Color is as natural to Nautica as the sun and the sea. Inspired by sundrenched beaches, tropical seascapes and endless summer days, the Nautica brand's heritage is a palette of vivid color.
This year, bold, bright color is the focus of the captivating BFD 100 collection.
Available in multifunction and date only designs, each BFD 100 features an eye-catching, colored resin strap that makes a bold fashion statement. The engaging designs are sporty and functional with authentic dive style details, including a turning top ring with oversized numbers, a sport dial with luminous option, and large luminous hands and markers that match the strap color.
The BFD multi features a Japanese multifunction movement with day, date, and 24-hour subdials, and boasts a mega-sized 50mm case, while the date only version showcases a big date window at 6 o'clock in slightly smaller 46mm case. Both are water resistant up to 100 meters.
Signature details include open-design hands with luminous arrow tips that provide a quick read in any environment and the J-Class sail etched on crown. But the real story is the bright colors. The multi is available in black, orange, yellow, navy blue, sea blue, lime green, purple and while the date adds fuscia, to the spectrum of choices.
Bold, bright color is a core attribute of Nautica Watches. It's part of the heritage of our functional, fashion-driven sport watches. You can't think about Nautica without thinking color, claims Linda Calvert, VP Global Brand Management.
Introduced in 1994, Nautica Watches for men and women combine distinctive styling, bold colors and unique design. Inspired by sailing, Nautica functionality reflects an energetic lifestyle that appeals to consumers around the globe. Nautica Watches fuse the best of classic American style with the latest in technical innovation.
Bold, bright color core attribute of new Nautica watch collection
Bold, bright color core attribute of new Nautica watch collection
Alfanar Engineering Services names Amer Al Ajmi CEO
Alfanar Engineering Services, a division of Alfanar Projects, has appointed Eng. Amer Al Ajmi as chief executive officer, signaling a new phase of growth and innovation for the company.
The appointment underscores Alfanar’s commitment to strengthening its role as a trusted partner in Saudi Arabia’s energy and infrastructure sectors.
Al Ajmi brings more than 25 years of experience in engineering, energy and international business. His vision focuses on engineering excellence, digital transformation and sustainability. Under his leadership, the company aims to expand its contribution to the Kingdom’s industrial and infrastructure development while supporting a more sustainable energy future.
Alfanar Engineering Services provides integrated technical solutions to the Kingdom’s energy, infrastructure, private and government sectors. Its core business lines include motor and generator repair and rewinding, power services, testing and calibration, and technical and engineering training.
The company maintains a strong presence through regional offices across major Saudi cities, supported by a 24/7 engineering team that ensures uninterrupted operations and service availability nationwide.
At the center of its operations is Alfanar Technical Services, one of the largest specialized facilities in the region for repair, rewinding and maintenance of electrical equipment, including transformers, generators and motors. The company serves energy, oil, petrochemical and mining industries, as well as critical infrastructure such as hotels, hospitals and public utilities.
Alfanar operates three advanced facilities in Jubail and Riyadh, covering more than 200,000 square meters, with an expansion underway in Yanbu to meet growing demand driven by the Kingdom’s industrial transformation.
“Leading Alfanar Engineering Services is both an honor and a responsibility,” Al Ajmi said. “Our focus is on building a sustainable and technologically advanced future where our people, innovation and expertise deliver long-term impact across every sector we serve.”









