Sued by Starbucks, Indian coffee chain changes name

An Indian coffee shop chain rhyming with Starbucks and with a similar logo. (Photo courtesy: Facebook/Sardarbuksh Coffee & Co.)
Updated 28 September 2018

Sued by Starbucks, Indian coffee chain changes name

  • An Indian coffee shop chain rhyming with Starbucks and with a similar logo has agreed to change its name after being sued by the US giant
  • Starbucks, which entered the vast Indian market in 2012 and now has 125 outlets, began legal proceedings against “SardarBuksh,”

NEW DELHI: An Indian coffee shop chain rhyming with Starbucks and with a similar logo has agreed to change its name after being sued by the US giant, the Indian firm said Friday.
Starbucks, which entered the vast Indian market in 2012 and now has 125 outlets, began legal proceedings against “SardarBuksh,” which has 25 shops in New Delhi, in July.
“Our name rhymed with Starbucks which is why the court has ruled (on Thursday) in their favor,” Sanmeet Singh Kalra, co-founder of SardarBuksh, told AFP.
His company has agreed to change the name to the not-particularly-different “Sardarji-Bakhsh” within two months.
But Kalra said that his logo, which like Starbuck’s is a circle of green and black with a figure at the center — albeit a man in a turban and not a mermaid — will not change.
Harish Bijoor, a branding consultant, said that Indian firms often use names that are similar to well-known multinational brands.
“Such imitators have limited ambition and they enjoy their moment of limelight of having ambushed an iconic brand in India,” Bijoor told AFP.
In 2015, US fast food giant Burger King reportedly took a street vendor in the northern city of Ludhiana to court for using the name “Mr Singh Burger King.”
Indian chain “Burger Singh” has been left alone, however, opening 20 outlets in India with plans to expand into the British market, according to media reports.
“Singh” is a commonly used last name in India’s Hindu and Sikh communities.


Australia’s Great Barrier Reef status lowered to critical and deteriorating

Updated 03 December 2020

Australia’s Great Barrier Reef status lowered to critical and deteriorating

  • Australia’s northeastern coast has lost more than half its coral in the past three decades

MELBOURNE: The health of Australia’s Great Barrier Reef, the world’s most extensive and spectacular coral reef ecosystem, is in a critical state and deteriorating as climate change warms up the waters in which it lies, an international conservation group said.
The World Heritage-listed site off Australia’s northeastern coast has lost more than half its coral in the past three decades.
Coral-bleaching in 2016, 2017 and 2020 has further damaged it health and affected its animal, bird and marine population, the International Union for Conservation of Nature said in a report.
Such bleaching occurs when hotter water destroys the algae which the coral feeds on, causing it to turn white.
The union moved the reef’s status to critical and deteriorating on its watchlist.
Some activities which threaten it, like fishing and coastal development, can be tackled by the management authorities, the union said.
“Other pressures cannot be addressed at the site level, such as climate change, which is recognized as the greatest threat,” it said.
Progress toward safeguarding the reef under a long-term sustainability plan through to 2050 has been slow and it has not been possible to stop its deterioration, it said.
The turtle populations — including loggerhead, hawksbill and northern green — as well as the scalloped hammerhead shark, many seabird populations and possibly some dolphin species are declining.
Efforts to safeguard the reef are rising, however. HSBC and the Queensland government said in October they would buy “Reef Credits,” a tradable unit that quantifies and values the work undertaken to improve water quality flowing onto the reef.
Similar to the carbon offset market which incentivizes the reduction of carbon dioxide from the atmosphere, the scheme pays landholders for improved water quality.