Mergers, acquisitions reshaping GCC’s overall business landscape

Setting appropriate key performance indicators to achieve synergies and targets, integrating teams, and developing a clear longer-term plan are all critical in setting up a deal for success in the region. (SPA)
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Updated 13 January 2024
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Mergers, acquisitions reshaping GCC’s overall business landscape

  • Rise in activity comes as region shifts focus on implementation of comprehensive renewable energy programs

RIYADH: Of late, businesses in the Gulf Cooperation Council region have become more inclined toward pooling their resources to achieve operational efficiency and maximize profits.

The trend of mergers and acquisitions in the GCC is expected to rise, said Moody’s in March 2023. Nearly one year on, the global rating agency’s prediction seems to be spot-on.

M&As are business transactions in which the ownership of firms, business organizations, or their operating units are transferred to or consolidated with another firm or business organization.

Several factors can make such transactions successful in today’s world such as synergies, trust, and integration, according to Andrew Nichol, partner at Lumina Capital Advisers.

“Synergies are unlikely to deliver the desired outcomes of selling and buying shareholders without a clear plan on how a merged entity creates more significant value than their individual parts,” Nichol told Arab News.

He added: “Trust because ultimately, deals are done between people. Be they the shareholders, management teams, or employees, it is critical that communication throughout the process remains open, transparent, and oriented toward achieving the objectives set out in the original deal thesis.”

Finally, about the integration aspect, Nichol noted: “Integration, because M&A does not stop once the legal agreements are signed.”

Additionally, setting appropriate key performance indicators to achieve synergies and targets, integrating teams, and developing a clear longer-term plan are all critical in setting up a deal for success, he reiterated.

The year 2023 saw a real shift in terms of “who” has been transacting into and out of the region, Nichol said. 

“In H1, we saw larger deals, typically led by SWFs (sovereign wealth funds) — SAVVY Gaming/PIF/Scopely, KSA; Blackstone/ADIA/Cvent Holding, UAE,” Nichol underlined.

“As the year progressed, we also saw an increase in private sector-led deals, as well as a resurgence in private equity activity,” he added.

Nichol continued: “In November, STS, a leading digital transformation solutions provider across Saudi Arabia, the UAE, and the wider GCC announced its acquisition by ZainTECH.”

ZainTECH is a UAE-based top-tier managed security services provider that aims to help enterprises protect against, detect expediently, and respond effectively to cybersecurity threats.

According to Nichol, this specific M&A stood out in 2023 amid all other similar transactions in the region.

“The STS/ZainTECH transaction, which we advised on, stood out due to its highly strategic nature for both companies,” he disclosed.

“A buyer, seeking to extend and amplify its services offering, access top talent, and expand the geographies it serves, with a vendor recognizing the opportunity of partnering with a pioneering regional digital solutions provider,” Nichol explained.

Moving on, he also shed light on projections on the nature of M&As to expect in the region in 2024.

“In 2023, the region cemented its position as a net exporter of innovation due to the regional giga-projects, digital transformation efforts, and the implementation of artificial intelligence. This will continue into 2024,” Nichol said. This comes as the region has shifted from talking about energy transition to becoming a global leader in implementing some of the world’s most comprehensive and diverse renewable energy programs, according to him.

“In 2024, we will see more deals in the region as global firms continue to grow/seek access to regional projects,” Nichol projected.

He added: “We expect growth across energy transition, healthcare, travel and tourism as well as gaming, engineering and project management and digital transformation sectors.”

Highlighting the same subject, Ali Anwar, managing director of Alvarez & Marsal Global Transaction Advisory Group in the Middle East, said in a recent report: “Investors have experienced a challenging year in 2023 when M&A activity was hit by concerns about the macroeconomic environment and the impact of higher interest rates.”

He added: “While those challenges haven’t fully abated, 2024 holds the potential for dealmaking to show some improvement.” 

In 2024, we will see more deals in the region as global firms continue to grow/seek access to regional projects.

Andrew Nichol, Partner at Lumina Capital Advisers

One major positive for the M&A market heading into 2024 is receding uncertainty about the trajectory of interest rates, the top executive underlined.

Anwar went on to shed light on the fact that market participants are seen being more confident than they have been in several months and that there seems to be a promising inversion of the curve since the end of summer.

He stated: “We are seeing more sell-side activity and, therefore, expect deal opportunities to launch in early 2024.”

Rise in cross-border activities

In 2023, cross-border deals formed the majority of closed deals, Nichol revealed.

Cross-border activities refer to any transfer of property, goods, or services between individuals or business entities who reside in different jurisdictions.

“In our September 2023 cross-border deals survey, 70 percent of respondents had recently or planned to close a cross-border deal within the next 18 months. This was double the levels of our previous survey,” Nichol highlighted.

He added: “Deals in the region are today driven by the desire to create regional champions through consolidation in key sectors such as construction, health care, and infrastructure services, in conjunction with transactions centered around international interest in joint ventures and partnering to deliver skills and technologies for complex megaprojects in AI, digital transformation and advanced manufacturing.”

Talking about expectations in 2024, Nichol clarified that it is projected to be another bumper year for cross-border Middle East transactions.

This comes as private equity — both direct and secondary — has become the fastest-growing asset class in the region, and this trend will continue into 2024, Nichol said.

“With regional funds being raised from domestic, international, and SWF participants, we predict the volume of PE deals will rise,” he explained.

Likely spike in FDIs

The year 2022 was a record year for foreign direct investments in the GCC region, particularly Saudi Arabia and the UAE, exceeding previous 2012 highs, Nichol said.

“While we are still awaiting full-year 2023 FDI numbers, we predict that Saudi Arabia’s FDI will have exceeded the UAE’s, and both countries will see double-digit year-on-year FDI growth,” Nichol underscored.

 FDI is a category of cross-border investment in which an investor resident in one economy establishes a lasting interest in and a significant degree of influence over an enterprise resident in another economy.

As for 2024’s pipeline in terms of FDIs, it is projected to be somewhat robust.

“FDI flow growth rate has been diminishing in 2023; however, long-awaited public-private partnership projects are in the pipeline, especially in healthcare, transportation, logistics, and sports,” Razeen Capital CEO Mohammed Al-Suwayed told Arab News.

Razeen Capital is a financial securities consultancy firm that Al-Suwayed founded in January 2021.

“So we’re most likely to see a spike in the FDI growth rate this year and the years after,” Al-Suwayed projected.

That being said, it is clear that the GCC region is on track to experience a bright future ahead in terms of M&As as well as cross-border activities and FDIs.

Consequently, this will most likely help offset the rising operating expenses and boost cost-efficiency further in the region.


Saudi Arabia pulls in most of Partners for Growth $450m capital push

Updated 07 February 2026
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Saudi Arabia pulls in most of Partners for Growth $450m capital push

  • Global private credit fund leans into region’s largest market for growth-stage technology financing

RIYADH: Saudi Arabia has captured the vast majority of Partners for Growth’s capital deployed in the Gulf Cooperation Council, as the global private credit fund leans into what it sees as the region’s largest market for growth-stage technology financing. 

The San Francisco-based firm has deployed about $450 million in commitments in the GCC, and “the vast majority of that is in Saudi,” said Armineh Baghoomian, managing director at the firm who also serves as head of Europe, the Middle East and Africa and co-head of global fintech. 

The company was one of the earliest lenders to Saudi fintech unicorn Tabby, and it’s clear the Kingdom is providing fertile territory for ongoing investments.

“We don’t target a specific country because of some other mandate. It’s just a larger market in the region, so in the types of deals we’re doing, it ends up weighing heavily to Saudi Arabia,” Baghoomian said. 

Partners for Growth, which Baghoomian described as a global private credit fund focused on “growth debt solutions,” lends to emerging tech and innovation companies, particularly those that struggle to access traditional credit. 

“We’re going into our 22nd year,” she said, tracing the strategy back to its roots in a Bay Area investment bank debt practice in the mid-1980s. 

Today, the firm lends globally, she said, deploying capital where it sees fit across markets including Australia, New Zealand, and Southeast Asia, as well as Latin America and the GCC, where it has been active for about six years. 

Shariah structures dominate PFG’s Gulf deals 

In the Gulf, the firm’s structures are often shaped by local expectations. “Most of the deals we’ve done in the region are Shariah-compliant,” Baghoomian said. 

“In terms of dollars we’ve deployed, they’re Shariah-structured,” she added. 

“Usually it’s the entrepreneur who requires that, or requests it, and we’re happy to structure it,” Baghoomian said, adding that the firm also views Shariah structures as “a better security position in certain regions.” 

Growth debt steps in where banks cannot 

Baghoomian framed growth debt as a practical complement to equity for companies that have moved beyond the earliest stage but are not yet “bankable.” 

She said: “The lower-cost bank type facilities don’t exist. There’s that gap.”

Baghoomian added that companies want to grow, “but they don’t want to keep selling big chunks of equity. That implies giving up control and ownership.” 

For businesses with the fundamentals private credit providers look for, she said, debt can extend runway while limiting dilution. 

“As long as they have predictable revenue, clear unit economics, and the right assets that can be financed, this is a nice solution to continue their path,” she added. 

That role becomes more pronounced as equity becomes harder to raise at later stages, Baghoomian believes. 

She pointed to a gap that “might be widening” around “series B-plus” fundraising, as later-stage investors become “more discriminating” about which deals they back. 

Asset-heavy fintechs cannot scale on equity alone 

For asset-heavy technology businesses, Baghoomian argued, debt is not just an option but a necessity. 

She pointed to buy-now-pay-later platform Tabby as an example of a model built on funding working capital at scale. 

“Tabby is an asset-heavy business,” she said. “They’re providing installment plans to consumers, but they still need to pay the merchant on day one. That’s capital-intensive. You need a lot of cash to do that.” 

Equity alone, she added, would be structurally inefficient. “You would not want to just raise equity. The founders, employees, everyone would own nothing and lose a lot of control.” 

We don’t target a specific country because of some other mandate. It’s just a larger market in the region, so in the types of deals we’re doing, it ends up weighing heavily to Saudi Arabia.

Armineh Baghoomian, PFG managing director and head of Europe, the Middle East and Africa and co-head of global fintech

Baghoomian said those dynamics are common across other asset-intensive models, including lending platforms and businesses that trade in large inventories such as vehicles or property. “Those are businesses that inherently end up having to raise quite a bit of credit,” she said. Partners for Growth’s relationship with Tabby also reflects how early the firm can deploy capital when the structure is asset-backed. “We started with Tabby with $10 million after their seed round, and then we grew, and we continue to be a lender to them,” Baghoomian said. 

“On the asset-backed side, we can go in quite early,” she said. “Most of the fintechs we work with are very early stage, post-seed, and then we’ll grow with them for as long as possible.” 

As the market for private credit expands in the Gulf, Baghoomian emphasized discipline — both for lenders and borrowers. 

For investors assessing startups seeking debt, she said the key is revenue quality and predictability, not just topline growth. “Revenue is one thing, but how predictable is it? How consistent is it? Is it growing?” she said. “This credit is not permanent capital. You have to pay it back. There’s a servicing element to it.” 

Her advice to founders was more blunt: stress-test the downside before taking leverage. 

“You have to do a stress test and ask: if growth slows by 30 to 40 percent, can I still service the debt? Can I still pay back what I’ve taken?” she said. 

Baghoomian warned against chasing the biggest facility on offer. “Sometimes companies compete on how much a lender is providing them,” she said. “We try to teach founders: take as much as you need, but not as much as you can. You have to pay that back.” 

Partners for Growth positions itself as an alternative to banks not only because many growth-stage companies cannot access bank financing, but because it can tailor structures to each business. 

HIGHLIGHTS

• Partners for Growth positions itself as an alternative to banks not only because many growth-stage companies cannot access bank financing, but because it can tailor structures to each business.

• The firm lends globally deploying capital where it sees fit across markets including Australia, New Zealand, and Southeast Asia, as well as Latin America and the GCC, where it has been active for about six years.

One of Partners for Growth’s differentiators, Baghoomian said, is how bespoke its financing is compared with bank products. 

“These facilities are very bespoke. They’re custom to each company and how they need to use the money,” she said, adding that the fund is not offering founders a rigid menu of standardized options. 

“No two deals of ours look alike,” she said, framing that flexibility as especially important at the growth stage, when business needs can shift quickly. 

That customization, she added, extends beyond signing. Baghoomian said the firm aims to structure facilities so companies can actually deploy capital without being constrained, adding: “We don’t want to handcuff you. We don’t want to constrain you in any way.” 

As a company evolves, she said the financing can evolve too, because what works on day one often won’t fit nine months later. 

“We’ll revise structures,” she said, describing flexibility as core to how private credit can serve fast-moving tech businesses. 

She added that a global lender can also bring operating support and market pattern recognition, while still accounting for local nuance. 

Baghoomian expects demand for private credit in the Gulf to keep rising. “They are going to require credit, for sure,” she said, pointing to the scale of new platforms and projects. 

“I don’t see it shrinking,” she said, adding that Partners for Growth is seeing more demand and is in late-stage discussions with several companies, though she declined to name them. 

PFG to stay selective despite rising competition 

Competition among lenders has increased since the firm began deploying in the region, Baghoomian said, calling that “very healthy for the ecosystem.” 

Most of what the firm does in the region is asset-backed, Baghoomian said, often through first warehouse facilities for businesses financing receivables or other tangible exposures, “almost always Shariah.” 

Keeping Egypt on its watchlist 

Beyond the Gulf, Baghoomian said the firm is monitoring Egypt closely, though macroeconomic volatility has delayed deployments. 

“We looked at Egypt very aggressively a few years ago, and then the macro issues changed,” she said, adding that the firm continues to speak with companies in the country and track conditions. 

Even as private credit becomes more common in the region, Baghoomian underscored that debt is not universally appropriate. 

“Not every company should take a loan or credit,” she said. “You don’t take it just to take it. It should be getting you to the next milestone.”