Riyadh Season becomes official partner of World Snooker Championship

Ronnie O’Sullivan inked a deal with Riyadh Season. (Supplied)
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Updated 17 April 2024
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Riyadh Season becomes official partner of World Snooker Championship

RIYADH: Riyadh Season will become the official partner of the  World Snooker Championship, Saudi entertainment chief Turki Alalshikh announced on Tuesday.

Riyadh Season and the World Snooker Tour signed an agreement to expand and develop the game in the Middle East and bring in more fans.

Additionally, Ronnie O’Sullivan, who has won a record 23 Triple Crown titles, will serve in an ambassadorial role in a three-year deal, announced on Tuesday. As part of this agreement guarantees that O’Sullivan will play in all WST events in Saudi Arabia and will also make special trips to the Kingdom to coach and foster aspiring talent.

Saudi Arabia hosted its first-ever WST event last month — Riyadh Season World Masters in Snooker — which was won by O’Sullivan.

That tournament will return as part of the next Riyadh Season this winter and will feature the world’s top ten players, and two others as wild cards.

The event will again feature the innovative golden ball, known as the Riyadh Season ball, which will give players a chance to score a world record break of 167 if they pot it at the end of a maximum 147.

Alalshikh, the head of Saudi Arabia’s General Entertainment Authority, confirmed that the prize for the ‘super maximum’ will be doubled to $1 million should anyone succeed in achieving the milestone.

“Riyadh Season is delighted to be a partner of the World Snooker Championship, which will start next Saturday and continues until May 6th at Crucible in Sheffield,” said Alalshikh.

WST Chairman Steve Dawson said: “We are honoured to work with HE Turki Alalshikh on his visionary plans for progress. We share his ambition of bringing snooker to many more fans across the Middle East, and to foster new talent and develop grassroots structures.


FIA’s United Against Online Abuse campaign welcomes Palestinian student

Updated 08 December 2025
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FIA’s United Against Online Abuse campaign welcomes Palestinian student

  • Ghada Ashour, 24, who grew up in Gaza, becomes fifth scholar selected for FIA’s flagship scholarship initiative

DUBAI: The FIA’s United Against Online Abuse campaign has welcomed Ghada Ashour, a 24-year-old student from Palestine, to its flagship scholarship program, created to empower the next generation of researchers in the fight against online abuse in sport.

Ashour grew up in Gaza where she had been studying remotely until gaining a place on the UAOA scholarship, which brought her to Dublin City University, Ireland.

Becoming the fifth scholar to join the program, she was selected based on her interests in social media, and passion for advancing insights in this area for the benefit of sportspeople.

Launched in 2023, the program offers talented students and young professionals from diverse backgrounds the chance to engage in research on the impact, prevalence, and prevention of online abuse in sport.

Funded by the FIA Foundation, the UAOA scholars have been selected to undertake research dedicated to positive social change.

Ashour’s thesis, which will be printed in English and Arabic, will focus specifically on the relationship between athlete activism and online abuse.

Athletes increasingly speak out on war, conflict, and social and environmental issues. Although the attention such athletes bring can be positive, research indicates it can lead to significant abuse.

FIA President Mohammed Ben Sulayem, founder of the UAOA campaign, said: “The FIA is committed to extending opportunities across the world while inspiring and developing the next generation.

“Education lies at the core of this mission, and I am pleased to welcome Ghada as the latest student in the UAOA Scholarship Programme.

“Her experience and research will help broaden the international perspective on this critical issue. This pioneering research program will help ensure we safeguard the future of sport for generations to come.”

Ashour said she was “truly grateful” to the FIA leader: “It is a dream come true to study the subject I am passionate about at a leading institution in this field.

“I am so excited to advance the field of research in online abuse in sport and to contribute to this prevalent topic which is impacting so many people’s lives on a daily basis.”

The UAOA’s 2025 Barometer Report found that 75 percent of sports federations report continued threats against competitors and their families, and that 90 percent believe abuse could force athletes to leave their sport.

Dublin City University is a leading academic institution in the study of online abuse.

Each scholar is fully funded and mentored by leading experts in the field. They are able to attend UAOA events, where they can share their findings with a global audience of policymakers, sports federations, and digital platforms.

The inaugural cohort of four UAOA scholars included participants from Italy, South Africa, the UK, and Mexico.