Millennials, the name given to the demographic cohort born between 1980 and 2000, are members of what is now the largest living generation. As they mature into 20 and 30-something professionals, they are taking over the helm from their parents across all sectors.
But with a predicted shortage of 1.8 million workers within information security by 2022, the gaping employment gap means the influx of a millennial workforce will be critical — and may well reshape the industry.
According to Stephen Cobb, a senior security researcher at ESET, the cybersecurity skills gap is the result of surging demand thanks to rising cybercrime, as well as a lack of, among newbie tech professionals, the historical enthusiasm of previous generations to maintain and secure existing systems.
Cobb wrote recently: “A lot of experienced security professionals are reaching retirement age, while many of today’s students find the potential rewards of building tomorrow’s technology more appealing than the task of securing yesterday’s.”
However, with headline-grabbing cyberattacks such as WannaCryptor, which went global last month, the importance of information security could not be higher on the agenda. Meaning there can only be increased emphasis on and interest in finding the best solutions to stem the disruption.
Into the vacuum left by retiring baby boomers will step “the most diverse group of information security workers” ever, according to a recent study from the Center for Cybersafety and Education (CCE).
Which is important, as research repeatedly shows that diverse workplaces outperform non-diverse alternatives, and it appears that information security is heading that way. According to the CCE, 78 percent of baby boomers in the industry identified as being Caucasian. For millennials it is only 65 percent.
Further, an influx of young blood may help rebalance the gender skew. As of 2015, women held only one in 10 computer security positions. “As women make up more than half the population, and almost half of the current workforce, this means that our industry could be failing to reach skilled professionals who may not even be aware of the possibility of a career in computer security,” wrote ESET researcher Lysa Myers.
Millennials: Meet the next generation of cybersecurity
Millennials: Meet the next generation of cybersecurity
ALJ Motors champions Toyota SUVs’ off-road legacy
Abdul Latif Jameel Motors, the authorized distributor of Toyota vehicles in Saudi Arabia since 1955, has launched the second edition of its off-road initiative — an immersive driving experience designed to engage guests and showcase the real-world capabilities of Toyota’s SUV lineup in the Kingdom’s desert terrains. The activation takes place on weekends, starting initially in Riyadh and continuing through Jeddah, before concluding in Dammam on Jan. 24.
The multi-city activation is designed to engage guests through Toyota’s SUV lineup in fun and exciting ways, offering a hands-on opportunity to experience vehicle performance, control, and versatility. The lineup features a wide range of Toyota SUV models, including the Land Cruiser HEV Max, a hybrid vehicle built for performance. Beyond the off-road drives, the activation offers a welcoming weekend setting with supporting activities suitable for families and younger guests, creating a well-rounded experience for visitors of all ages.
Building on the success of its inaugural edition, which welcomed more than 4,500 participants and attracted over 10,000 attendees, the second edition continues to focus on meaningful guest engagement through interactive and experiential driving activities while emphasizing safety, trust, and enjoyment. Through this approach, ALJ Motors champions Toyota’s off-road legacy while creating an experience that further connects guests with Toyota’s renowned SUV lineup.
Shahad Nassier, managing director of marketing communications at ALJ Motors, said: “Following the strong response to the inaugural season, the return of this off-road experience allows us to continue engaging our guests in an authentic and exciting way. In this second edition, we have further refined the driving routes and elevated the overall experience to better serve our guests and their families. By bringing Toyota’s SUV lineup into real desert environments, we provide an opportunity for guests to experience vehicle performance firsthand, while reinforcing the values of reliability and capability that have long defined Toyota’s presence in the Kingdom.”
The experiential initiative deepens guest relationships, supports informed vehicle choice, and reflects ALJ Motors’ ongoing role in delivering reliable and diversified mobility solutions across the Kingdom, in line with Saudi Vision 2030.
Guests interested in participating in the off-road experience can register for the upcoming activations in Jeddah on Jan. 9-10, followed by Dammam on Jan. 16-17 and 23-24, through ALJ Motors’ official social channels.









