Sharjah Media City aims to enhance regional media landscape with new AI platform

In addition to its impact on the media landscape, the platform represents a major step forward for Sharjah and the UAE’s AI strategy. (SHAMS/File)
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Updated 13 June 2023
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Sharjah Media City aims to enhance regional media landscape with new AI platform

  • Create with Shams will allow users to produce pro images quickly, easily

LONDON: Sharjah Media City (Shams) is aiming to enhance the regional media landscape with a new platform using an artificial intelligence image-creation tool.

Create with Shams is being billed as the first government platform of its kind to leverage AI technology to design and produced professional images.

Shams chairman, Dr. Khalid Omar Al-Midfa, said: “We are excited to launch the Create with Shams platform. Our goal is to empower government entities, companies, and individuals to produce high-quality images.”

He noted that the platform had been designed to cater for government entities, companies, and the creative community, utilizing cutting-edge computer vision techniques, machine learning algorithms, and automatic subject detection.

It was expected to make a significant contribution to the accessibility of professional images for websites, social media accounts, and other digital channels, he added.

Some industry experts have predicted that the platform could revolutionize the digital media industry in the region by allowing users to create visually appealing professional images quickly and easily, saving businesses time and money.

Shams also pointed out that as an AI-driven platform it was designed for self-learning and continuous performance improvement and that by learning from user experiences and daily work it would evolve to meet user goals while maintaining user privacy and customization based on accumulated usage.

In addition to its impact on the media landscape, the platform represents a major step forward for Sharjah and the UAE’s AI strategy.

Dubai Crown Prince Sheikh Hamdan bin Mohammed bin Rashid Al-Maktoum recently unveiled a dedicated AI center to help Dubai’s government entities embrace cutting-edge technologies across key sectors and boost efficiency and delivery in public services.

In its initial release phase, the platform will be available for use by government entities and organizations, but Shams plans to expand access to companies and individuals in the region during the second phase of the launch.


Israel says ban on Gaza media access should stay: court document

Updated 05 January 2026
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Israel says ban on Gaza media access should stay: court document

  • Israeli authorities have told the Supreme Court that a ban on international media access to Gaza should remain in place, arguing it is necessary for security reasons

JERUSALEM: Israeli authorities have told the Supreme Court that a ban on international media access to Gaza should remain in place, arguing it is necessary for security reasons, according to a government submission filed by the public prosecutor.
Since the outbreak of the Gaza war in October 2023, Israeli authorities have barred foreign journalists from independently entering the devastated territory.
Instead, Israel has allowed only a limited number of reporters to enter Gaza on a case-by-case basis, embedded with its military forces inside the blockaded territory.
The Foreign Press Association (FPA), which represents hundreds of foreign journalists working in Israel and the Palestinian territories, filed a petition with the Supreme Court in 2024 seeking immediate and unrestricted access for international media to the Gaza Strip.
Since then the court has given several extensions to the Israeli authorities to come up with a plan, but at a hearing last month it set January 4 as a final deadline.
Late on Sunday, the Israeli authorities filed their response with the court, a copy of which was obtained by AFP.
In the submission, the government said the ban on media access to Gaza should continue, citing security risks in the territory.
“Even at this time, entry of journalists into the Gaza Strip without escort, as requested in the petition, should not be permitted,” said the government submission.
“This is for security reasons, based on the position of the defense establishment, which maintains that a security risk associated with such entry still exists.”
The Israeli authorities said the ceasefire in Gaza, which came into effect on October 10, continues to face regular threats.
At least 420 Palestinians have been killed in Gaza by Israeli forces since the ceasefire took effect, according to Gaza’s health ministry.
The Israeli military said three of its soldiers have also been killed by militants during the same period.
The Israeli authorities said in their submission that the search for the remains of the last hostage held in Gaza is ongoing, suggesting that allowing journalists into the territory at this stage could hinder the operation.
The remains of Ran Gvili, whose body was taken to Gaza after he was killed during the Hamas attack on October 7, 2023, have still not been recovered despite the ceasefire.
All other 250 hostages seized on that day — both the living and the deceased — have been returned to Israel.
The Supreme Court is expected to issue a ruling on the matter, though it is unclear when a decision will be handed down.
An AFP journalist sits on the board of the FPA.