ISLAMABAD: Pakistan cricket players are scheduled to gather at Times Square in New York today, Sunday, as part of a Pakistan Super League (PSL) fan engagement event, as the Pakistan Cricket Board’s (PCB) pushes to raise the league’s global profile and attract foreign investors.

The event comes days after the PCB held a PSL roadshow in London and as it seeks investors for two additional franchises ahead of the league’s 11th edition, set to be played in April and May next year. The board is aiming to expand the PSL from six teams to eight amid what it has described as growing international interest.

“Pakistan cricket team players, along with the HBL PSL Trophy, will be present at Times Square at 5:30 pm, offering fans a special opportunity to celebrate the global spirit of the HBL Pakistan Super League,” the PCB said in a statement released Saturday.

“Pakistan cricket and HBL PSL fans in New York are invited to join this unique fan engagement moment,” it added.

PCB Chairman Mohsin Naqvi has arrived in New York to attend the event, according to the board.

Naqvi, who also serves as Pakistan’s interior minister, said the deadline to submit bids for the two new PSL teams has been extended until Dec. 22 to accommodate heightened interest from investors in the US, Middle East and Europe.

Earlier this week, the PSL roadshow in London featured former Pakistan cricket stars Wasim Akram and Ramiz Raja, alongside current players Babar Azam, Haris Rauf and Sahibzada Farhan. The players spoke about their careers and the role the PSL has played in developing Pakistan’s cricketing talent.

Launched in 2016, the PSL has grown into Pakistan’s flagship T20 competition, featuring a mix of local and international players.

The league now competes for global viewership with tournaments such as the Indian Premier League, Australia’s Big Bash League, England’s Hundred and the Caribbean Premier League.