Saudi gaming festival unveils official music anthem in partnership with Spotify

Saudi artist and gaming enthusiast Mishaal Tamer and Palestinian Jordanian national Llunr traveled to San Francisco to record the track. (Supplied)
Short Url
Updated 07 July 2023
Follow

Saudi gaming festival unveils official music anthem in partnership with Spotify

  • Gamers8: The Land of Heroes launches ‘GG Geena,’ created by Mishaal Tamer, Llunr

DUBAI: Gamers8: The Land of Heroes, one of the biggest gaming and esports festivals, launched its official music anthem “GG Geena,” in partnership with Spotify, at the opening ceremony of the event at Boulevard Riyadh City on Friday.

Saudi artist and gaming enthusiast Mishaal Tamer and Palestinian Jordanian national Llunr traveled to San Francisco to record the track, which tells the story of how gamers can overcome any challenge.

The duo will perform a live rendition of the track at some point during the eight-week event.

The anthem “speaks through the Saudi Arabian gaming and esports story but is a piece of music that will resonate with gamers globally,” said Ahmed Al-Bishri, deputy CEO of the Saudi Esports Federation, the body that organized the festival.

As part of its partnership with Gamers8: The Land of Heroes, Spotify will host a podcast camp throughout the event and provide regular updates of the official Gamers8 playlist.

In addition, it will host two activation booths at Boulevard Riyadh City — one in the festival and another in the Mohammed Abdu Arena music venue — as well as promote Gamers8 on Spotify’s streaming platform and its social media channels.

Nicole Aoun, Spotify’s marketing manager for the Middle East and North Africa region, said: “Our unwavering commitment is to deliver an unforgettable experience to both the Saudi and global gaming community.”

The company’s focus is to celebrate the “creativity and cultural contributions” of local Saudi talent, she added. To that end, Spotify will place a billboard in New York’s Times Square featuring Tamer and Llunr.

Gamers8: The Land of Heroes will conclude with the Next World Forum, a gaming and esports event held at the Four Seasons Hotel Riyadh at Kingdom Center, on Aug. 30-31.


To infinity and beyond: Grendizer’s 50 years of inspiring Arabs

Updated 27 December 2025
Follow

To infinity and beyond: Grendizer’s 50 years of inspiring Arabs

  • ⁠ ⁠50 years after its creation, the Grendizer anime series continues to capture Arab imagination
  • ⁠ ⁠⁠Arab News Japan speaks to creator Go Nagai, Middle Eastern fans and retells the story behind the UFO Robot tasked with protecting our planet

LONDON: Few cultural imports have crossed borders as unexpectedly, or as powerfully, as Grendizer, the Japanese giant robot that half a century ago became a childhood hero across the Arab world, nowhere more so than in Saudi Arabia.

Created in Japan in the mid-1970s by manga artist Go Nagai, Grendizer was part of the “mecha” tradition of giant robots. The genre was shaped by Japan’s experience during the Second World War, and explored themes of invasion, resistance and loss through the medium of science fiction.

But while the series enjoyed moderate success in Japan, its true legacy was established thousands of kilometers away in the Middle East.

By the early 1980s, “Grendizer” had spread across the Middle East, inspiring fandoms in Saudi Arabia, Kuwait, Iraq and beyond. (Supplied)

The anime “UFO Robot Grendizer” arrived on television in the region in 1979, dubbed into Arabic and initially broadcast in Lebanon during the Lebanese civil war. The story it told of the heroic Duke Fleed, a displaced prince whose planet had been destroyed by alien invaders, struck a chord with children growing up amid regional conflict and occupation by Israel.

Its themes of defending one’s homeland, standing up to aggression and protecting the innocent were painfully relevant in the region, transforming the series from mere entertainment into a kind of emotional refuge.

Much of the show’s impact came from its successful Arabization. The powerful Arabic dubbing and emotionally charged voice-acting, especially by Lebanese actor Jihad El-Atrash as Duke Fleed, lent the show a moral gravity unmatched by other cartoons of the era.

While the series enjoyed moderate success in Japan, its true legacy was established thousands of kilometers away in the Middle East. (Supplied)

The theme song for the series, performed by Sami Clark, became an anthem that the Lebanese singer continued to perform at concerts and festivals right up until his death in 2022.

By the early 1980s, “Grendizer” had spread across the Middle East, inspiring fandoms in Saudi Arabia, Kuwait, Iraq and beyond. For many, it was not only their first exposure to anime, it also delivered lessons on values such as justice and honor.

Grendizer was so influential in the region that it became the subject of scholarly research, which in addition to recognizing the ways in which the plight of the show’s characters resonated with the audience in the Middle East, also linked the show’s popularity to generational memories of displacement, particularly the Palestinian Nakba.

By the early 1980s, “Grendizer” had spread across the Middle East, inspiring fandoms in Saudi Arabia, Kuwait, Iraq and beyond. (Supplied)

Half a century later, “Grendizer” remains culturally alive and relevant in the region. In Saudi Arabia, which embraced the original version of the show wholeheartedly, Manga Productions is now introducing a new generation of fans to a modernized version of the character, through a video game, The Feast of The Wolves, which is available in Arabic and eight other languages on platforms including PlayStation, Xbox and Nintendo Switch, and a new Arabic-language anime series, “Grendizer U,” which was broadcast last year.

Fifty years after the debut of the show, “Grendizer” is back — although to a generation of fans of the original series, their shelves still full of merchandise and memorabilia, it never really went away.

 

Grendizer at 50
The anime that conquered Arab hearts and minds
Enter
keywords