Holy smoke! Pakistan Twitter on fire over ‘sin tax’ on cigarettes

Electronic cries of rage and amusement are ringing across Pakistan’s Twitter community after the government announced on Wednesday its plans to impose a ‘sin tax’ on tobacco products ostensibly to make cigarettes more expensive. (REUTERS/file)
Updated 05 December 2018
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Holy smoke! Pakistan Twitter on fire over ‘sin tax’ on cigarettes

  • Pakistan’s government plans to impose a sin tax on tobacco and sugary beverages
  • The fund collected from sin tax will be allocated to health budget, says Minister for National Health Services

ISLAMABAD: Electronic cries of rage and amusement are ringing across Pakistan’s Twitter community after the government announced on Wednesday its plans to impose a ‘sin tax’ on tobacco products ostensibly to make cigarettes more expensive and reduce the number of youngsters who take to smoking each year.

While sin tax is a commonly used term to mean excise or sales tax on products deemed harmful to society, the translation by Urdu-language media of the word sin as ‘gunnah,’ used to refer to activities that go against the commands of Allah, did not go down too well among Pakistan’s puff-chested, rambunctious Twitter users.

Journalists, cultural critics and members of the ruling Pakistan Tehreek-e-Insaaf party alike took to Twitter to blow off smoke.

The gunslinging, motorbike-riding parliamentarian Faisal Vawda wouldn’t have any of it.   

‘I’m a chain cigarette smoker myself and I appreciate all the measures taken by the government to discourage smoking and I understand it’s injurious to health but this term “Gunnah Tax” is inappropriate,” he tweeted. “If this is gunnah then what would we name and term the actual gunnahs.”

Journalist Zarrar Khuhro, known for his sharp wit and merciless trolling, who is generally never on the same page as Vawda, responded that he was ‘with [Vawda] on this.’

“It is a common term used internationally and is just a literal translation, not a big deal,” Khuhro told Arab News, adding that the outcry was “just another storm in a teacup.”

But Khuhro’s response to Vawda had already unleashed an army of economists (read: people adept at using google search) who proceeded to educate him about what sin tax actually meant and that the use of the word gunnah was merely a translation error. Indeed, the sheer number of people who suddenly emerged as experts on the origins and use of the sin tax since the beginning of time proved beyond a doubt that Pakistanis are capable of google searching a wide variety of topics other than just raunchy content. Ahem.

There were also those who welcomed Vawda’s stand.

“Thank God, someone z there in PTI to represent us - the smokers,” Twitter user Arsalan M Kashif said in response to Vawda’s post.

 

The searingly funny Farid Alvie ascribed the quote “sin tax is a sin” to a make-belief ministry:

"Sin tax aik gunah hai!’ -- Jimmy Jirga, Minister for Brunch & Other Extracurricular Activities,” Alvie posted.


One Twitter user directly addressed the prime minister for raining on his fun:

“Dude @ImranKhanPTI apni jawaani mein har mazzay kar ke abb hamarey time pe tumhen gunnah yaad aa gaya hai? Aesay nahi challega. #IStandWithMahiraKhan.’ (Oh Imran Khan, after having all the fun in your youth, now when it’s our turn you’ve remembered this is a sin? It’s not going to work like this.”


Others took an ever more dramatic approach. Hasan Aly tweeted that soon the government would tax citizens simply for being alive.

Many even revived the #IStandWithMahiraKhan hashtag from last year which was created to express solidarity with Pakistan actress Mahira Khan after she was shamed on social media over leaked photos that showed her smoking in a backless dress with Indian actor Ranbir Kapoor.

Then there was also those enterprising few who wondered if they could be rewarded for giving up smoking:

“I quit smoking. Am I eligible for ‘Sawab’ (reward) allowance?” Iftikhar Firdous, an editor at Samaa TV, said in a tongue-in-cheek post.

Author, columnist and cultural critic Nadeem Farooq Paracha had his own ideas.  

“I sure wish they could have called it something else,” Paracha told Arab News. “Like Indulgence Tax or Fun Tax Or Minor Sin tax or Chota Gunnah (small sin) Tax.” 


XP Music Futures unites industry experts to drive music, creativity

Updated 05 December 2025
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XP Music Futures unites industry experts to drive music, creativity

RIYADH: The annual XP Music Futures conference has started in Riyadh, celebrating creative voices and focusing firmly on the Kingdom’s music and entertainment culture.

Hosted in JAX District, the festival brings together artists, managers and fans in a bid to drive the region’s music scene forward. It is hosted by the MDLBEAST Foundation and includes a series of panel talks and workshops.

During the Saudi Music Managers Forum on Thursday, industry pioneers spoke about their experiences.

Saudi Music Managers Forum at XP Riyadh. (AN Photo / Huda Bashatah)

During on on-stage discussion between Gigi Arabia, CEO of heavy metal promotion company Heavy Arabia, and Rayan Al-Rasheed, director of operations and artist booking at MDLBEAST, the pair emphasized the importance of investing in Saudi artists.

Al-Rasheed explained that supporting the ecosystem surrounding Saudi artists from production to creative direction was a necessary component of greater success.

“What we lack in the MENA (Middle East and North Africa) market is the investment in artists. When I bring foreign artists they have their own visual artists, sound engineers and more … That’s what we need to invest in, that’s what will help sell shows in the end. The more you invest, the more the product succeeds,” he said.

Zeyne Speaks on her experience as an Arab Artist. (AN Photo / Huda Bashatah)

Zeyne, a Palestinian Jordanian artist, spoke about the importance of Arab artistic representation.

On delicately incorporating Arab culture into art, she said: “We approached everything with a lot of intention and research, and I think that’s really important when you want to represent culture.”

Rawan AlTurki Poses in Front of Her Work at XP Riyadh. (AN Photo / Huda Bashatah)

The mission of empowering the region’s voices through art at the festival goes beyond music, with a diverse array of creatives attending.

Rawan Al-Turki and Abir Ahmed, photographers from Jeddah, spoke to Arab News about being part of Riyadh’s ambitious creative sector. Al-Turki said: “The development that’s happening in Riyadh, it’s really beautiful … you see so much innovation from all these artists … we’re so proud of the transformation.”