Saudi media personalities launch coronavirus campaign for foreign workers

Personalities involved in an awareness campaign supporting the Saudi government’s efforts to keep people safe and informed about the dangers of the spread of the coronavirus. (AN Photo)
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Updated 18 March 2020
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Saudi media personalities launch coronavirus campaign for foreign workers

  • The campaign — which roughly translates as With awareness, we can! — targets foreign workers to educate them about the virus
  • Campaign includes the printing and distribution of educational leaflets about the virus and the preventative measures that should be taken

DAMMAM: Media personalities, doctors and social media influencers in the Eastern Province have banded together to launch an awareness campaign supporting the Saudi government’s efforts to keep people safe and informed about the dangers of the spread of the coronavirus.

The campaign — which roughly translates as “With awareness, we can!” — targets foreign workers to educate them about the virus, inform them of the symptoms as well as preventative measures to educate them on how to prevent the spread of the infection and increase the response rate.‎

It includes printing and distributing educational leaflets, sharing information about the virus, and printing roll-ups about the prevention methods for the virus.

The campaign primarily targets foreign workers by instructing them on not being drawn into rumors and taking information from official sources about the dangers of this pandemic, protecting themselves from the transmission of infection and staying away from crowds.

In the first stage the campaign targeted between 30 to 50 workers, but the number has reached 1,300 workers in various cities of the Eastern Province.

According to organizers, the goal of the campaign is to target groups who may not have information on coronavirus prevention due to lack of accessibility in their respective languages.


Media ministry’s Konoz wins 6 gold awards

The AVA Digital Awards are among the most prestigious international awards, established in the US nearly 19 years ago. (@KonozSA
Updated 23 January 2026
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Media ministry’s Konoz wins 6 gold awards

  • “The Destination” showcases the developments witnessed in Saudi Arabia over the past few years across political, economic, medical, sports, cultural, media and artistic fields

RIYADH: The Konoz Saudi Arabia initiative, one of the Ministry of Media’s programs, achieved a global milestone by winning six gold awards at the AVA Digital Awards for its documentary film “The Destination.”

Awards were given for documentary, film, editing, informational, cinematography and directing.

With the achievement, the film’s total awards since its release have risen to 13, in addition to receiving three international commendations, bringing the initiative’s overall tally to more than 50 local and international awards.

“The Destination” showcases the developments witnessed in Saudi Arabia over the past few years across political, economic, medical, sports, cultural, media and artistic fields. The film highlights the steady and accelerated steps toward realizing Saudi Vision 2030 and the Kingdom’s transformation into a global destination.

The documentary is currently available on the Shahid and stc tv platforms, in addition to being screened onboard Saudia flights. It combines creative footage drawn from trusted media sources covering events across the Kingdom with exclusive interviews featuring experts and specialists in the fields addressed by the film.

To date, the documentary has surpassed 10 million views across various platforms.

The AVA Digital Awards are among the most prestigious international awards, established in the US nearly 19 years ago. The awards aim to honor excellence in planning, directing, design and production across digital campaigns, audio and video production, website development, and social-media marketing and engagement.