Formula 3 driver Reema Juffali on the road to becoming an icon for all Saudi women

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For Saudi Arabia’s first-ever female Formula racer, Reema Juffali, the high-velocity, adrenaline-packed action has become a way of life. (AN Photo/Huda Bashatah)
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For Saudi Arabia’s first-ever female Formula racer, Reema Juffali, the high-velocity, adrenaline-packed action has become a way of life. (File/AFP)
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Updated 31 May 2021
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Formula 3 driver Reema Juffali on the road to becoming an icon for all Saudi women

  • For Saudi Arabia’s first-ever female Formula racer, the high-velocity, adrenaline-packed action has become a way of life
  • Ahead of the Formula E double-header last weekend at Diriyah, Juffali announced that she will be making the move from Formula 4 to Douglas Motorsport in the BRDC British Formula 3 Championship this year

RIYADH: Within moments of meeting Reema Juffali, you will get the feeling she was always meant for a career in motorsports. Watch her drive, and those feeling are immediately confirmed.

For Saudi Arabia’s first-ever female Formula racer, the high-velocity, adrenaline-packed action has become a way of life.

“It’s a privilege to be able to do what I’m doing, racing, and racing under the Saudi flag,” the Jeddah-born motorist said. “It’s a humbling experience representing my country by being the first, and alhamdulillah (praise God), I’m pursuing my passion and doing what I love.”

It has been a momentous couple of weeks for Juffali.

Ahead of the Formula E double-header last weekend at Diriyah, Juffali announced that she will be making the move from Formula 4 to Douglas Motorsport in the BRDC British Formula 3 Championship this year.

“It’s going to be a big step for me driving a faster car, a better car, so that’s really exciting,” she told Arab News. “In terms of the future, I’m open to any opportunity that comes my way. I definitely want to race at the top level of motorsports, whether it’s in a Le Mans race or Formula E — it’s all on the cards.”

Douglas Motorsport has been taking part in the series since 2016, with 14 wins and over 60 podiums to its name. This is a major step up for Juffali, but surpassing expectations is what she does.




As a child, Reema Juffali defied gender stereotypes and social norms in Saudi Arabia, preferring sports while other girls chose ballet. (Supplied)

As a child, Juffali defied gender stereotypes and social norms in Saudi Arabia, preferring sports while other girls chose ballet. Her passion for cars came early, and she could name different car manufacturers from a young age. After moving to Boston to study, she began driving — still illegal at the time in Saudi Arabia — and she fell in love with Formula 1.

When it became legal for women to drive in the Kingdom in 2018, she would be the first one out there on the circuit.

“I got approval from the federation to get my license in the UK, and it turned out to be a very simple process,” she told Arab News. “One only needed to receive a medical check-up, to understand the safety regulations and what the flags and signals meant, as well as to pass a one to two-lap test demonstrating this knowledge.

“It felt like I had just graduated from university,” she added. And when the time came, she converted that license into a Saudi one to race under the Kingdom’s banner.

Juffali stressed the importance of her family’s support in pursuing her dreams, despite their initial concerns for her safety.

“My mother and father both really supported me and encouraged me. In a sport like this, there’s quite a lot happening; you really do need a good support system,” she said.

“In the beginning, my friends and family were a bit apprehensive. ‘Is this safe?’ they asked. And I explained that I had done my research, that I had received as much experience as I could before getting into the car and that it was my passion, my dream. I think that was important for them to hear,” she added.

Whatever early doubts there may have been, Juffali pressed ahead with what she believed was her true calling — a professional career in motorsports.

“It’s amazing to be able to compete in a sport where the gender barriers are still evident, but when you’re on track it doesn’t really matter,” she said.

“And for me, at the end of the day, it’s all the same: Whether I’m racing against a male or a female, I just want to get ahead of them, and I want to win.”

A pivotal moment in Juffali’s career was meeting Susie Wolff, former professional racing driver and current Team Principal of Venturi Racing, while attending the Abu Dhabi Grand Prix. The Scottish driver would become a mentor for the young Saudi.

“I saw it as a sign that I needed to start. I needed to go after my dream,” Juffali said. “When I did, I reached out to her again and told her ‘I’m racing, I did it,’ and she honestly was super happy for me.”

Prior to Juffali’s first race, she had only trained for six weeks with her coach in England. She said it was like being “thrown into the deep end.”

Juffali ignored the noise around her and focused on improving herself by getting out on the track as much as possible and putting herself in different scenarios, such as racing under different weather conditions, particularly the rain, and driving different cars.

She quickly learned from her mistakes and became the proficient driver she is today.

Juffali fondly recalled achieving her first purple, or quickest, lap.

“I was like, ‘Really? Are you sure? Is it me?’,” she said excitedly. It was one of the first moments she believed she was the real deal.

Juffali admitted that in the early days she would suffer from overdriving, in which a rookie driver will often depend on what they are learning rather than what they are feeling.

“I still battle with that sometimes, when a scenario appears that I haven’t been in before,” she said. “I do sometimes overthink and overdrive and when that happens, you make mistakes. I’m now more exposed to these scenarios and I have more experience, so I think less and I just do more. I feel more, let’s say. I go with my instinct and gut rather than what I think I need to do.”

Juffali said the most important aspects of racing are consistency, precision and keeping a calm head. Those qualities quickly led to success on the track.

The now 29-year-old driver was in complete disbelief after her first win at the TRD 86 Cup in Dubai.

“A high point was definitely my first win,” she said. “That came as a shock to me because of the way the race was set up. It was a two-part race, and I didn’t realize that I was first. I finished the race thinking ‘Am I actually first?’ and I kept asking people: ‘Is it real? Is it happening?’”

On top of racing, Juffali sees the track as a form of therapy and encourages people to take their stresses and anxieties out on the tarmac, where one is permitted to put the pedal to the metal. “I get that all out on the track, so when I’m in the car on normal roads I’m quite relaxed,” she said.

Juffali stressed the importance of adhering to traffic laws and road safety, explaining that the best way to do so was to be mindful of those around you.

“Think about each other,” she said. “When you’re on the road, it’s not just yourself; you’re putting other people in harm’s way if you’re driving recklessly.”

For those wishing to follow in her footsteps, Juffali broke down the differences in the varying single-seater Formula categories.   

“Formula 4 is the introductory level. It’s the one that has the least power. It’s the slowest and least aerodynamic,” she said. “With Formula 3, you get more power and become more aerodynamic, which means the downforce increases, so it becomes physically harder to drive. Formula 2 is closest to Formula 1. At this level, there is more power and the cars are bigger. Formula 1 is a completely different ballgame.”

The societal changes that have empowered women in the Kingdom over recent years have paved the road for Juffali to achieve her dreams. And she has a word of advice for others looking to do the same.

“I think the most important thing, and the thing that I would’ve liked to hear myself, is that it doesn’t hurt to try, to put yourself in different situations, to experience different things, to try everything,” she said. “That’s how you’re going to find your passion. That’s how you’re going to find your calling.”


The ‘Porsche of off-road’: Ford CEO Jim Farley unveils vision for global lineup forged in Saudi sands

Updated 8 sec ago
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The ‘Porsche of off-road’: Ford CEO Jim Farley unveils vision for global lineup forged in Saudi sands

  • Farley spoke to Arab News about creating a direct engagement between Ford and Dakar
  • He wants customers to feel like they are buying a piece of the world-famous rally with Ford vehicles

RIYADH: Ford’s leadership has signaled a new ambition to make the brand the “Porsche of off-road,” having used Saudi Arabia’s grueling Dakar Rally terrain to to hone their technology into a new lineup of off-road vehicles.

“Porsche has dominated the enthusiast automotive industry for a long time, and Ford, we have the ambition to be the Porsche of off-road,” Jim Farley, Ford Motor Company CEO, told Arab News. 

“There’s no more important off-road race in the world than Dakar,” he said, as the endurance event came to a close in Saudi Arabia at the weekend.

“We want to link the Dakar racing vehicles, our T1 Raptors to something that people can buy, not just a Raptor pickup truck, but a whole new lineup that people have not seen before. So, Dakar is really the inspiration for our future off-road lineup,” he added. 

Speaking on what the future holds for Ford racing and how Saudi Arabia’s terrain impacts vehicle innovation and engineering, Farley said: “I think it’s a story still playing out. The Baja race very much inspired the creation of a global Raptor brand.”

The CEO said that the company wants to create direct engagement between Ford and Dakar, so that consumers feel like they are purchasing a piece of Dakar when they buy a vehicle. 

“Toyota took the lead in off-road because the products were functional. And yes, they’ve been racing for a long time in Dakar. But I don’t think most people who buy the Toyota brand for off-road products imagine they’re buying a piece of Dakar.” 

The CEO highlighted the influential role Dakar plays in Ford’s future off-road lineup, describing the race as the Formula 1 and Le Mans of off-roading. 

“You’re going to see more and more products from Ford that are not utilitarian. Vehicles used to just get from point A to point B off road, but literally they’re designed to give people a piece of the racing technology similar to what portion Ferrari have done on the on road side.”

On the sidelines of the 2026 Dakar Rally, Farley reflected on what he called a “heartening” experience in the Saudi desert. After spending a night camping in a tent without electricity, he spoke of being moved by the profound solitude of the dunes and the deep dedication of the Saudi people to their cultural roots.

“I was very struck by the people I met in the desert the last couple of days. It’s just a sea of young people who kind of return to their roots as a culture out in the desert to enjoy this beautiful place as a social activity, and motorsports is that connection for them,” he said. 

“And I found that very appealing for me as an automobile executive that our industry is the kind of industry that can that can make a connection between the cultural, authentic cultural norms here in the Kingdom. 

“And it really struck me how interesting and important it is for the Saudi people to be connected to this beautiful desert, this beautiful resource you have, but doing so through motorsports, not necessarily through the traditional way of enjoying the desert. I found that very heartening in our world, where people had their shoes off, their feet in the sand and enjoying this beautiful place.”

Comparing a Dakar victory to winning Le Mans or a Formula 1 World Championship, Farley described the race as the “missing jewel” in its storied motorsports crown.

Highlighting why Dakar remains the most important off-road race in the world, the CEO said: “Because it’s global. If you go to Spain and Portugal, and Italy and France, and Thailand and South Africa, and around the world, people know what the Dakar race is.

“They know how difficult it is to win here. They understand the technology required to win here.

“It’s not something in North America. But if you want to create an off-road enthusiast brand for people who love the joy of driving off-road fast, there is no other event.

“But it’s equally compelling because it’s so difficult to win,” he said. 

Dakar came to a close on Saturday, after passing through AlUla, Hail, Wadi Ad-Dawasir, Bisha and Al-Henakiyah, and ending in Yanbu. 

Qatar’s Nasser Al-Attiyah won ​the Dakar Rally for the sixth time in the car category on Saturday as Argentina’s Luciano Benavides won by two seconds on two wheels, the narrowest margin ever.

Ford’s Nani Roma finished second, nine minutes and 42 seconds behind, and teammate Mattias Ekstrom was third after winning the final stage.

“There is an element about this race, like Le Mans, that comes down to kind of fortune and persistence. Do you try long enough and hard enough? Because it only takes one small mistake, one part to break, one driver error for navigation to lose the race,” Farley said.