Innovation in the spotlight as Saudi Arabia’s Ithra encourages Eastern Province to get creative

The initiative — which takes place in conjunction with Tanween, Ithra’s season devoted to creativity. (Shutterstock)
Short Url
Updated 09 October 2021
Follow

Innovation in the spotlight as Saudi Arabia’s Ithra encourages Eastern Province to get creative

  • Saudis can register now for the second annual Al-Sharqiya Gets Creative initiative, which aims to help establish the area as a hub of creativity in the Kingdom

DHAHRAN: Registration is now open for participation in the second annual Al-Sharqiya Gets Creative initiative. Organized by the King Abdulaziz Center for World Culture, also known as Ithra, it includes events and activities in 10 creative fields to help develop the Easter Province as a hub of creativity.

The initiative — which takes place in conjunction with Tanween, Ithra’s season devoted to creativity — will run from Oct. 31 until Nov. 7. The registration process remains open until Oct. 21 and is open to Saudis only.

Hadeel Al-Issa, the supervisor of Al-Sharqiya Gets Creative, said that the goal is to help establish the Eastern Province as a key center for creativity in the Kingdom. The initiative offers a range of opportunities to explore innovative ideas and discover talents that can help to achieve sustainable development in the fields of thought, culture and creativity, he added.

The areas covered by the initiative include Dammam, Khobar, Al-Ahsa, Qatif, Buqayq, Jubail, Hafr Al-Batin, Al-Nairiyah and Al-Khafji. It includes three main sections: a program path that includes creative installations, written content, cultural guidance, a bazaar and challenges; a production path that gives participants the chance to design and create tangible products; and an education path that includes workshops, virtual seminars and a hackathon.

The participants in last year’s Al-Sharqiya Gets Creative included more than 66 organizations from the public and private sectors, 50 teachers and a number of universities, schools, academies, training institutes and social platforms.

The 10 creative fields covered by the initiative are: communication, product design, content creation, interactive activities, arts and photography, creative economy, fashion and crafts, architecture, and food design.


Ithra will bring Spain to life for 2-week cultural celebration

Updated 08 January 2026
Follow

Ithra will bring Spain to life for 2-week cultural celebration

  • Ithra Cultural Days will unfold across the plaza, museum, theater, lush garden, library, idea lab, cinema, children’s museum, energy exhibit and Ithra tower

DHAHRAN: Visitors to the King Abdulaziz Center for World Culture (Ithra) can enjoy a taste of Spanish culture from Jan. 12-31.

Under the banner “Live Spain,” spaces at Ithra will be transformed to give a glimpse of life in this vibrant European country.

Ithra Cultural Days will unfold across the plaza, museum, theater, lush garden, library, idea lab, cinema, children’s museum, energy exhibit and Ithra tower, with exhibitions dedicated to Spanish photography, fashion and sports. There will also be Spanish cuisine and interactive installations exploring historical and linguistic connections between Arab and Spanish traditions.

There will be live performances across various stages, with a production of “Carmen” among the highlights.

“Cultural exchange is a core part of Ithra’s approach to programming. Celebrating Spain’s culture and history reflects this focus, particularly as this year’s Cultural Days take on a distinctive character by exploring Spain’s cultural heritage,” Noura Alzamil, program manager at Ithra, said.

“Visitors to Ithra will experience an exciting program in every sense, given the scale and variety of events designed to appeal to all tastes and interests.”

Cinema showings will feature Spanish short and feature films, accompanied by post-screening discussions to provide additional cultural context, while talks and sessions in the idea lab and library will explore architecture, literature and creative practice.

Hands-on workshops will invite visitors to engage directly with Spanish crafts and creative traditions, from visual arts and design to food-related practices.

A dedicated program for children and youth will run alongside with storytelling, creative workshops and performances among the attractions. Food and market experiences in Ithra’s public spaces will reflect the important social role played in the country by food.

Ithra Cultural Days present international cultures through immersive, public-facing experiences. This year’s focus on Spain follows the success of last year’s Japan edition, which welcomed more than 200,000 visitors in just two weeks.