LuLu Hypermarket participated in the first Saudi International Marine Exhibition and Conference, which was held at the Riyadh Hilton Hotel from Jan. 30-Feb. 1. LuLu’s participation comes in line with its support for the Kingdom’s Vision 2030 goals of sustainable development in the fisheries development sector.
Countries such as Oman, the UAE, Mauritania, Yemen, Qatar, Iraq, Egypt and Somalia participated in the recently concluded expo, along with local and international companies from the Kingdom.
The three-day event is the first diversified marine exhibition specialized in fisheries, aquaculture and seafood in Saudi Arabia. It is sponsored by the Ministry of Environment, Water, and Agriculture, and supervised by the National Fisheries Development Program.
With inputs from experts working in the fields of fisheries, aquaculture, seafood and various marine industries, the event complements LuLu’s efforts to promote seafood, especially locally caught fish, through its stores, which are equipped with state-of-the-art seafood chillers that stock freshly caught fish from around the world, as well as at least 80 varieties of local fish. LuLu’s participation comprised an information kiosk about seafood and live cooking stations that demonstrated the preparation of seafood.
“The nutrient-rich seafood is increasingly popular as one of the pillars of the Kingdom’s food security and nutrition sectors,” said Shehim Mohammed, director of LuLu Hypermarkets Saudi Arabia. “At LuLu, we are proud of our cooperation with this important local food production area and work closely with the Saudi fishing department and fleets to bring the best and largest variety of locally caught fish to our seafood divisions. This important conference will help all the stakeholders to scientifically explore ways to maximize the potential of the seafood sector.”
Abdul Rahman Al-Fadli, minister of environment, water and agriculture, presented a memento to Mohammed acknowledging LuLu’s participation in the marine exhibition.
LuLu has a presence of 23 hypermarkets in the Kingdom.
