Focus on AI rise in creative industries at Culture Summit Abu Dhabi

Industry leaders gathered at the 7th Culture Summit Abu Dhabi on Monday to discuss the rise of artificial intelligence in creative industries — and what it means for the future. (AN Photo by Mohamed Fawzy)
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Updated 28 April 2025
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Focus on AI rise in creative industries at Culture Summit Abu Dhabi

ABU DHABI: Industry leaders gathered at the 7th Culture Summit Abu Dhabi on Monday to discuss the rise of artificial intelligence in creative industries — and what it means for the future.

Panelists at the event, held at Abu Dhabi’s Manarat Al-Saadiyat, included Riyad Joucka, founder and principal architect at the Middle East Architecture Network, a practice based in Dubai.

Others included Stephen King, senior lecturer at Middlesex University Dubai; Imad Mesdoua, director of government affairs for the Middle East and Africa at Spotify; and Dr. Patrick Noack, executive director at the Dubai Future Foundation.

The panel examined AI’s impact across multiple creative fields, exploring the opportunities AI presents as well as the challenges that arise when employing machine intelligence.

Joucka was keen to emphasize the importance of using AI as a tool to “extend human creativity,” rather than replace it.

“I see technology as an important tool to extend human creativity and knowledge, and not necessarily as a substitute for the human touch in design,” he said, adding that human-AI collaboration was the ideal creative journey from ideation to finished product.

Mesdoua echoed the importance of the human touch at Spotify, saying “there are two ingredients to the Spotify secret sauce, one is personalization … and the other one is discovery.

“Personalization is to a large extent driven by AI and technologies and algorithmic advances … it makes sure that your app fits you like a glove. The other ingredient to the secret sauce is what we call discoverability.

“And what that means is every now and then on your Spotify app, you will get a suggestion for a song or an artist or genre that you might not have typically listened to, and that’s largely the work, not solely, but largely the work of human editors.”




The panel examined AI’s impact across multiple creative fields, exploring the opportunities AI presents as well as the challenges that arise when employing machine intelligence.
(AN Photo by Mohamed Fawzy)

That is “very important, particularly for diversity,” Mesdoua noted, adding “a big part of the work that the editors are doing to make sure that up-and-coming genres are being spotlighted and playlisted to global audiences in a unique way.

“So AI can reflect the user, but editors can help recommend new things to users.”

While human curators are key to promoting international music to global audiences, Mesdoua did note the importance of AI in the music industry, saying one of the most important positives is lowering the barriers to entry.

“If you think back to 70 years ago or 80 years ago, becoming a really established musician required you overcoming a ton of barriers and hurdles, particularly on the infrastructure side of things.

“You had to have an expensive studio at your disposal … now you can be all by yourself in your room with amazing AI software and amplify whatever creative spark you have in your mind and really go from ideation to production super-fast.”

It is something Noack was more cautious about, though, with the executive director at the Dubai Future Foundation saying “a barrier to entry is not necessarily a bad thing.”

“I think a lot of people come into space that is not necessarily their calling or (they do not have a) high level of skill and suddenly they know how to do something and they’re the expert in this space.”

A litmus test for good AI, he added, is “whether it can be switched off or rolled back.”

Taking into account differences between various creative fields, the panelists took a nuanced approach and discussed whether AI’s influence was similar across sectors.

There was one warning repeated across various creative fields — including architecture, marketing, education and music — panelists warned that practitioners need to “know when to stop and when to bring the human element back into creativity,” as per Joucka.

Running until April 29 and organized by the Abu Dhabi Department of Culture and Tourism, the three-day summit includes policymakers, artists, scholars, and innovators.

The theme is “Culture for Humanity and Beyond,” focusing on the intersection of culture, technology and global governance.


Sotheby’s ‘Origins II’: Local heroes go under the hammer 

Updated 15 January 2026
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Sotheby’s ‘Origins II’: Local heroes go under the hammer 

  • Regional highlights from Sotheby’s ‘Origins II’ auction, which takes place Jan. 31 in Diriyah 

DUBAI: Here are some of the regional highlights from Sotheby’s ‘Origins II’ auction, which takes place Jan. 31 in Diriyah.

Mohamed Siam 

‘Untitled (Camel Race)’ 

Siam is described by Sotheby’s as “one of the most significant voices of the Kingdom’s second generation of modern artists.” His “highly discernible visual aesthetic,” the auction catalogue states, references European cubists and Italian Futurism, using “multiple overlapping planes to create an endless sense of movement” — an approach that “fragments visual reality, enabling the viewer to experience multiple viewpoints simultaneously.” This work from the late 1980s “shrewdly captures through a fractured, shifting perspective two camel riders in an enthralling, head-to-head race.” It marks Siam’s auction debut and is expected to fetch between $70,000 and $90,000.  

 

Abdulhalim Radwi 

‘Untitled (Hajj Arafah)’ 

The Makkah-born artist is one of Saudi modernism’s most significant figures. His “multifaceted practice was shaped by a profound engagement with regional heritage and the evolving aesthetic currents of the 20th century,” the catalogue notes. This 1967 oil painting is hailed by Sotheby’s as “a vibrant example of Radwi’s practice (at the time), depicting a bustling arrangement of tented structures rendered in his characteristic Cubist-inflected idiom. The tightly interlocking forms, rhythmic repetitions, and cool, airy palette evoke the temporal architecture of the Hajj pilgrimage, distilled into a kaleidoscopic composition that celebrates the textures and visual poetry of life in Makkah.” 

 

Mohammed Al-Saleem 

‘Untitled’ 

Another of the Kingdom’s modern-art pioneers, Al-Saleem was born in 1939 in Al-Marat province. His work, Sotheby’s says, “is celebrated for its distinct visual language, a style which the artist coined ‘Horizonism.’ Drawing inspiration from the shifting sands and gradating skyline of Riyadh as seen from the desert, as well as the intensity of the Saudi sun, Al-Saleem reimagined his beloved landscape through the prism of abstraction.” In works such as this 1989 oil painting, he “replaced the traditional horizon line with stylized forms resembling organic forms and Arabic calligraphy … a fusion of modernist abstraction and cultural identity.” 

 

Taha Al-Sabban  

‘Untitled’ 

This mixed-media-on-canvas work from 2005 typifies the Makkah-born artist’s modernist approach, which, Sotheby’s states “has been described as both an act of conservation and a homage to the nature and culture of his homeland.” The artist “used expressive color and form to preserve local memory — palm groves, open waters, and traditional architecture — while transforming the traditional cityscape into ascending, abstracted rhythms.” His work is often described as “nostalgic,” but the Al-Sabban is quoted by the Al-Mansouria Foundation as saying: “Although I am acutely aware of the passage of time, my aim is not nostalgia; instead I seek to capture the moment and reveal the life in the world.” 

 

Zeinab Abd El-Hamid 

 

‘Untitled (Shisha Shop)’ 

This 1987 watercolor is the work of one of Egypt’s most significant female artists of the modern era who belonged, Sotheby’s says “to a generation of artists who came of age during the cultural reawakening that followed Egypt’s independence.” Abd El-Hamid, the catalogue states, “painted with a refined sensibility, grounded in her belief in humanity’s ability to transcend hardship. She did not seek to romanticize the past, but to distill its forms and emotions into something enduring. Her work carries a sense of nostalgia for a rhythm of life rooted in shared dignity and poetic structure … rooftops, cafés, and courtyards become vessels of memory, harmony, and inner light.” 

 

Samia Halaby 

‘Copper’ 

Central to the Palestinian artist’s practice was the belief that “abstraction, like any visual language, is shaped by social forces and reflects the movements of working people and revolutionary ideas,” Sotheby’s states. This 1976 oil painting combines Halaby’s exploration of the diagonal as “a dynamic formal element” and of the reflective properties of metals. The work “eschews traditional linear perspective in favor of a compositional strategy that flattens and destabilizes the viewer’s gaze. Halaby achieves a sense of spatial infinity — not through illusion, but through repetition and variation.” 

 

Mahmoud Sabri 

‘Demonstration’ 

The Iraqi painter’s career, Sotheby’s says, was unique among his peers in his homeland. “He simultaneously explored Arab and European cultures, studied the history of painting, and created his own unique art language and style.” That language arrived after this particular oil painting from the early Sixties, a time in which “Sabri often returned to the subject of revolutionary martyrdom and probably referring to the events of the 1963 coup d’état.” In the foreground, a group of women surround a bereaved mother, who is weeping for her murdered son.