TOKYO: Toyota is increasing its presence in Formula 1 after taking over the title sponsorship of the Haas team on Thursday.
It’s another high-profile commitment to F1 by a major automaker as the General Motors-backed Cadillac team prepares to make its debut next year.
The team’s new name in 2026 will be TGR Haas F1 Team. The TGR stands for Toyota Gazoo Racing, which is the racing division of the Toyota Motor Corporation.
Taking over the title sponsorship means Toyota is more involved in F1 than at any time since it pulled its team out after the 2009 season. Since then, its circuit racing efforts have largely focused on sportscar events, including five straight wins at the 24 Hours of Le Mans from 2018-22.
Haas and Toyota signed a technical partnership a year ago for research, engineering and driver development and the Haas car has carried some Toyota branding since. Toyota-linked Japanese drivers have taken part in tests using older Haas cars.
Haas continues to use Ferrari engines next year under a deal running through 2028, as it has done each year it’s raced in F1. Haas has long worked closely with Ferrari and said last year Ferrari was consulted over the founding of its initial Toyota partnership.
Toyota ran its own team in F1 from 2002-09 but failed to win a race despite spending heavily. It eventually withdrew from the series while the parent company was under financial pressure.
“It’s naturally a privilege to deepen our relationship with TGR through this new title partnership agreement,” Ayao Komatsu, team principal of Haas, said in a team statement, adding that the existing technical partnership has already “benefited us greatly.”
Akio Toyoda, the chairman of the Toyota Motor Corporation, said: “Throughout our challenges in the 2025 season I witnessed young TGR drivers and engineers begin to believe in their own potential and set their sights on even greater dreams. Seeing this transformation moved me deeply. And today I can say this with confidence — Toyota has begun to move. Really move.”
Toyoda has said previously he had second thoughts about pulling Toyota out of F1. He said part of his regret was not giving young drivers a better chance to compete in F1.
The length of the sponsorship agreement wasn’t immediately clear and the statement mentioned only 2026.
Haas has been in F1 since 2016 and is eighth in the constructors’ standings this season, which included Oliver Bearman placing fourth in Mexico. That was Haas’ best race result since 2018 even though he fell short of achieving the team’s first podium finish.
The final race of 2025 is on Sunday in Abu Dhabi and three drivers are in contention for the world championship.
Lando Norris of McLaren leads by 12 points over Max Verstappen of Red Bull. Oscar Piastri of McLaren is 16 points behind. Norris and Piastri are trying for their first season titles, Verstappen is after his fifth straight.
Toyota deepens connections in F1 by sponsoring Haas team in 2026
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Toyota deepens connections in F1 by sponsoring Haas team in 2026
- The team’s new name in 2026 will be TGR Haas F1 Team
Formula E heads to Jeddah for double-header, Evans looking to build on Miami momentum
- The night races in Saudi Arabia come with the drivers’ standings tightly contested, with the top five separated by just seven points after three rounds
JEDDAH: The FIA Formula E World Championship continues this week with the first double-header of the 2025/26 season, as Rounds 4 and 5 take place at the Jeddah Corniche Circuit on Feb. 13 and 14.
The night races in Saudi Arabia come with the drivers’ standings tightly contested, with the top five separated by just seven points after three rounds, while the highly anticipated Pit Boost feature also returns this weekend.
Pit Boost is a mandatory mid-race stop that provides cars with a 10 percent energy increase, adding a significant strategic element to selected races during double-header weekends.
Jaguar TCS Racing’s Mitch Evans arrives in Jeddah fresh from victory in Miami and said the team is keen to build on its momentum.
“Getting the win in Miami was a huge boost, for me personally, of course, but for the whole team too. It was one of those races where everything just came together, and to take my 15th Formula E victory with Jaguar made it even more special,” he said.
“Now the attention shifts to Jeddah, which is a completely different challenge. We’ve shown we have the pace, and if we execute well across both races, there’s a big opportunity for us to really ride this momentum,” he added.
Porsche Formula E Team’s Nico Muller said the Jeddah E-Prix presents a unique challenge, particularly with the return of Pit Boost, which will be used in one of the two races.
“I’m excited for the Jeddah E-Prix, a night race is always special. It’s a cool track, it suits the GEN3 Evo (car) well,” he said.
“It’ll be the first Pit Boost race of the season, which will make things challenging, having two completely different races. It also makes preparation more intense because we’re preparing for two different scenarios.
“However, we have a strong base, the car and the team are performing well, and now it’s about optimizing our package for this track and the conditions. We have full focus on scoring points and chasing that victory,” he added.
The Jeddah E-Prix will once again be held under the lights, with cooler track and air temperatures expected to influence tire behavior and energy efficiency.
Off track, Formula E will also host the return of EVO Sessions, where global content creators will drive electric race cars at the circuit following the race weekend, with the event set to be streamed live on YouTube on Feb. 15.
The championship continues to promote sustainability and community engagement in Jeddah through initiatives focused on renewable energy use, waste reduction, education programs and inclusion, including support for young women in motorsport and local community partnerships.
