Imran Khan’s sartorial style says humble, practical and unfussy

After a 22-year battle for the office, Imran Khan, chairman of Pakistan Tehreek-e-Insaf has been sworn in as Pakistan’s 22nd Prime Minister. After winning the vote in Parliament yesterday (17/08/18) Khan was a shoe-in for the role, particularly after a tremendous victory by his party numbers during the elections. (Photo by Press information department)
Updated 18 August 2018
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Imran Khan’s sartorial style says humble, practical and unfussy

  • Imran Khan swears in as Pakistan’s 22nd Prime Minister
  • A man of the people, Khan has always leaned toward a simple and relatable style

ISLAMABAD: Though the capital is housing all of Pakistan’s excitement today, the energy is being felt all around the nation with Imran Khan’s swearing-in as the country’s prime minister.

It’s been a long time coming for Pakistan Tehreek-e-Insaaf and Khan “sahib” supporters, and after 22 years of waiting to take the oath of prime minister of Pakistan, Khan is, oddly, the 22nd prime minister to do so.
Though much is being written about his promises for a “naya (new) Pakistan,” his disdain for VIP culture and his party’s quest to truly shake the country up, far less has been said about Khan’s sartorial approach.
The days he spent atop containers at widely attended, publicized and (at times) questionable dharnas (sit-ins), Khan never wavered from what has now become his look: A monochromatic, unfussy, recognizable Pakistani aesthetic: shalwar kameez.
He would change it regionally at times. In Sindh he has been known to don an ajrak scarf or a Sindhi topi; when going somewhere requiring a bit of dressing up he has thrown on a (always tailored) crisp sherwani, polished blazer or a waistcoat. The aforementioned dharnas saw light blue, navy blue, white, cream, brown, black and grey kameezes paired with white shalvars and stoles color-blocked in PTI hues.
He has been sporting Ray-Ban Wayfarers for as long as anyone can remember; It’s perhaps one of his identifiable, signature accompaniments. 




In a photo shared by PTI, Imran Khan left his residence in Bani Gala in the nation’s capital of Islamabad this morning donned in classic attire to take his first steps toward his reign as Pakistan’s 22nd Prime Minister. The 65 year old former World Cup Champion, beloved cricketer, Oxford graduate, will now add Prime Minister, a much awaited hyphenated title, to his name. (Source : PTI twitter)


Today, as he took his oath as Pakistan’s leader for the next five years, Khan donned a charcoal gray tailored sherwani atop traditional all-white shalwar kameez, with black buttons and no pocket square. A classic look, one that paid respect to the weight of the occasion while in itself being light.
Though one can only speculate how much thought goes into the wardrobe of No. 22, politicians have used their image as a physical representation of their ideologies and commitments for eons.
In his heart of hearts, Khan is a minimalist. He knows what he likes and he never veers far from the course. Much like his proposed policies and agendas, Khan’s style is paired down, devoid of bling and aiming to be practical while still appealing to the vast majority of the country.
If his style is any indication of what is to come, a leadership that has officially taken down the bells and discarded the whistles is on its way.


Yataghan boutique in Jeddah celebrates Saudi heritage

Updated 20 December 2025
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Yataghan boutique in Jeddah celebrates Saudi heritage

JEDDAH: Yataghan, the contemporary Saudi jewelry house founded in 2008 by designer and entrepreneur Sarah Abudawood, has announced an expansion with its Riyadh debut at Kingdom Centre, alongside the relocation of its headquarters and flagship store to a street-front location on Jeddah’s Thalia Street.

The brand, known for blending Arabian heritage with modern minimalism, unveiled two boutiques designed as immersive experiences rather than mere retail spaces.

Every detail of the new Jeddah location has been carefully curated; brass accents inspired by the Yataghan blade evoke precision and luxury, while striped, gray onyx symbolizes continuity and progress, according to the brand’s founder. Vast windows, softened by Yataghan’s signature hexagonal motif, a symbol of harmony, order, and strength, flood the boutiques with natural light, creating an inviting environment for visitors.

Inspired by the Yataghan sword, with its distinctive, single-edged blade, the brand’s collections fuse minimalist design with Arabic calligraphy and tribal motifs.

“The name Yataghan draws its meaning from the two swords on the Saudi flag — a symbol that has always fascinated me for what it represents: conviction, protection, truth, and above all, balance,” Abudawood told Arab News.

“The Yataghan sword, known for its graceful curve and exquisite craftsmanship, embodies purpose and precision. It is drawn to defend what matters and to guard what is sacred. It sets boundaries and restores equilibrium, reminding us that strength is not only about force, but about knowing when to advance and when to stand still.

“That balance is reflected in every piece we create. Because, like the sword, Yataghan is more than an ornament; it is a statement of purpose, and identity.”

Abudawood explained the cultural inspiration behind the brand, highlighting pieces connected to Saudi identity. “This branch carries designs that are deeply connected to Saudi identity and cultural memory. Some pieces are exclusive, inspired by symbols, rhythms, and forms rooted in our heritage, interpreted through a modern lens … Jeddah, in particular, has a unique spirit: fluid, expressive, open, and layered with history. That essence subtly informs the designs you’ll find here.” 

The founder also spoke of the brand’s philosophy of minimalism and meaningful design.

“It comes from my belief that simplicity creates space for meaning. I have always been drawn to architecture and the principle that form must follow function. I design with intention; nothing is accidental. Every line has a purpose, every curve holds a story. Minimalism, for me, is not about removing emotion; it is about distilling it. I want each piece to feel timeless, personal, and quietly powerful.”

The label has been flaunted by high-profile clients — including Jennifer Lopez, Lady Gaga and Lama Akeel — but Abudawood emphasized the brand’s focus on connection over visibility. “Whether someone is a public figure or not, what moves me is when they feel seen by the jewelry. Yataghan has always been about resonance, about creating pieces that speak to identity, strength, and personal stories,” she said.

Looking ahead, 2026 will mark new chapters for Yataghan, including local and international expansion, innovative collections, and a stronger focus on storytelling and community collaborations. “Growth has never been about reach alone; it’s about depth, integrity, and lasting impact,” Abudawood added.

“Ultimately, what drives me is purpose. I’m motivated by the desire to create work that matters, to offer women something that reflects who they are, not who they’re expected to be. Design, for me, is a form of dialogue, a way to translate emotion into form. As long as I’m creating with honesty, intention, and heart, I know I’m exactly where I’m meant to be.”