Rajco becomes first Pakistani company to supply sportswear to Hugo Boss

People walk by a Hugo Boss store in Paris, France February 9, 2019. (REUTERS)
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Updated 10 July 2020

Rajco becomes first Pakistani company to supply sportswear to Hugo Boss

  • Chief Executive of leading Pakistani sports manufacturer says he is confident the company will deliver the order in August
  • Companies like Hugo Boss are looking to reduce reliance on China over coronavirus and higher production costs, manufacturers’ association says

KARACHI: Pakistan’s Rajco Industries has received an order from Hugo Boss to make t-shirts for the German national soccer team in what is the luxury fashion brand’s first order with a Pakistani sportswear manufacturer, Rajco’s chief executive officer said on Wednesday. 
Earlier this week, Pakistan’s adviser on commerce Abdul Razak Dawood announced the Hugo Boss deal in a Twitter post, but did not reveal the name of the Pakistani company that had booked the order. 




The logo of German fashion house Hugo Boss is seen on a clothing label at their outlet store in Mezingen near Stuttgart, Germany, on October 29, 2013. (REUTERS)

“We have received the order for supply of sport shirts for their [German] football team,” Ijaz Ahmed Bhatti, the chief executive of Sialkot-based Rajco Industries, told Arab News, saying he was confident Rajco could deliver the shipment by August. He did not share details of the production value or volume of the order. 
Bhatti, whose company already produces sports garments for Fila, Kariban, Kappa, UHL Sports and other international brands, said he was hopeful this was the beginning of a lasting relationship with Hugo Boss, one of the official sponsors of the German football team.

The deal with Hugo Boss is the result of efforts by the Pakistan Readymade Garments Manufacturers and Exporters Association (PRGMEA), commerce minister Dawood has said. The association hosted the International Apparel Federation’s (IAF) 35th World Fashion Convention in Lahore last year, in collaboration with Dutch industry association Modint. Hugo Boss officials attended the event as chief guests. 
“During physical interaction with the Pakistani [sportswear manufacturing] players, they [Hugo Boss] came to know that the knowledge base of our industry is sound,” PRGMEA chief coordinator Ijaz Khokhar, who is also the regional president of IAF, told Arab News. 
Speaking about Pakistan’s attraction for the German fashion house, Khokhar said Hugo Boss, like other European groups, wanted to reduce its reliance on China, particularly because of the coronavirus pandemic, which had started in China’s Wuhan city. 
“They are moving out of China apparently for two reason. The first is COVID-19 and they want to ensure alternate sources of supplies,” Khokhar said. “The second is that China is becoming expensive and our [Pakistani] labor is relatively cheaper.”
Pakistan’s total exports declined by 6.83% in fiscal year 2019-20, according to commerce ministry figures. 


Pakistan’s new 'political map' projects decades-old position on Kashmir, experts say

Updated 05 August 2020

Pakistan’s new 'political map' projects decades-old position on Kashmir, experts say

  • Maps are not without significance in international law and global litigation over territorial disputes, top legal expert says
  • Opposition urges government to circulate map among all embassies and international forums to convey official position on disputed territory

ISLAMABAD: The government of Pakistan has exercised its executive authority by formally laying claim to the disputed Himalayan territory of Jammu and Kashmir in a new political map, experts said on Wednesday, adding that the move was in line with the country’s decades-old position on Kashmir since it had always maintained that the region was illegally occupied by India.
Prime Minister Imran Khan unveiled Pakistan’s new map on Tuesday, showing the entire area of Jammu and Kashmir and Gilgit-Baltistan as its territory. The decision was made in response to a similar step taken by India which released its own political map in October last year depicting Azad Kashmir and Gilgit-Baltistan, both territories governed by Pakistan, as being part of India.
The Muslim majority Himalayan valley of Kashmir remains disputed between the two South Asian neighbors since 1947. Both claim it in full but rule only parts of it. Both countries have also fought at least two full-scale wars over the territory, making the world community describe the region as a potential nuclear flashpoint.
Last year, India revoked the special status of the disputed Himalayan region’s autonomy.
“By issuing this map, Pakistan has exercised its executive authority to document its position regarding its territorial dispute with India,” Ahmer Bilal Soofi, a top Pakistani expert of international law, told Arab News.
He said that Pakistan’s action was well within the framework of international law and in keeping with the relevant United Nations resolutions promising plebiscite in the region.
“Pakistan has also reiterated its stance [through the map] that India’s illegal annexation of occupied Kashmir through last year’s presidential decree is not recognized by it,” he said, adding that territorial claims over disputed regions could be exercised through legislation, executive action and judicial pronouncements.
“Pakistan’s decision to use the executive authority in this case may also be followed by its legislative action,” he said.
Soofi said the new map would help Pakistan contest its case over Kashmir at international forums, including the UN.
“Maps are not without sanctity and significance in international law and global litigation over territorial disputes,” he said.
Pakistan’s foreign office said the new map was “essential for firmly rejecting the political map issued by India” last year, adding that New Delhi had made “false territorial claims on Azad Jammu and Kashmir and Gilgit-Baltistan.”
“The political map emphatically reasserts Pakistan’s stated position [on Kashmir],” Aisha Farooqui, the foreign office spokesperson, told Arab News.
“Pakistan’s consistent stance on Jammu and Kashmir, anchored in the United Nations Security Council resolutions stipulating that the accession of the state will be through a UN-supervised plebiscite, is further reinforced as the map reaffirms this position,” she said.
The country’s largest opposition party in parliament, the Pakistan Muslim League-Nawaz (PML-N), also endorsed the new map while urging the government to utilize all international avenues to get the dispute resolved peacefully.
“The government should clarify if it will be using the same map at international forums like the UN, or is it just for domestic consumption,” Muhammad Zubair, former governor of Sindh province and a senior PML-N leader, told Arab News.
He said that Pakistan should circulate the new map among all the embassies and international forums to tell the world about its position on the disputed territory. “The new map will be useless if it is only for optics,” Zubair said. “Let’s see how the government proceeds ahead with it.”
Dr. Zafar Nawaz Jaspal, an Islamabad-based academic and expert in international relations, termed Pakistan’s decision to unveil the new map a “wise move.”
“This is a complete map of Pakistan showing our rightful claim over the disputed Kashmir region,” he said, “though it only seems to be for domestic consumption at the moment.”