ALULA: AlUla is poised to host the first Instagram Creators Summit in the Middle East and North Africa. The event will take place from April 20 to 22, organized by Meta, the technology company, in partnership with the Royal Commission for AlUla, and in collaboration with the Saudi Tourism Authority and Riyadh Air.

This groundbreaking summit is the first of its kind in the region and will bring together leading content creators from around the world. The agenda includes interactive panel discussions, keynote speeches, and conversations about the future of content creation, covering topics such as social media, artificial intelligence, and the evolving digital landscape.

These creators collectively reach more than 231 million followers worldwide, highlighting the growing importance of influencer marketing in today’s travel destinations.

The summit will also feature sessions on how to best utilize platform tools, explore the latest technical updates, and identify new opportunities in the creator economy.

Interactive dialogues will allow participants to engage directly with Meta’s product managers, while open forums will encourage the sharing of expertise and the building of strong collaborations among creators.

This summit presents an opportunity to gain insights, connect with industry leaders and stay at the forefront of the ever-changing digital scene.