More than 100 companies from 24 countries representing various supply chains of the hospitality sector across the Middle East and beyond will take part in the inaugural Hotel Show Saudi Arabia — presenting food and hospitality.
The event will be held at the Jeddah Center for Forums & Eventsfrom Nov. 17 and 19.
The show will bring together major regional and international manufacturers and suppliers for the hospitality, catering, food and beverage as well as related industries, covering over 8,500 square meters of space, with 5,000-plus invited buyers, live gourmet food demonstrations, seminars and a dedicated hotel summit.
The event has the support of Prince Sultan bin Salman, chairman of Saudi Commission for Tourism and Antiquities (SCTA).
The Hotel Show Saudi Arabia is organized by MICE Arabia Group and co-organized by dmg :: events.
It is a sister show to the Hotel Show, now in its 13th year in Dubai and renowned as the largest hospitality supply event in the MENA region.
The Hotel Show Saudi Arabia is set to be the ideal business platform highlighting the large-scale infrastructure developments in the Kingdom, boom in religious tourism and flourishing business travelers & MICE sector, catapulting the Kingdom onto the international hospitality map.
Elie Rizk, CEO of MICE Arabia Group, said: “The Hotel Show Saudi Arabia has focused its offering to provide an unmatched sourcing platform for buyers and sellers of hospitality supplies and services. We are confident of its success.”
Five key segments are represented at this inaugural show, attracting exhibitors from the length of the industry value chain. These include interiors and design, operating equipment and Supplies, technology, outdoor and resort experience, and food and beverage.
Tim Wilson, event manager, said: “We are trying to get the maximum diversity, range and competitiveness of exhibitors to make it a record first year for the Hotel Show Saudi Arabia.”
Jeddah hotel show to draw top-class firms
Jeddah hotel show to draw top-class firms
iCAUR V27 conquers city roads with new energy technology
A media test drive event focused on premium on-road driving was held in Jeddah. On Feb. 5, iCAUR invited representatives from media outlets, including leading automotive outlet Motory, to take part in an in-depth driving experience featuring the all-round hybrid SUV V27 across urban roads and intercity highways.
Guests gathered at Jeddah’s premium landmark, Millionaire Restaurant, where the iCAUR Saudi Arabia team introduced the V27’s design philosophy and key technologies. Open discussions followed, helping members of the media gain a clearer understanding of iCAUR’s brand vision and the V27’s core strengths ahead of the test drive.
The test drive route covered urban roads in Jeddah as well as inter-city highways leading to King Abdullah Economic City, providing an ideal setting to evaluate the V27’s on-road performance across varied conditions. During long-distance highway driving, range and power remain key considerations, and the iCAUR V27 demonstrated solid on-road performance. As the brand’s first mass-production model equipped with the Golden REEV system, the V27 features a dedicated 1.5T range-extender engine with a thermal efficiency of 45.79 percent. It generates 3.71 kWh of electricity per liter of fuel and delivers a combined range of over 1,000 km, effectively addressing long-distance travel concerns.
On city streets with moderate traffic, the V27 impressed with its smooth and quiet ride. The electric motors deliver responsive, linear acceleration, with seamless start-stop performance that keeps driving relaxed even in traffic. Once on open intercity highways, pressing the accelerator fully unleashes 455 hp from the dual motors, propelling the SUV from zero to 100 km/h in about five seconds. Overtaking and lane changes feel effortless, with no hint of lag at any point.
Even more impressive, this five-meter-long SUV, with a chassis tuned by the internationally renowned racing team Prodive and equipped with an intelligent all-wheel drive system, maintained precise handling at high-speed corners. The steering felt responsive and refined, while the suspension offered solid support, completely defying the typical perception of large SUVs as cumbersome. “I didn’t expect such a large SUV to handle so nimbly — it was enjoyable to drive from start to finish,” one media guest remarked after the test drive. “The intelligent cockpit exceeded all expectations, making long-distance driving both comfortable and enjoyable!”
During the test drive, several media representatives praised the V27’s Stellar Cockpit. The 15.4-inch 3K HD touchscreen delivers crisp, detailed visuals, while the smart infotainment system powered by the 8155 chip ensures smooth operation comparable to a premium tablet, with seamless swiping and no lag. Meanwhile, a temperature-controlled armrest compartment, along with ventilated and heated seats precisely calibrated to the driver’s comfort, kept the driving experience enjoyable throughout the long-distance journey.
Previous test drives at Riyadh’s Edge of the World demonstrated the V27’s off-road capabilities under challenging conditions. The Jeddah media test drive, however, offered a first-hand experience of the V27’s impressive performance in city commuting and intercity highway scenarios. It not only overcomes the typical trade-off between power and range found in conventional new energy vehicles but also seamlessly combines intelligent technology with precise handling, meeting the key expectations of Saudi drivers for on-road performance.
As a model tailored for the Middle East market, the iCAUR V27 made its global debut in the UAE on Feb. 8, followed by a launch in Bahrain on Feb. 10. The arrival of the V27 is expected to bring fresh energy and new possibilities to the region’s premium new energy mobility segment.
