New Murabba sponsors Al-Hilal’s women’s and youth teams

AL-Hilal CEO Esteve Calzada (left) with Michael Dyke, CEO of New Murabba. (Supplied)
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Updated 15 October 2025
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New Murabba sponsors Al-Hilal’s women’s and youth teams

  • ‘By supporting youth and women’s football, we are not only investing in the future of Saudi sport, we are also setting the stage for future generations,’ says New Murabba CEO
  • Al-Hilal CEO Esteve Calzada said the deal brings together two organizations with deep historical roots, reflecting a solid legacy and a forward-looking vision

RIYADH: New Murabba, the mixed-use real estate development project in northwestern Riyadh and eastern Diriyah, has signed a shirt-sponsorship deal with Saudi football team Al-Hilal.

Under the agreement, the New Murabba logo will feature prominently on the front of shirts worn by the women’s first team and male youth teams.

The deal was signed by Michael Dyke, the CEO of New Murabba, which is a subsidiary of the Saudi Public Investment Fund, and Esteve Calzada, CEO of Al-Hilal Club Company.

“Al-Hilal represents excellence and legacy in Saudi football,” Dyke said. “This sponsorship is a step forward in supporting the Kingdom’s ambitious sports ecosystem, in line with Vision 2030.

“By supporting youth and women’s football, we are not only investing in the future of Saudi sport, but we are also setting the stage for future generations.”

Calzada expressed delight with the deal, which he said brings together two organizations with deep historical roots, reflecting a solid legacy and a forward-looking vision.

The sponsorship agreement supports a key goal of the club’s board, he added, which is to diversify investments and seize available opportunities, and represents an ideal opportunity given the company’s rich and inspiring history and bright future as a hub for creativity, sports and entertainment.

Dyke added: “We hope this sponsorship showcases the harmony between New Murabba’s vision and the momentum of sports in Saudi Arabia. Together, we’re creating unforgettable experiences, enriching lives, and powering ambitions.”


Euro 2028 to kick off in Cardiff, final set for Wembley

Updated 13 November 2025
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Euro 2028 to kick off in Cardiff, final set for Wembley

  • The semifinals and one quarter-final will also be held at Wembley
  • “At UEFA EURO 2028, we will all speak football – loud, clear and united,” UEFA President Aleksander Ceferin said

LONDON: Cardiff will host the opening match of the 2028 European Championship on June 9, with the final scheduled for London’s Wembley Stadium on July 9, tournament organizers UEFA announced on Wednesday.
The tournament, co-hosted by England, Scotland, Wales and Ireland, will feature 51 matches involving 24 nations across nine venues in eight cities, also including Birmingham, Dublin, Glasgow, Liverpool, Manchester and Newcastle.
The semifinals and one quarter-final will also be held at Wembley, while the other last-eight matches will be staged in Dublin, Glasgow and Cardiff.
Matches in the round of 16 will be distributed across all host venues, with the exception of Wembley. Host nations that qualify for the tournament directly will see their group-stage matches played on home soil.
“At UEFA EURO 2028, we will all speak football – loud, clear and united,” UEFA President Aleksander Ceferin said in a statement.
“The host nations, where the game first took shape, are eager to welcome millions of fans into legendary stadiums...
“In the way matches are staged – including a new, more convenient kick-off time for the final ... we want to maximize the fan experience.”
UEFA has confirmed three kick-off times for the tournament: 1400 GMT, 1700 GMT and 2000 GMT.
The tournament is projected to generate 3.6 billion pounds ($4.83 billion) in socio-economic benefits for the UK and Ireland between 2028 and 2031, according to an independent assessment, UEFA said.
These benefits include job creation, regional prosperity and spending from international visitors.
The UK Government, Scottish Government, Welsh Government and Government of Ireland have collectively pledged up to 740 million pounds ($993.15 million) in funding to ensure the “event is safe, secure and offers a world-class experience” for fans and host communities alike.
“The scale of the tournament will have a really positive impact on communities throughout the country,” England FA CEO Mark Bullingham said.
“This will be a tournament for the fans, with their experience at the heart of our planning.”
In May, Europe’s soccer governing body UEFA said England, Ireland, Scotland and Wales would participate in qualifying for Euro 2028, with only two spots reserved if they do not make it to the tournament.
England finished runners-up at Euro 2024 while Scotland were knocked out in the group stage. Wales and Ireland did not qualify for last year’s tournament hosted by Germany.
Belfast has been chosen to host the Euro 2028 qualifying draw, scheduled to take place in Northern Ireland’s capital on December 6, 2026.