SDAIA launches data protection awareness campaign

The Saudi Data and Artificial Intelligence Authority has launched a data protection awareness campaign. (SDAIA)
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Updated 11 July 2024
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SDAIA launches data protection awareness campaign

  • Understand Your Data campaign aims to raise awareness of the Saudi personal data protection system and related rights
  • Will promote the importance of protecting personal data, cases of personal data disclosure and the obligations of entities covered by the system’s provisions

JEDDAH: The Saudi Data and Artificial Intelligence Authority on Thursday launched a data protection awareness campaign in the Kingdom.

The “Understand Your Data” campaign aims to raise awareness of the Saudi personal data protection system and related rights, said Al-Rabdi bin Fahd Al-Rabdi, head of the SDAIA’s National Data Management Office.

It will promote the importance of protecting personal data, cases of personal data disclosure and the obligations of entities covered by the system’s provisions, Al-Rabdi added.

The authority seeks to promote data holders’ right to know the purpose for which their data has been processed, the right to request changes to personal data and the right to request the deletion of data.

Al-Rabdi called on personal data holders to exercise due diligence when making disclosures to entities that store their data.

The Saudi Personal Data Protection Law came into force on Sept. 14 last year. Entities covered its provisions were granted one year to update their data systems in line with the new law.


Najran’s camels are embedded in local culture and traditions

Camels are not only a vital livestock resource in Najran, but also a cornerstone of local identity and tradition. (SPA)
Updated 25 December 2025
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Najran’s camels are embedded in local culture and traditions

  • Several distinct camel breeds are found in the region
  • Animals permeate Arab consciousness, says expert

RIYADH: In Najran, camels are not only a vital livestock resource but also a cornerstone of local identity and tradition.

According to Hadi Benyan Al-Amer, head of Najran’s Camel Association, the region has several distinct camel breeds.

Principal among them is the Awarik, an ancient Arabian lineage linked to territories where arak trees flourish, the Saudi Press Agency reported on Thursday.

These light-colored, sparsely-haired camels possess remarkable resilience, and are prevalent across southern Arabia.

The Majahim are characterized by dark hues spanning black to brown, and excel in both milk yield and endurance.

The Asayil are prized for their sleek, lean physiques, and dominate in speed-based competitions.

Al-Amer said traditional water sources known as Odood, or traditional water wells and artesian wells, have sustained herders navigating the Empty Quarter’s grazing lands for generations.

These permanent water points, equipped with dedicated drinking basins for camels, showcase the animals’ extraordinary environmental resilience.

Among the principal wells accessible from Najran are Al-Minkhali, Abu Shadid, Hamra Nathil, Tamani, Umm Al-Wahat, and Khujaima.

Countless additional wells dot the Empty Quarter and adjacent territories, forming the backbone of camel owners’ far-reaching pastoral networks.

Dr. Hind bint Dawood Al-Shuqair of Najran University’s Arabic Language Department explained how camels have permeated Arab consciousness through legends and stories spanning thousands of years.

Representing endurance, power, and grace, they have become inseparable from Arab cultural identity.

Archaeological evidence at Al-Ukhdood, Mount Al-Tharwa and Hima, preserves through carvings and ancient artwork the deep bond between people and camels, Al-Shuqair said.

She drew attention to Saudi Arabia’s substantial investment in camel heritage, exemplified by proclaiming 2024 as the Year of the Camel.

This designation emphasizes their importance to national prosperity and cultural heritage while backing global initiatives to promote awareness of camels as valuable economic and cultural assets.

The Kingdom further demonstrates its commitment to protecting the animals through the annual King Abdulaziz Festival, the SPA reported.