ISLAMABAD: In the past few years, social media, particularly Instagram, has emerged as the social media platform of choice for many contemporary Pakistani women artists who use it to promote their art and create a space for a meaningful exchange of dialogue and ideas about women’s rights and issues. Here are some Pakistani women artists and designers to follow on Instagram for their creativity as much as their activism on and offline.
SHEHZIL MALIK

Did you see the Aurat March posters plastered around Lahore? That was the genius of Shehzil Malik. In 2015, Malik drew a viral comic inspired by her experience as a woman in public spaces in Pakistan, which gained her a large following. Her graphic, high-color saturated pieces have since captured the public imagination. Malik has also launched a fashion line with a feminist bent and her drawing of Meesha Shafi was used as stage art atPepsi Battle of the Bands.
SAMYA ARIF

Karachi-based Samya Arif’s list of clients and collaborators reads like a drool-inducing menu of the who’s who of the Pakistani music scene: Junoon, Mooroo and the Mekaal Hasan Band, that small unknown indie band by the name of Coldplay, as well as mega brands like Coke Studio, Al Jazeera and Magnum. Arif, who teaches part time at her alma mater the Indus Valley School of Art & Architecture uses visual art and illustration to make eye catching designs such as the cover arts of novels ‘Hijabistan’ and ‘Goodbye Freddie Mercury,’ and to celebrate womanhood.
MALIHA ABIDI

Maliha Abidi paints colorful and arresting portraits celebrating Pakistan’s women icons. Based in the UK, Abidi compiled her illustrations, such as those of the late Asma Jehangir, Noor Jehan, Nazia Hassan, Malala Yousafzai and Pakistan’s first female firefighter Shazia Parveen, into a book called ‘Pakistan for Women’ showcasing 50 Pakistanis who have contributed to the fabric of the nation. Abidi has also used her work to highlight women’s issues like dowry abuse, domestic violence and child marriage.
AREEBA SIDDIQUE

Areeba Siddique’s drawings on her Instagram page have the most clever detailing: A cell phone lit up with texts from mom next to fingers applying the words “Follow me on Instagram” in henna on another person; inside the intricate pattern of the mehndi design is this sentence: “no more boys name in our henna. ONLY INSTAGRAM USER NAMES.’ With nearly 67,000 followers, Karachi’s Siddique shares not only her feminist artwork and illustrations depicting the delightfully mundane happenings in the lives of mostly hijab-clad women but also presents glimpses of her own personal style and design process. She most recently collaborated with a homeware line that put her artwork on mugs and dishes.
FATIMA BAIG

The beauty of the body, of diversity and of spirituality are the main stays in the art created by Fatima Baig. A native of Rawalpindi, she creates power-packed, color-saturated images depicting strong women of diverse backgrounds, ethnicities, skin tones and body sizes. There are recognizable shout outs in her work to regional dress, jewelry, people (including her portrait of Abida Parveen) and a playful approach to incorporating the cosmos and the connection between women and the spirit. 
MAHOOR JAMAL

Combining the worlds of illustration, design and photography Mahoor Jamal has become a person to watch in both the art and fashion worlds. With a unique approach to artistry Jamal has worked with fashion campaigns and editorials in both photography and text. Her work depicts women both realistic and fantastical, incorporating desi aesthetics like jewelry and clothing with breathtaking control.
HAFSA KHAN

US-based Hafsa Khan has grown a strong following across social media for capturing the beauty of South Asian women, drawn in pop art. When talking about her work on her website Khan said, “I want you to notice the regality of the women.” Hands wearing mehndi and decked out in rings and bangles, nose rings and teekas, and traditional dresses skilfully reimagine the classic pop art graphics of yesteryear and merge them with South Asian aesthetics. The images of brown skinned women and their hands contrast against neon pops of colors, bold backgrounds and even at times designer logos leave a lasting impression.