Saudi Arabia’s Misk Foundation launches program to grow youth nonprofits

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Updated 09 August 2021
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Saudi Arabia’s Misk Foundation launches program to grow youth nonprofits

  • The program will support nonprofit organizations through two tracks

RIYADH: Saudi Arabia’s Misk Foundation launched last month a program to empower youth nonprofit organizations and encourage Saudi youth to play an active role in community service.

The three-month program aims to build the basic capabilities of youth organizations by teaching world-class strategies.

It will cover multiple parts of an organization’s journey, including strategic clarity, financial sustainability, communication and impact measurement.

Attendance will be in person over 13 weeks, starting Friday, through a training camp that includes a set of workshops and courses.

The program will support nonprofit organizations through two tracks. The first track embraces initiatives and new ideas to establish nonprofit organizations that serve youth. This will involve full support from the beginning of a concept to its institutional launch and the start of its independent work.

The second track concentrates on expanding the scope of existing organizations that face difficulties in expanding their missions.

Dima Al-Sheikh, director of community engagement, global affairs and research at Misk, said that the foundation is taking a different strategic path and opening new horizons in its work journey by dedicating part of its program to supporting community youth organizations.

“This will contribute to the discovery of distinctive ideas and organizations that aim at serving youth, and provide them with the best experiences to help them serve the community, thus contributing to achieving national leadership in innovative programs directed at Saudi youth,” she said.

Al-Sheikh added that the third sector in the Kingdom is in a “promising” position, and that its institutions are multiplying year after year because of the comprehensive government support system to maximize their economic and social impact.


Klija Festival in Buraidah empowers small businesses

Updated 24 January 2026
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Klija Festival in Buraidah empowers small businesses

  • Half a million attend 15-day celebration of heritage; event creates 1,500 seasonal jobs

RIYADH: The 17th Klija Festival in Buraidah drew more than half a million visitors during its 15-day run, celebrating the region’s heritage and entrepreneurial spirit.

Organized by the Qassim Chamber of Commerce, the event highlighted small businesses, providing a platform for entrepreneurs to showcase local products.

More than 340 sales outlets, marketing corners and points of sale welcomed attendees, while the festival provided 1,500 seasonal job opportunities, the Saudi Press Agency reported.

The small business pavilions featured families in the cottage industry, artisans and startups presenting traditional foods, and handicrafts and heritage items that reflect the region’s identity.

Participants said that the festival was a key marketing platform, boosting sales, increasing brand awareness, facilitating knowledge exchange and fostering connections with organizations supporting SMEs.

Mohammed Al-Hanaya, Qassim Chamber secretary-general and festival supervisor, said that the event brought together families, artisans, SMEs, companies and institutions, stimulating commercial activity, opening direct marketing channels and enhancing economic returns.

He added that the festival provided seasonal jobs for more than 1,500 young men and women across operations, marketing and services, supporting the labor market, empowering national talent, and connecting youth to the events and creative economy.

Klija, a traditional cookie made from wheat flour, dates or sugar, date syrup and natural ingredients such as cardamom and lemon, is a rich source of energy, carbohydrates, dietary fiber and natural proteins.

A cultural icon rooted in Qassim’s traditions, the cookie has gained international exposure through the festival, expanding the availability of packaged products.

Starting next year, the festival will be renamed the International Klija Festival, a rebranding approved by Qassim Gov. Prince Faisal bin Mishaal, who described it as a “successful model for turning local initiatives into global economic engines.”

This year’s festival, held at the King Khalid Cultural Center, included international participants from Egypt, Turkiye and Morocco, marking its evolution into a cross-cultural platform.