Camila Coelho stars in By Karen Wazen campaign 

Brazilian internet personality Camila Coelho starred in a campaign for Lebanese-founded brand By Karen Wazen. (Instagram)
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Updated 15 October 2025
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Camila Coelho stars in By Karen Wazen campaign 

DUBAI: Brazilian internet personality Camila Coelho this week fronted a campaign for By Karen Wazen, the eyewear and accessories brand founded by Lebanese entrepreneur and influencer Karen Wazen.

Coelho and Wazen appear together in the campaign images, both wearing bold, rectangular sunglasses from the brand’s latest collection.

Coelho’s pair features sleek tortoiseshell frames with slightly oversized lenses, boasting a modern, structured look that complements her slicked-back hairstyle and statement gold earrings. 




Coelho and Wazen appear together in the campaign images. (Instagram)

Wazen, on the other hand, wears the black version of the same angular style, paired with a black turtleneck.

Both sunglasses display the brand’s signature interlocking “W” logo on the temples. 

According to the brand’s Instagram page, the campaign — shot in Paris — is described as “an ode to women: Strong, confident, and always on the go.” The post added that it was “a celebration of friendship, sisterhood, and women uplifting one another.”

The new collection launched on Oct. 15.

Coelho left Wazen a message on the post, writing: “Love u SO MUCH @karenwazen. These shades are perfect (sic).”

Coelho is a fan of Wazen’s designs, having championed her sunglasses on multiple occasions. 

Wazen launched her debut collection of eyewear in December 2018. The first line of five styles came in acetate and stainless steel in an array of colors, from neon to tortoiseshell.

Less than a year after the official launch of her brand, her designs were picked up by luxury e-tailer Farfetch, which became the first online platform to offer her eponymous eyewear collection.

With an array of stylish shades to its name, Wazen’s label has gained the nod of approval from international celebrities including superstar Beyonce, British Albanian singer Dua Lipa, reality television star Kourtney Kardashian and her mother Kris Jenner, French model Cindy Bruna, singer Becky G, actresses Lucy Hale, Emma Stone, and Naomi Watts, and socialite Paris Hilton, to name a few.

Last year, the entrepreneur broadened her brand’s horizons by unveiling her inaugural jewelry collection. She introduced earrings and bangles fashioned after her brand’s logo, available in both silver and gold colors.

In addition to being a business owner, the mother-of-three has also starred in plenty of regional advertorials for iconic brands, including Prada, Ralph Lauren, Louis Vuitton and Cartier.


‘The Wild Within’ sees artists breathe new life into Mideast buildings

Updated 16 December 2025
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‘The Wild Within’ sees artists breathe new life into Mideast buildings

DUBAI: Lens-based artist Ryan Koopmans and digital artist Alice Wexell are staging a showcase at Dubai’s Leila Heller Gallery that breathes new life into regional buildings.

The series of digital artworks is part of the exhibition “The Wild Within,” featuring images of old structures in Beirut, Istanbul, and Abu Dhabi filled with wild flowers.

Two of the largest works, “Heartbeats” and “The Wish,” are displayed using Ventana, a microLED architectural display surface created by visual technology company Megapixel.

'Around Us' by Ryan Koopmans and Alice Wexell. (Supplied) 

The former artwork depicts the entrance hall of Qasr Al-Watan, the UAE’s presidential palace in Abu Dhabi, while the latter reimagines the upper floors of the Emirates Palace Mandarin Oriental in Abu Dhabi.

“Each building we work with comes to us through a combination of research, travel, and intuition,” the artists told Arab News in a joint statement.

'Constellations' by Ryan Koopmans and Alice Wexell. (Supplied) 

“We are drawn to structures that carry both emotional and historical resonance, often buildings that once embodied human ambition and now exist in a state of quiet transformation.”

Koopans and Wexell made sure to research the context of each building they choose to recreate, saying “an old villa in Jeddah or a former school in Sharjah each hold their own cultural memory, influencing everything from the lighting and atmosphere to the plants and flowers that we digitally sculpt and implement into the photographs.”

'Heart of Sharjah' by Ryan Koopmans and Alice Wexell. (Supplied) 

The hypnotic works depict the interior of buildings in the region, with digitally rendered flowers carpeting the floor in a bid to “(reimage) these spaces (and) explore the relationship between nature, place, and time, while celebrating each site as a unique work of architecture with its own spirit and story,” the artists said.

Koopmans is of dual Canadian and Dutch heritage, while Wexell is Swedish and based in Stockholm, so it is noteworthy that both artists chose to explore the Middle East for their latest project.

'Blossom of the Ancestors' by Ryan Koopmans and Alice Wexell. (Supplied) 

“In the Middle East especially, the architecture reflects a layered past that merges different styles and eras, while also expressing a sense of renewal and forward-looking energy, particularly in the region’s fantastic contemporary buildings. We are drawn to the symmetry, geometry and patterns that are found not only in nature itself, but in the architectural language of the region both past and present,” they said.

The series — featuring works such as “Adore You,” “Between Worlds,” and “Blossom of the Ancestors” — explores contrasts between the natural world and human-made forms, as well as the traditional and contemporary worlds.

“We are interested in how these elements coexist and merge into one another, creating a sense of hyperrealism that feels both familiar and imaginary. By merging photography with digital sculpture, the artworks question where the boundary lies between documentation and invention, and how technology can extend rather than replace our sense of the natural world.”

'Under the Rain of Light' by Ryan Koopmans and Alice Wexell. (Supplied) 

Although the scale of the artworks ensures they leave the viewer entranced, it did pose challenges, according to the artists.

“Presented at a large scale, every texture in these artworks becomes visible, which can be demanding but is also incredibly rewarding. The magnified detail allows the visceral and atmospheric layers of the pieces to come through with greater impact,” they said, adding that each piece took “many months” to create.

“Ultimately, we want our collectors to experience a sense of wonder and contemplation, as if they are standing inside a dream that feels both entirely real yet unreal.”

The exhibition runs until Jan. 15, 2026.