Almarai celebrated the trainees of its ‘Managers of the Future’ program at a recent ceremony.
Abdul Rahman Al-Fadhli, Almarai executive president, was pleased with the program that started with 50 trainees and is training 200 this year. He said the company is implementing the program every year and is cooperating with most universities to attract students to enroll in it.
He said Almarai launched the program several years ago as its “ultimate investment in Saudi youths” where it would train and qualify Saudis to take over the key positions in the company.
This year’s graduates of the program said in a statement delivered by Abdul Muhsin Al-Subaih that they learned to acquire positive energy at the workplace, overcoming negative aspects and focusing on positive ones.
Abdullah Al-Badr, director general of support services, said training Saudi youths and making them part of the company’s work environment is part of its CSR activity. The ‘Managers of the Future’ program provides new graduates with professional skills.
A trainee is assigned specific tasks by day one, learning on-the-job with the assistance of their more experienced colleagues, he said, adding that trainees are also given courses in management skills given by specialists and have advisers providing professional consultations.
The program is 12-month long with quarterly and final evaluation.
Almarai nurtures young Saudi talent for top careers
Almarai nurtures young Saudi talent for top careers
ALJ Motors champions Toyota SUVs’ off-road legacy
Abdul Latif Jameel Motors, the authorized distributor of Toyota vehicles in Saudi Arabia since 1955, has launched the second edition of its off-road initiative — an immersive driving experience designed to engage guests and showcase the real-world capabilities of Toyota’s SUV lineup in the Kingdom’s desert terrains. The activation takes place on weekends, starting initially in Riyadh and continuing through Jeddah, before concluding in Dammam on Jan. 24.
The multi-city activation is designed to engage guests through Toyota’s SUV lineup in fun and exciting ways, offering a hands-on opportunity to experience vehicle performance, control, and versatility. The lineup features a wide range of Toyota SUV models, including the Land Cruiser HEV Max, a hybrid vehicle built for performance. Beyond the off-road drives, the activation offers a welcoming weekend setting with supporting activities suitable for families and younger guests, creating a well-rounded experience for visitors of all ages.
Building on the success of its inaugural edition, which welcomed more than 4,500 participants and attracted over 10,000 attendees, the second edition continues to focus on meaningful guest engagement through interactive and experiential driving activities while emphasizing safety, trust, and enjoyment. Through this approach, ALJ Motors champions Toyota’s off-road legacy while creating an experience that further connects guests with Toyota’s renowned SUV lineup.
Shahad Nassier, managing director of marketing communications at ALJ Motors, said: “Following the strong response to the inaugural season, the return of this off-road experience allows us to continue engaging our guests in an authentic and exciting way. In this second edition, we have further refined the driving routes and elevated the overall experience to better serve our guests and their families. By bringing Toyota’s SUV lineup into real desert environments, we provide an opportunity for guests to experience vehicle performance firsthand, while reinforcing the values of reliability and capability that have long defined Toyota’s presence in the Kingdom.”
The experiential initiative deepens guest relationships, supports informed vehicle choice, and reflects ALJ Motors’ ongoing role in delivering reliable and diversified mobility solutions across the Kingdom, in line with Saudi Vision 2030.
Guests interested in participating in the off-road experience can register for the upcoming activations in Jeddah on Jan. 9-10, followed by Dammam on Jan. 16-17 and 23-24, through ALJ Motors’ official social channels.
