Baha festival set to launch with 280 activities

The region’s valleys, green plains, and majestic Shada Mountain provide breathtaking views and a peaceful escape for visitors (SPA)
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Updated 29 December 2024
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Baha festival set to launch with 280 activities

RIYADH: Preparations are complete for the start of the Baha Winter Festival. More than 67 parks and gardens, some 14 sports, and health walkways are ready to welcome visitors and residents, according to the Saudi Press Agency.

The festival will boast a diverse lineup of activities and attractions across the Tihama governorates, including Al-Makhwah, Qilwah, Al-Hijrah, and Ghamid Al-Zinad, highlighting the region’s cultural, historic, and natural treasures.

Ali bin Mohammed Al-Sawat, the secretary of the Baha region and chairman of the festival’s executive committee, said the event will offer more than 280 recreational, cultural, sports, and social activities for all age groups and interests.

Al-Sawat spoke of Tihama’s unique climate and environmental diversity, stretching from the Red Sea coast to the peaks of the Sarawat Mountains.

The region’s valleys, green plains, and majestic Shada Mountain provide breathtaking views and a peaceful escape for visitors, he said.

With a variety of restaurants, cafes, and shopping destinations, the area has become a prime attraction for tourists seeking to enjoy the winter season in the Kingdom, the SPA added.

With its rich cultural heritage, natural beauty, and diverse activities, the Baha Winter Festival promises an unforgettable experience for all attendees.


What makes the Taif Rose such a precious fragrance product?

Perfume artisan involvement aligns with Jazan Festival’s initiative repositioning traditional crafts as dynamic. (SPA)
Updated 09 January 2026
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What makes the Taif Rose such a precious fragrance product?

  • These farms produce nearly 550 million roses annually, all harvested during a brief season of no more than 45 days, from early March to the end of April

TAIF: Taif roses, renowned for their exceptional aroma and the meticulous care required in cultivation, harvesting, and processing, are among the Kingdom’s most valuable natural perfume products and stand out as prominent agricultural and cultural symbols deeply connected to the region’s heritage and tourism.

Taif rose farms, numbering over 910 and spread across Al-Hada, Al-Shafa, Wadi Muharram, Al-Wahat, Al-Wahit, and Wadi Liya, are home to approximately 1,144,000 rose bushes covering about 270 hectares of agricultural land. 

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Taif rose farms, numbering over 910 and spread across Al-Hada, Al-Shafa, Wadi Muharram, Al-Wahat, Al-Wahit, and Wadi Liya, are home to approximately 1,144,000 rose bushes covering about 270 hectares of agricultural land.

These farms produce nearly 550 million roses annually, all harvested during a brief season of no more than 45 days, from early March to the end of April.

This harvest yields around 20,000 tolas of Taif rose oil. Producing a single tola requires approximately 12,000 roses, which are picked manually at dawn and distilled within 24 hours to preserve the purity and quality of the scent before reaching the market.