Digital tourism strategy announced by Saudi minister at LEAP

(Shutterstock)
Short Url
Updated 02 February 2022
Follow

Digital tourism strategy announced by Saudi minister at LEAP

RIYADH: Saudi Arabia has launched a new digital tourism strategy in a bid to attract more visitors to the Kingdom.

The outline of the plan was announced by the Minister of Tourism, Ahmed bin Aqeel Al-Khatib, at the global and technology-leading LEAP 2022 forum in Riyadh.

The strategy is in line with Saudi Vision 2030, which works to place the Kingdom among the most important tourist destinations in the world.

It also has the support of the World Tourism Organization, the World Bank and digital partners such as Microsoft and Cisco.

“We want travelers and visitors to be sure that the tourism sector in the Kingdom operates within smart regulations,” said Al-Khatib.

The digital plan includes nine programs and will be completed by 2025.

To develop a smart work environment, the Ministry of Tourism will employ the latest technologies to enhance the effectiveness of decision-making, maximize the value of available data, and provide valuable opportunities for investors.

The Ministry of Tourism last year attracted 100,000 Saudis to work in the tourism sector through the “Your Future is Tourism” program.

Presently, the ministry is cooperating with the World Tourism Organization to establish an international tourism academy based in Riyadh, which will contribute to training those wishing to work in the tourism sector from different countries of the world.

The ministry has also established a series of 31 new standards aimed at enhancing the quality of tourism training. With over 226,000 registered trainees in the digital training platform of the ministry earlier this year, employees and job seekers were able to develop skills and work efficiency.

The ministry will also lead the development of a global digital tourism index with the aim of stimulating competition within the sector worldwide.


Saudi ports brace for cargo surge as shipping lines reroute

Updated 09 March 2026
Follow

Saudi ports brace for cargo surge as shipping lines reroute

RIYADH: Preliminary estimates suggest that several global shipping lines could reroute part of their operations to Saudi Arabia’s Red Sea ports, potentially adding 250,000 containers and 70,000 vehicles per month, according to Rayan Qutub, head of the Logistics Council at the Jeddah Chamber of Commerce, in an interview with Al-Eqtisadiah.

“Any disruption in the Strait of Hormuz not only affects maritime traffic in the Arabian Gulf but could also reshape global trade routes,” Qutub said, highlighting the strait’s status as one of the world’s most critical maritime chokepoints for energy and goods transport.

With rising regional tensions, international shipping companies are reassessing their routes, adjusting shipping lines, or exploring alternative sea lanes. This signals that the current challenges extend beyond the Arabian Gulf, impacting the global supply chain as a whole.

Limited impact on US, European shipments

The effects of these developments will not be uniform across trade routes. Qutub noted that goods from China and India, which rely heavily on routes through the Arabian Gulf, are most vulnerable to disruption. In contrast, shipments from Europe and the US typically traverse western maritime routes via the Suez Canal and the Red Sea, making them less susceptible to regional disturbances.

Saudi Arabia’s strategic location, he emphasized, strengthens the resilience of regional trade. The Kingdom operates an integrated network of Red Sea ports — including Jeddah, Rabigh, Yanbu, and Neom — that have benefited from substantial infrastructure upgrades and technological enhancements in recent years, boosting their capacity to absorb increased cargo volumes.

Red Sea bookings

Several major carriers, including MSC, CMA CGM, and Maersk, have already opened bookings to Saudi Red Sea ports, signaling a shift in operational focus to these strategically positioned hubs.

However, Qutub warned that rerouted shipments could increase sailing times. Cargo from Asia, which normally takes 30-45 days, might now require longer voyages via the Cape of Good Hope and the Mediterranean, potentially extending transit to 60-75 days in some cases.

These changes are also reflected in rising shipping costs, driven by longer routes, higher fuel consumption, and increased insurance premiums — a typical response when global trade patterns shift due to geopolitical pressures.

Qutub emphasized that Saudi Arabia’s transport and logistics sector is managing these developments through coordinated government oversight. The Ministry of Transport and Logistics, the Logistics National Committee, and the Logistics Partnership Council recently convened to evaluate the impact on trade and supply chains. Regular weekly meetings have been established to monitor developments and implement solutions to safeguard the stability of supplies and continuity of trade.

He noted that the Kingdom’s logistical readiness is the result of long-term strategic investments, encompassing ports, airports, road networks, rail systems, and logistics zones. Today, Saudi logistics integrates maritime, land, rail, and air transport, enabling a resilient response to global disruptions.

Qutub also highlighted the need for the private sector to continuously review logistics and crisis management strategies, develop alternative plans, and manage strategic stockpiles. Such measures are essential to mitigate temporary fluctuations in global trade and ensure smooth supply chain operations.