Pakistan’s annual heritage fair promotes culture in colors

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Festivities, foods, handicrafts and entertainment at the heritage festival of Lok Virsa in Islamabad exhibiting diverse culture from Pakistan's provinces and regions. (AN Photo)
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Festivities, foods, handicrafts and entertainment at the heritage festival of Lok Virsa in Islamabad exhibiting diverse culture from Pakistan's provinces and regions. (AN Photo)
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Festivities, foods, handicrafts and entertainment at the heritage festival of Lok Virsa in Islamabad exhibiting diverse culture from Pakistan's provinces and regions. (AN Photo)
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Festivities, foods, handicrafts and entertainment at the heritage festival of Lok Virsa in Islamabad exhibiting diverse culture from Pakistan's provinces and regions. (AN Photo)
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Festivities, foods, handicrafts and entertainment at the heritage festival of Lok Virsa in Islamabad exhibiting diverse culture from Pakistan's provinces and regions. (AN Photo)
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Festivities, foods, handicrafts and entertainment at the heritage festival of Lok Virsa in Islamabad exhibiting diverse culture from Pakistan's provinces and regions. (AN Photo)
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Festivities, foods, handicrafts and entertainment at the heritage festival of Lok Virsa in Islamabad exhibiting diverse culture from Pakistan's provinces and regions. (AN Photo)
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Festivities, foods, handicrafts and entertainment at the heritage festival of Lok Virsa in Islamabad exhibiting diverse culture from Pakistan's provinces and regions. (AN Photo)
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Festivities, foods, handicrafts and entertainment at the heritage festival of Lok Virsa in Islamabad exhibiting diverse culture from Pakistan's provinces and regions. (AN Photo)
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Festivities, foods, handicrafts and entertainment at the heritage festival of Lok Virsa in Islamabad exhibiting diverse culture from Pakistan's provinces and regions. (AN Photo)
Updated 18 November 2019
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Pakistan’s annual heritage fair promotes culture in colors

  • Lok Virsa art and crafts festival attracts thousands of visitors to experience country’s diverse culture
  • 10-day festival features food, native dresses, music, crafts, artisans, and performances

Islamabad: 'Lok Mela' by Lok Virsa is an opportunity for Pakistanis and foreigners to experience the diverse and vibrant cultures of the country’s four provinces and regions in a day during the 10 days of the annual folk festival organized in Islamabad.




Festivities, foods, handicrafts and entertainment at the heritage festival of Lok Virsa in Islamabad exhibiting diverse culture from Pakistan's provinces and regions. (AN Photo)

Lok Virsa, the National Institute of Folk & Traditional Heritage which has a prime directive to preserve, document and promote Pakistan’s cultural heritage has been organizing this festival on its premises for decades in the hills of Shakarparian park. The fair kicked off on Friday and is scheduled to end on November 24.




Festivities, foods, handicrafts and entertainment at the heritage festival of Lok Virsa in Islamabad exhibiting diverse culture from Pakistan's provinces and regions. (AN Photo)

Colorful pavilions representing Punjab, Balochistan, Khyber Pakhtunkhwa, Sindh, Gilgit-Baltistan, and Azad Jammu & Kashmir are exhibiting their respective cuisines, indigenous folk music, songs, dances, attire, crafts, and artisans have been a treat for visitors arriving in droves to see, hear, smell, taste, and touch the cultural elements.




Festivities, foods, handicrafts and entertainment at the heritage festival of Lok Virsa in Islamabad exhibiting diverse culture from Pakistan's provinces and regions. (AN Photo)

Each night the festival premieres a special musical event of a province or a ceremony with live performances or a theatrical show. For children’s entertainment, the organizers have set up a limited time period puppet show. The craft bazaar and dance performances would be enough to keep visitors occupied with enjoyment.  




Festivities, foods, handicrafts and entertainment at the heritage festival of Lok Virsa in Islamabad exhibiting diverse culture from Pakistan's provinces and regions. (AN Photo)

Several stalls, many managed by female artisans demonstrated the contribution of women in Pakistan’s economic process.

At the Baluchistan pavilion, craftswoman Aziz Fatima demonstrated her skills in Balochi embroidery, a centuries-old tradition she continues taught by her mother which Fatima intends to preserve by teaching girls in her community.




Festivities, foods, handicrafts and entertainment at the heritage festival of Lok Virsa in Islamabad exhibiting diverse culture from Pakistan's provinces and regions. (AN Photo)

Lacquer artisan, Farhat Bibi from D.I. Khan showed her skills on how to protect woodwork and add designs by applying layers of the coating in different colors while the material is rotated on a simple wooden lathe machine. In the process, patterns are etched on the surface using a thick iron needle exposing each color as per requirements.




Festivities, foods, handicrafts and entertainment at the heritage festival of Lok Virsa in Islamabad exhibiting diverse culture from Pakistan's provinces and regions. (AN Photo)

Ameer Bukhsh from Kahror Pacca, Punjab showed his skills in Woodblock pattern using natural dye, a historical-artistic designing technique originating from the lower Indus valley around southern Punjab and most of Sindh. Bukhsh has imparted his textile craft training to family members and other artisans.

There are multiple attractions for visitors to keep people from all walks of life entertained and engaged. Arab News captured the moments to give a glimpse of the country’s cultural colors festival.


Nine Pakistani firms showcase auto components at Automechanika Dubai 2025

Updated 09 December 2025
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Nine Pakistani firms showcase auto components at Automechanika Dubai 2025

  • Pakistan to present automotive parts, engineering goods, hybrid-tech capabilities to global buyers
  • Expo expected to draw 50,000 visitors and 2,400 exhibitors from over 60 countries, Consulate says

ISLAMABAD: Nine Pakistani companies are exhibiting automotive parts and engineering products at Automechanika Dubai 2025, one of the world’s largest auto-sector trade events, the Pakistani Consulate in Dubai said on Tuesday.

The three-day expo, being held from Dec. 9–11 at the Dubai World Trade Center, is expected to draw more than 50,000 buyers and 2,400 exhibitors from 60 countries, showcasing parts, components, lubricants, batteries, radiators, electronics, diagnostics tools, lighting, accessories, paint and body systems, as well as electric and hybrid vehicle technology.

Pakistan’s automotive and engineering sector contributes to manufacturing, employment and exports, with companies increasingly targeting Middle East and African markets for sourcing and aftermarket supply.

“Nine Pakistani companies facilitated by the Trade Development Authority of Pakistan (TDAP) are exhibiting their products to highlight Pakistan’s strengths in automotive parts, engineering goods and related industries,” the Consulate said. 

Pakistan’s Consul General in Dubai Hussain Muhammad inaugurated the country pavilion and said participation at Automechanika reflects Islamabad’s intent to position its manufacturers in global supply chains and expand access to high-value export markets. Trade and Investment Counselor Ali Zeb Khan also reaffirmed support for exporters seeking new business linkages.

In November, Pakistan also exhibited at Big 5 Global 2025, showcasing construction materials and technologies at what is considered the world’s largest construction industry gathering.