Facebook launches e-book to celebrate International Women’s Day

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Updated 09 March 2021
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Facebook launches e-book to celebrate International Women’s Day

  • Digital book throws spotlight on achievements of women from MENAT region

DUBAI: Facebook has developed an e-book featuring 26 women from the media and entertainment industries in the Middle East, North Africa, and Turkey (MENAT) region.

Designed to mark International Women’s Day, the e-book includes stories and messages from women aimed at encouraging, advising, and inspiring readers.

The launch of the e-book comes on the back of the #SheCreates virtual event held in December. The program will continue throughout the year, with focused events and content tailor-made for women.

“This International Women’s Day, we’re amplifying the voices of a diverse group of women who are creating value across communities in the region,” said Moon Baz, Facebook’s strategic partner manager for the MENA region.

“These are influential individuals who, in some way or another, have shown an ability to bring people together both on and off our platforms by creating change and leaving a resounding impact on the lives of others.”

A recording of the #SheCreates event is now available on the Facebook Arabia page.

Derya Matras, regional director for Facebook in Africa, the Middle East, and Turkey, said: “The purpose of #SheCreates is embedded within its name; it’s shining a much-needed spotlight on the incredible, daily impact of women around the region, the difference they make, and the change they create.”


TikTok names 2025 MENA Awards nominees ahead of Dubai ceremony 

Updated 12 December 2025
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TikTok names 2025 MENA Awards nominees ahead of Dubai ceremony 

  • Awards celebrate 66 creators across 11 categories, spanning food, sport, education, entertainment, fashion, and beauty 
  • Ceremony will take place during the 1 Billion Followers Summit on Jan. 8 

LONDON: TikTok has announced the nominees for its 2025 MENA Awards, an annual showcase of the creators, trends and cultural moments that shaped the region’s online conversation over the past year. 

For the first time, the awards will be held in Dubai during the 1 Billion Followers Summit in January, which is one of the world’s largest gatherings of digital creators. 

“We’re proud to celebrate the return of the TikTok Awards in MENA, a moment dedicated to spotlighting the remarkable creativity emerging from our region and the creators who continue to inspire creativity and bring joy to millions every day,” Kinda Ibrahim, regional general manager of operations, TikTok Middle East, Africa, South and Central Asia, said. 

This year’s TikTok Awards MENA will highlight 66 creators across 11 categories, spanning food, sport, education, entertainment, fashion, and beauty, alongside four cross-cutting prizes: Creator of the Year, Visionary Content Award, Breakthrough Artist of the Year and Changemaker of the Year. 

TikTok said the shortlisted accounts reflect how MENA creators drove global conversations in 2025, from viral sounds and challenges to issue-based campaigns and long-form storytelling that traveled beyond the region’s borders.  

The platform said the awards are an opportunity to recognize creators whose work has helped define the platform’s mix of humor, lifestyle, music, and social commentary in Arabic and other languages. 

The ceremony will also include performances by regional artists whose tracks have underpinned major TikTok trends this year, with the full lineup due to be confirmed later in December. 

A full list of nominees is available on TikTok MENA channel. Public voting for the awards is now open and runs until Dec. 23, with winners set to be announced at the summit on Jan. 8.