The National Museum at the King Abdulaziz Historical Center has launched an SMS service to provide comprehensive information on its activities, programs and visiting hours.
The museum’s program, which featured several cultural, entertainment and heritage activities, including technical workshops on painting and drawing for children and school students, drew huge crowds, especially during school break.
“The launching of the SMS service represents an important step toward raising awareness among members of the public about the museum’s activities and programs,” said Jamal bin Saad, director-general of the National Museum.
“This initiative will contribute to creating a strong and interactive relationship between society members, as well as encouraging them to visit the museum, which reflects the cultural dimension of the Kingdom," he said.
Bin Saad said that anyone can easily log onto the official website via the “contact us” icon on the link [email protected].
The National Museum consistently hosts visiting exhibitions, as well as social and cultural activities, scientific lectures and symposiums, including family and children-oriented programs and activities.
The museum organized an educational and art gallery on the Islamic arts and sciences at the Princess Nora University in mid-April. The gallery featured 30 artistic items, which varied between archaeological mock ups (models), pottery-wares and glassware, in addition to textiles and carpets.
The exhibition witnessed a heavy turnout by members of the teaching staff, students and university employees.
National Museum begins SMS service to boost programs
National Museum begins SMS service to boost programs
Red Sea Global unveils scientific model for regenerative tourism worldwide
- The report details the model’s rollout at “The Red Sea” and “AMAALA” destinations, backed by studies covering 8 marine habitats
TABUK: Red Sea Global (RSG) has unveiled a science-based model aimed at achieving a 30 percent net positive conservation benefit across its tourism destinations by 2040.
The framework is now available for global adoption, according to a statement released by RSG.
Owned by Saudi Arabia’s Public Investment Fund (PIF), Red Sea Global is the multi-project developer behind ambitious regenerative tourism destinations like “The Red Sea” and “AMAALA.”
As a cornerstone of the Kingdom’s Vision 2030, the company aims to diversify the national economy while setting new global benchmarks for sustainable, nature-positive development.
CEO John Pagano stated that openly sharing this detailed approach will help elevate the global tourism sector and secure a healthier environment for future generations.
The cornerstone of this initiative is the proprietary SIIG Model, a four-step framework:
• Survey: Establish biodiversity baselines and monitor long-term changes.
• Identify: Assess risks to priority habitats and species.
• Intervene: Execute evidence-based actions, such as regulating fishing and enhancing natural habitats.
• Gain: Measure and verify biodiversity improvements.
The report details the model’s rollout at “The Red Sea” and “AMAALA” destinations, backed by extensive 2022–2023 environmental baseline studies covering eight marine habitats and priority species groups during 2022 and 2023.
A major intervention is the 5,015-square-kilometer Fishery Management Area in Al-Wajh Lagoon. The plan reserves 38 percent of the area for priority conservation—protecting 62 percent of local coral reefs—while allocating 61 percent for sustainable fishing.
According to scientific modeling, eliminating fishing in high-protection zones could increase reef fish populations by 113 percent, sharks and rays by 72 percent, and marine mammals by 24 percent. These measures are expected to boost coral resilience, support ecosystem recovery, and protect vulnerable species like sea turtles and seabirds.
Ihab Kindi, RSG’s Red Sea Destination Executive Director, called the data-driven model a practical roadmap for large-scale marine recovery. The complete methodology is available in the new report, “The SIIG Model: A Roadmap Toward Achieving Measurable Conservation Gains.”
