LG MEA Academy empowers HVAC professionals

The LG MEA Hub Academy is one of the largest HVAC training centers in the region.
Short Url
Updated 12 August 2025
Follow

LG MEA Academy empowers HVAC professionals

LG Electronics, a global leader in HVAC innovation, is strengthening its commitment to the UAE’s professional community through its LG MEA Hub Academy in Jebel Ali, Dubai. As one of the largest HVAC training centers in the region, the academy provides contractors, facility managers, and HVAC professionals with hands-on training in installation, troubleshooting, and maintenance. This initiative underscores LG’s dedication to enhancing after-sales service quality and ensuring optimal system performance for its customers.

The LG MEA Hub Academy is designed to empower professionals with practical skills that bridge the gap between advanced HVAC technology and real-world application. The facility includes a state-of-the-art LG HVAC showroom, a TMS control room for real-time system monitoring, and a practice room for hands-on training. These spaces create a dynamic learning environment where participants can gain expertise in topics such as variable refrigerant flow and direct expansion systems, control solutions, air purification, and cold/hot water solutions.

Michael (Yong Joon) Park, LG Eco Solution Company vice president, MEA, said: “Our MEA Hub Academy in Dubai reflects LG’s strong commitment to supporting HVAC industry professionals with the right tools, skills, and knowledge to thrive.”

We believe that empowering people through technical education is the foundation of long-term success — for our partners, customers, and communities.”

The academy’s training programs are tailored to address both pre-sales and post-sales needs, equipping participants with the skills to deliver exceptional service throughout the lifecycle of HVAC systems. By focusing on after-sales excellence, LG ensures its customers benefit from reliable, efficient, and long-lasting solutions while strengthening its reputation as a trusted partner in the HVAC industry.

With the UAE’s rapid infrastructure development, the need for skilled HVAC professionals is on the rise. LG’s MEA Hub Academy is addressing this demand by cultivating a new generation of experts equipped to navigate the complexities of modern HVAC systems. Through its investment in training and education, LG is empowering professionals with the knowledge and tools needed to excel, while actively supporting the growth and long-term sustainability of the HVAC industry in the region.


PwC Middle East and Sirar by stc’s CISO500 program advances cyber leadership

Updated 15 February 2026
Follow

PwC Middle East and Sirar by stc’s CISO500 program advances cyber leadership

The fifth edition of the CISO500 program ran from Feb. 8-12. Delivered in partnership between PwC Middle East and Sirar by stc, the program featured five intensive days of rich discussions and hands-on practical experiences, aimed at strengthening leadership capabilities in cybersecurity and keeping pace with rapid technological transformation.

The program is designed to develop the capabilities of executive cybersecurity leaders and enhance their strategic role in supporting organizations’ digital transformation. It equips participants to address contemporary challenges in the cyber landscape and expand their influence within decision-making ecosystems.

Yasser Al-Swailem, CEO of Sirar by stc, said that the program represents an important step toward strengthening the readiness of cyber leaders in the region. He noted that the CISO500 program is a fundamental pillar in the journey toward building a secure and trusted Saudi cyberspace aligned with national ambitions. He added that investing in national cybersecurity leadership is no longer optional but a strategic necessity for ensuring sustainable digital development. The program reflects a commitment to empowering national talent to lead the digital security landscape according to the highest global standards.

He further emphasized that such initiatives contribute to strengthening digital security ecosystems and enabling organizations to confidently and sustainably address future challenges.

Samer Omar, cybersecurity and digital trust leader at PwC Middle East, added: “CISO500 is a long-term investment in Saudi leadership. Over the past year, we’ve seen how bringing together senior Saudi cybersecurity professionals in a structured executive environment accelerates capability, builds confidence and deepens collaboration. As the program enters its second year, our focus remains on equipping Saudi CISOs with the strategic perspective and technical depth required to secure the Kingdom’s digital ambitions.”

The program addressed a range of advanced topics, including common cyber transformation pitfalls, mechanisms for securing enterprise digital transformation, and cybersecurity budgeting and financial governance. These topics enhanced leaders’ ability to translate cyber risks and security investments into financial indicators that support executive decision-making.

It also covered the latest technological developments, particularly artificial intelligence, emerging technologies, quantum computing, and the protection of critical and operational infrastructure. Emphasis was placed on the importance of security governance for AI technologies and strengthening enterprise-wide risk management perspectives associated with them.

The program adopted an interactive learning methodology combining strategic discussions, collaborative work, and creative practical exercises, contributing to a deeper understanding of concepts and enabling their translation into applicable organizational practices.

Abdullah Al-Asmari, global cybersecurity director at the Saudi Research and Media Group and one of the program participants, said that the experience added significant strategic and practical value: “The program provided a rich experience that strengthened the leadership perspective of cybersecurity, particularly in linking technical practices with strategic and financial dimensions within the organization. It also offered valuable space for exchanging expertise on emerging technologies such as AI and quantum computing, and the challenges of securing critical infrastructure. This experience enhances cyber leaders’ ability to adopt a more influential role in supporting digital transformation and enabling decision-making based on a comprehensive understanding of risk and value.”

He added that the program facilitated the exchange of insights on emerging challenges and strengthened the ability to align cybersecurity with institutional objectives and executive decision requirements.

Participants said that the program constituted a valuable professional and knowledge-driven experience that enhanced the readiness of cyber leaders to keep pace with rapid digital transformation, reinforcing cybersecurity’s role as a strategic enabler that supports innovation while preserving business trust, reliability, and sustainability.