Arabian falconry inspires Bentley Mulsanne Sinjari

• Mulliner, Bentley’s coach-building division, has produced four extraordinary, limited edition Mulsanne Sinjari models especially for select customers in the Middle East.
Model deliveries have already begun, with a pair having recently arrived in the region as the final two near completion in Crewe.
Paying tribute to the special place that falconry has held for the last 4,000 years at the heart of the region’s heritage, the Mulsanne Sinjari takes inspiration for its theme from the prized Sinjari falcon. This graceful bird of prey, found in many parts of the Arabian Peninsula and hailing from the great Sinjar Mountains, shares with the Mulsanne the attributes of phenomenal performance, elegance and beauty, making it an ideal muse for the Mulliner craftsmen in Crewe.
• GMC Middle East will introduce the 2017 GMC Terrain Nightfall Edition — a stylized special edition combining blacked-out exterior details and wheels, with popular technologies such as IntelliLink to its customers in the region that are looking to stand out.
The Terrain Nightfall Edition offers an exclusive, personalized appearance with the well know premium features and refinement the Terrain compact crossover has been known for.
“Building on its sales momentum, Terrain continues to attract new and style-conscious customers to GMC thanks to its 2016 refresh,” said Mohsen Kassem, Regional GMC Middle East sales and marketing manager.
“The new Terrain Nightfall Edition, available for 2017 year models adds another great-looking and well-equipped choice for this popular SUV — one that will stand out in a crowd.”
• On its way to becoming a digital car company, Audi is making its production sites fit for the digital future. In recognition of this, the company received the “Digital Economy Award” from Initiative Deutschland Digital (IDD) in Bonn recently.
The brand took first place in the category Company 4.0. Audi follows the maxim of making production processes efficient, flexible, highly automated and fit for the future. Audi’s production processes are already thoroughly connected today.
In order to create even more synergies and to remain competitive, the premium manufacturer is continually pushing forward with digitization and connectivity in its plants.
In the future, for example, Audi will apply a cloud‑based Internet of Things (IoT) platform developed by the start-up company nextLAP in Munich.
All IoT objects that are relevant for the production process will be connected with the platform – whether robots, cordless screwdrivers or tablets.
• The vehicle fleet that will be used during the Rio 2016 Olympic and Paralympic Games was officially delivered by automotive partner Nissan to the Local Organizing Committee.
The company will supply about 4,200 vehicles comprising various models to meet the many day-to-day mobility needs during the Games.
The official delivery ceremony was held at the Sambadrome in Rio de Janeiro, one of the city’s landmarks and the venue which will host archery events during the Olympic Games.
Attending the ceremony were Francois Dossa, President of Nissan Brazil, and Sidney Levy, Rio 2016 Organizing Committee’s General Director.
The Brazilian queen of basketball, former player Hortencia Marcari, who is Team Nissan’s mentor, was invited to represent the Brazilian athletes. The Olympic fleet features cars from various categories and sizes to ensure comfort and best use across many different activities. Among the models, there will be more than 200 of the first-of-its kind Nissan Kicks crossover.
The car, developed and designed to reflect the vibrant culture, style and colors of Brazil, is the official vehicle of the Rio 2016 Olympic and Paralympic Games and is being incorporated into the Games before it even reaches Nissan’s stores in Brazil.