Tickle your taste buds at LuLu’s World Food Festival

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Updated 25 April 2025
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Tickle your taste buds at LuLu’s World Food Festival

LuLu Hypermarket is hosting its much-anticipated “World Food Festival” across its branches in the Kingdom from April 27 to May 10.

This features themed food experiences, vibrant displays, and interactive activities, celebrating a world of flavors and cultures under one roof.

LuLu is also giving away extraordinary prizes — including half a kilo of gold and luxurious stays at The Red Sea destination.

As part of the food festival, LuLu introduces the Happiness Millionaire program, where one lucky winner will receive 1 million Happiness points every single day.

Shoppers can also enjoy up to 5x points multipliers on select categories, plus 10 percent cashback in points and exclusive gifts for Happiness members.

The festival brings together a variety of international celebrity chefs and influencers from around the globe, who engage with customers through live cooking shows, chef battles, tasting sessions, and culinary competitions.

These events focus on creativity, taste, and presentation, offering visitors the chance to learn, participate, and be inspired by unique culinary experiences.

In every participating store, the festival atmosphere is brought to life with interactive zones, chef-led demos, and community-driven activities that turn shopping into an entertaining and educational journey.

Customers are encouraged to take part in challenges, vote for their favorite dishes, and interact with chefs and influencers in-store.

This year’s festival places a special spotlight on premium meat selections through Meety Meat experiences, offering customers the finest cuts and live demonstrations from meat experts.

Likewise, Cheese Academy will highlight a curated journey through global cheese varieties, where certified cheese experts will visit selected LuLu branches to educate, entertain, and engage directly with customers.

In line with growing health-conscious trends, LuLu is also championing nutritious choices under its Healthy Bites concept — spotlighting wholesome products, health-friendly recipes, and wellness tips to inspire better eating habits for families across the Kingdom.

The festival also brings the freshest and juiciest treasures of the season to center stage.

The Saudi Mango Fest highlights the Kingdom’s rich fruit heritage, especially from regions like Jizan, known for producing some of the world’s finest mangoes.

Shoppers will enjoy interactive tasting zones, fun facts, and deals on a wide variety of locally grown mangoes.

Meanwhile, the vibrant Berry Fest is back, celebrating strawberries, blueberries, raspberries, and blackberries through themed displays, limited-time offers, and creative berry-inspired recipes.

And for those seeking something adventurous, LuLu is presenting a curated selection of exotic fruits from around the world, such as dragon fruit, mangosteen, passion fruit, and more, inviting customers to experience bold, international flavors.

Alongside the vibrant events, LuLu Hypermarket is offering exclusive promotions and unbeatable prices across all categories — groceries, fresh produce, frozen foods, health & beauty, household essentials, electronics, and much more.

The goal is to provide customers with exceptional value while celebrating global food culture.

“The World Food Festival is not only a celebration of food, but also of community, creativity, and great value,” said Shehim Mohammed, director of LuLu Saudi Hypermarkets.

“It reflects our commitment to making international experiences accessible to everyone while rewarding our customers with exciting offers and prizes.”

Whether you are visiting for the live shows, tasting something new, or simply shopping for your essentials, the festival promises an unforgettable experience for families, food lovers, and communities across the Kingdom.


DeveGO25: Social Development Bank signs 51 agreements to support startups, productive families

Updated 25 December 2025
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DeveGO25: Social Development Bank signs 51 agreements to support startups, productive families

The Social Development Bank has announced the signing of 51 agreements covering the establishment of financing portfolios, as well as local and international cooperation partnerships, on the sidelines of the Entrepreneurship and Modern Business Practices Forum, known as DeveGO25. This milestone reinforces the bank’s growing role in building an integrated entrepreneurial ecosystem and expanding its developmental impact through financial and nonfinancial solutions tailored to the needs of entrepreneurs, startups, micro and small enterprises, freelancers, and productive families, in line with the economic transformation of the Kingdom under Saudi Vision 2030.

The announcement was made during the second edition of the forum, which witnessed the signing of a package of specialized financing portfolios. Most notably, this included a joint financing portfolio with Arab National Bank valued at SR100 million ($26.6 million) to support entrepreneurs’ projects, alongside a financing portfolio with the Council of Foundations, valued at SR50 million to enhance the sustainability of nonprofit organizations.

The SDB also signed a number of corporate social responsibility financing portfolios with Al-Ghuwairi Charity Foundation to support community initiatives, as well as with ACWA Power to help entrepreneurs and innovators in the energy sector, in addition to Fakeeh Care Group to support startups in the healthcare sector.

Furthermore, financing portfolios were signed to support freelancers and entrepreneurs in partnership with Naylah Finance, Al-Yusr Leasing and Financing, Al-Jabr Financing, and J-B Financial Solutions. These financing portfolios reflect the bank’s accelerating direction toward diversifying support solutions and developing innovative financing channels capable of accommodating the needs of entrepreneurial segments across all regions of the Kingdom.

As part of its international partnerships, the bank strengthened its presence within global entrepreneurial networks through the signing of agreements with leading international entities. It partnered with Alibaba for a Saudi–Chinese initiative aimed at supporting the international market access of Saudi startups and productive families through specialized training and capacity-building programs, as well as linking them with potential clients and partners in China. In addition, SDB partnered with Incofin to cooperate on financing programs for small and emerging enterprises, while exchanging expertise in the areas of investments, joint funds, sustainable finance, and financing guarantees. Furthermore, the SDB entered a partnership with Riversands to exchange knowledge and expertise in investment programs and nonfinancial services dedicated to entrepreneurs, small enterprises, and co-working spaces. 

In support of entrepreneurs and small enterprises, the bank signed cooperation agreements with the Royal Commission for Jubail and Yanbu, Qassim Chamber, Al-Qurayyat Chamber, and Riyadh Chamber, to finance startups and small enterprises, enhancing beneficiary capabilities through training and capacity-building programs, and creating more than 500 sustainable jobs for citizens. These efforts contribute to strengthening the role of such enterprises in the national economy. In addition, a tripartite agreement was signed with the Sports Investment Forum and the Council of Saudi Chambers to support enterprises and strengthen the investment ecosystem in the sports sector.

In the area of supporting productive families and freelancers, the SDB signed agreements with a range of entities, including the King Salman Charity Housing Association, the Heritage Commission, the Hail Region Development Authority, the Saudi Geological Survey, and Last Mile Information Technology (Thrive), to implement programs and initiatives aimed at supporting productive families and encouraging self-employment.

The agreements also included innovative partnerships with digital platforms such as The Chefs, Cloud Chefs, and HungerStation, to provide innovative digital sales channels that contribute to strengthening freelance work and, in turn, the local economy. In addition, the SDB collaborated with Hala Payments and STC Bank to launch financing cards for freelancers. 

As part of efforts to enhance market access, the bank signed eight agreements with the Ministry of Islamic Affairs, Riyadh Municipality, King Salman Social Center, Zain Telecom, the Small and Medium Enterprises Bank, Ministry of Interior Clubs, Saudi Railways Company and NADEC, aimed at establishing permanent sales outlets within their premises. This initiative contributes to creating sustainable marketing channels that enhance the ability of productive families to increase their income and transition their projects into more structured and resilient business models.

The agreements also included strategic partnerships with government entities and national institutions serving diverse objectives. A cooperation agreement with the Authority for the Care of Persons with Disabilities will empower beneficiaries through the “Kanaf” financing product and specialized training programs, while a collaboration with the Ministry of Municipalities and Housing (Developmental Housing Agency) will enable nonprofit organizations to manage productive families’ portfolios. Partnerships with Albilad Bank and NEO Digital Banking will promote a culture of savings.

The forum also witnessed a significant expansion of the SDB’s “education product,” through the signing of agreements with national universities and institutes to enable students to continue their education with the help of accessible financing solutions. These agreements included Northern Border University, Effat University, King Abdulaziz University, Qassim University, Imam Muhammad ibn Saud Islamic University, Institute of Public Administration, University of Business and Technology, Arab Open University, Resal Company, Saa’i Endowment Foundation, and Gulf Training Company.