Taif University (TU) has hired some of the Kingdom's top professional music instructors
The music courses will include singing training, involving tuition in vocal keynotes, pitch and sight-reading exercises, and the singing of Arabic poetry
Updated 24 January 2019
MOHAMMED AL-KINANI
JEDDAH: A Saudi university is hitting the high notes after becoming the first in the Kingdom to offer music courses to students.
Some of the country’s top professional instructors have been hired by Taif University (TU) to run training sessions in singing, poetry and the playing of musical instruments.
Although the courses are not part of the city university’s curriculum, education chiefs hope the program will lead the way in developing young musical talent in the Kingdom.
Makkah Gov. Prince Khaled Al-Faisal inspired the initiative a year ago, and students are already lining up to join the new music academy on the university’s main campus.
The music courses will include singing training, involving tuition in vocal keynotes, pitch and sight-reading exercises, and the singing of Arabic poetry. Starting next month, experts will also be on hand to teach students how to play the lute, dulcimer and piano.
TU spokesman, Saleh Al-Thubaiti, told Arab News: “TU has turned an idea into reality. The academy offers several projects, the most important of which is the Prince Abdullah Al-Faisal International Prize for Arabic Poetry.”
He said that the poetry club at the TU Arab Poetry Academy had attracted more than 850 applications from students wishing to take part in poetry writing, recitation, and music, and they would be performing in concerts this semester.
Al-Thubaiti said: “The poetry-writing course will focus on teaching students aspects of Arabic prosody (the patterns of rhythm and sound used in poetry) in an innovative manner.”
Trainees will be given the opportunity to present their poems at special student soirees and publish their poetry in an online magazine for young people.
The academy also plans to launch an annual on-campus summer gathering for young poets.
Those taking part in the poetry-recitation course will learn how to recite poetry and make audio books for general listeners and people with special needs.
The TU Arab Poetry Academy recently held its first matinee event when faculty members and students recited several poems.
“The university campus is not all about work and textbooks,” Al-Thubaiti said.
“Students are interested in other activities that can help them develop their talents and skills. We believe the university is providing an environment where students can develop themselves on various personal and academic levels.”
In December last year, the poetry academy held its first concert which was attended by the Taif governor, university’s president, academics and students. It included poetry readings and a performance of national and traditional songs by the university band.
Director of the poetry academy, Dr. Mansour Al-Harthi, told Arab News that 500 male and female students had enrolled on the music course, adding that the city of Taif had long been renowned for its musical activities.
‘I feel seen,’ says Saudi storyteller Noura Alashwali
Ministry of Culture-backed incubator helped Jeddah local create her first graphic novel
Updated 6 sec ago
Sumaiyya Naseem
JEDDAH: Visual storyteller Noura Alashwali is one of a generation of Saudi artists whose personal journeys mirror the Kingdom’s cultural transformation, meaning their creative impulses are increasingly backed by public institutions and have an audience ready to listen.
“Creative expression was never just a hobby for me; it was a need,” Alashwali, 37, told Arab News. “From a young age, whether through writing or drawing, creativity felt like a part of who I was. And it still is.”
It was her education at Dar Al-Hekma University, where she obtained a degree in graphic design, that gave structure and language to an instinct she had carried since childhood.
Saudi visual storyteller Noura Alashwali’s debut graphic novel began as a way to process grief in private. (Supplied)
“My earliest memory of drawing with pen and paper is when I was four years old, and I still have those drawings,” she said. Like many artists, she experimented with various mediums as she grew older. Eventually, she found her way to a Saudi art center that she described as “a very popular and wonderful place to learn art.”
At university, Alashwali’s work turned digital. “When I learned about the major, I immediately felt that I belonged. Graphic design is about visual communication. It’s not just about creating art, but about communicating ideas, thoughts, and stories.”
Those ideas would take on a personal weight in 2023 with “Deema and the Old Letters,” her debut graphic novel.
When an idea comes to me (now), I take it more seriously. I honor it and commit to it. I say, ‘Thank you for choosing me. I’m going do my best to manifest you.’
Noura Alashwali, Saudi storyteller
“It was a way for me to process my grief after my mother passed away in 2023,” Alashwali explained. “I was simply writing and drawing while processing very heavy emotions.”
Noura Alashwali's creativity was supported by the Literature, Publishing and Translation Commission's Authors’ Incubator Program in 2024. (Supplied)
What transformed that intimate archive into a published work was institutional support. In early 2024, Alashwali came across an open call from the Ministry of Culture’s Literature, Publishing and Translation Commission for its Authors’ Incubator program.
The inclusion of graphic novels and comics among the supported genres caught her attention. She assembled her materials into a PDF, applied, and was accepted.
For the six-month Riyadh-based program she was paired with a mentor, Dr. Hanan Al-Ghadi from Princess Nourah University, and supported logistically. By November 2024, she had signed with Rashm, a publishing house collaborating with the commission.
Alashwali contrasts the protagonist’s depression with the warmth of Jeddahwi landscapes. (Supplied)
Beyond the mentorship and funding, the experience reshaped her sense of self.
“It felt like a dream. Because of institutional support from the Ministry of Culture, I feel validated. I feel seen,” she said. “It encouraged me to take my practice seriously — not just as self-expression, but as something that contributes to the Saudi cultural scene.”
Initiatives such as the incubator program do not merely teach skills; they signal that deeply personal stories of grief, love and memory have a place in the public cultural sphere.
Alashwali contrasts the protagonist’s depression with the warmth of Jeddahwi landscapes. (Supplied)
While Alashwali hopes her work will be translated into English, publishing in Arabic for Saudi readers was the natural choice. “It’s great to contribute to the local scene with an Arabic graphic novel,” she said.
“Deema and the Old Letters” traces a young woman’s journey through pain and grief, using moonlit symbolism and visual poetry to explore art as a means of self-discovery and healing.
“I wanted it to feel intimate and personal. So ‘Deema’ is also designed like a journal,” Alashwali noted.
The protagonist’s depression is juxtaposed with the warmth of Jeddahwi landscapes.
“Jeddah is home. And when you are home, you’re being your most authentic self,” Alashwali said. “It’s a very kind and happy city; very welcoming and down-to-earth.”
The literature commission’s incubator also expanded Alashwali’s creative world, connecting her to artists from across the Kingdom, including Riyadh, Baha, and the Eastern Province.
“We have lots of beautiful cultures and stories in Saudi Arabia,” she said. “I have developed close friendships which contributed to my creative practice and personal growth.”
This sense of cross-regional exchange reflects a shift: Artists who once worked in silos are now being given room to meet, collaborate and be heard.
“What I enjoy most about being a storyteller in Saudi Arabia is that the scene is still fresh. People notice new work and genuinely connect with it,” Alashwali said. “It doesn’t feel overcrowded and overwhelming.”
Besides the literature commission, she has worked with the Visual Arts Commission and the Heritage Commission, including a workshop on creating eyeglass frames using Saudi craft techniques, created in collaboration with Italian gallery Moi Aussi and the Saudi Artisanal Company.
At Hayy Jameel in December, as part of the three-day “Soul of Palestine” program, Alashwali led a visual storytelling workshop where participants created digital illustrations to celebrate Palestinian heritage and culture.
Earlier in 2025, she participated in the Jeddah Book Fair and the Riyadh International Book Fair. In Jeddah, she worked with younger audiences on transforming emotions into short comics. In Riyadh, the focus shifted to books and artistic practice.
Across these settings, her metric for success remains emotional rather than technical. “It’s when I feel the participants have opened their hearts and try to transform their emotions into a comic, regardless of the drawing skills,” she explained.
Alashwali’s next project is inspired by conversations with her five-year-old daughter. “One day, after smelling a vanilla perfume she loves, she told me: ‘Mama, I think this is the smell of my heart.’ She believed it completely,” she said. “That idea stayed with me — the thought that the world might be kinder if we could smell hearts. So, the project will take the form of a directory of heart scents.”
Her plans for 2026 are modest. “I hope to dedicate more time and energy to my art,” she said. “If that doesn’t happen, publishing my next book will be enough.”
Underpinning it all is a philosophy she returns to — one espoused in one of her favorite books, “Big Magic,” in which Elizabeth Gilbert writes about ideas as living entities searching for someone to bring them into the world.
“As a Muslim, I believe these ideas are created by God,” said Alashwali. “When an idea comes to me now, I take it more seriously. I honor it and commit to it. I say, ‘Thank you for choosing me. I’m going do my best to manifest you.’”
