. Transaction volumes rose 16.5 percent to 248.8 million, reflecting stronger retail and service activity. 

Spending on jewelry saw the biggest uptick at 55.5 percent to SR613.69 million, followed by laundry services which saw a 44.4 percent increase to SR62.83 million. 

Expenditure on personal care rose 29.1 percent, while outlays on books and stationery increased 5.1 percent. Hotel spending climbed 7.4 percent to SR377.1 million. 

Further gains were recorded across other categories. Spending in pharmacies and medical supplies rose 33.4 percent to SR259.19 million, while medical services increased 13.7 percent to SR515.44 million. 

Food and beverage spending surged 38.6 percent to SR2.6 billion, accounting for the largest share of total POS value. Restaurants and cafes followed with a 20.4 percent increase to SR1.81 billion. Apparel and clothing spending rose 35.4 percent to SR1.33 billion, representing the third-largest share during the week. 

The Kingdom’s key urban centers mirrored the national surge. Riyadh, which accounted for the largest share of total POS spending, saw a 22 percent rise to SR5.44 billion from SR4.46 billion the previous week. The number of transactions in the capital reached 78.6 million, up 13.8 percent week on week. 

In Jeddah, transaction values increased 23.7 percent to SR2.16 billion, while Dammam reported a 22.2 percent rise to SR783.06 million. 

POS data, tracked weekly by SAMA, provides an indicator of consumer spending trends and the ongoing growth of digital payments in Saudi Arabia.  

The data also highlights the expanding reach of POS infrastructure, extending beyond major retail hubs to smaller cities and service sectors, supporting broader digital inclusion initiatives.  

The growth of digital payment technologies aligns with Saudi Arabia’s Vision 2030 objectives, promoting electronic transactions and contributing to the Kingdom’s broader digital economy.