RIYADH: The Al-Urumah Season, held in the heart of the desert at the Imam Abdulaziz bin Mohammed and King Khalid royal reserves, has become a premier ecotourism initiative, showcasing the Kingdom’s stunning environment and the passion of its organizers.
Over four seasons, Al-Urumah has grown into a vibrant destination, attracting more than 1 million ecotourists, according to a recent report from the Saudi Press Agency.
The inaugural season had about 52,000 visitors, rising to 230,000 in the second season. With eight service providers, the third season exceeded 300,000 attendees.
The fourth this year drew more than 400,000, reflecting effective strategic planning and infrastructure development involving the private sector and local communities.
During the Al-Urumah Season, the Imam Abdulaziz bin Mohammed Royal Reserve Development Authority offers 13 activities across both reserves, including camping, hiking, camel riding, cycling, stargazing, and other outdoor pursuits.
Additionally, 358 eco-units have been established for visitor accommodation, the SPA reported.
The authority also organizes training workshops for service providers on ecotourism principles, responsible recreation, and wildlife interaction, emphasizing their vital role in delivering quality tourism experiences.
The Al-Urumah Season has become an “integrated model of sustainable ecotourism.”
The authority has blended ecotourism, entertainment, and nature conservation, aligning with Saudi Vision 2030’s goals of economic diversification and community empowerment.
