Google’s flagship Marketing Live event comes to Saudi Arabia for first time

Google hosts flagship event, Google Marketing Live, in Saudi Arabia for the first time. (Supplied)
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Updated 07 June 2023
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Google’s flagship Marketing Live event comes to Saudi Arabia for first time

  • Executives from the company’s regional and global operations told business and marketing experts from the region about its latest consumer insights, products and solutions

DUBAI: Google announced new consumer insights, products and solutions on Wednesday in Riyadh, as the company’s flagship global advertising and commerce event, Google Marketing Live, took place in Saudi Arabia for the first time.

Executives from Google’s regional and global operations joined business and marketing experts from the region at the event to discuss the future of artificial intelligence in the business world.

“We’re excited to host Google Marketing Live in Riyadh for the first time,” said Anthony Nakache, the managing director of Google MENA.

“Google’s presence here today is a testament to our commitment to supporting businesses in the Kingdom and their digital growth.”

The company showcased its latest advertising products and new features on Google Search and Maps, along with a range of AI features and products that will be available in Saudi Arabia. It said the innovations include an enhanced experience on PerformanceMax, Automatically Created Assets, and Merchant Center Next.

PerformanceMax, which allows advertisers to access all of their Google Ads inventory from a single campaign, will now use generative media models and large language learning models to generate “professional grade creatives” across YouTube, Display and Search with minimal information, the company said.

Automatically Created Assets will enable advertisers to generate and adapt their adverts in real time, so that they are more relevant to customers, it added.

In addition, Google said, businesses of all sizes can now manage online and offline product and business information through Merchant Center Next, which includes a simplified process for onboarding and product upload and management, together with improved ad integration and comprehensive reporting.

“AI has long been the cornerstone of Google’s products and services and we’re excited to announce new AI-powered features, such as AI in PerformanceMax and Automatically Created Assets, for businesses in Saudi Arabia to help drive better performance and reach more customers,” said Nakache.

Google Marketing Live is an annual event during which the company showcases its latest advertising and product offerings.


Israel arrests 2 Turkish CNN journalists over live broadcast outside IDF HQ

Updated 03 March 2026
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Israel arrests 2 Turkish CNN journalists over live broadcast outside IDF HQ

  • Police said reporter Emrah Cakmak and cameraman Halil Kahraman were detained on suspicion of filming a sensitive security facility
  • Since the Gaza war began, restrictions have expanded significantly, including tighter limits on filming soldiers on duty and sensitive or strategic sites

LONDON: Israeli police have arrested two Turkish CNN journalists who were broadcasting live outside the Israel Defense Forces’ headquarters in Tel Aviv.

Police said the pair were detained on suspicion of filming a sensitive security facility, according to the Israel Police Spokesperson’s Unit.

Reporter Emrah Cakmak and cameraman Halil Kahraman, from the network’s Turkish-language channel, had been reporting near the IDF’s Kirya military headquarters on Tuesday after Iran launched another missile barrage at Tel Aviv and other parts of central Israel.

During the live broadcast, two men believed to be soldiers approached the crew and seized the reporter’s phone, according to initial reports and a video circulating online that could not be independently verified.

Police said officers were dispatched after receiving reports of two people carrying cameras and allegedly broadcasting in real time for a foreign outlet.

Israel’s long-standing military censorship system, overseen by the IDF Military Censor, has long barred journalists and civilians from publishing material deemed harmful to national security.

Since the Gaza war began, restrictions have expanded significantly, including tighter limits on filming soldiers on duty and sensitive or strategic sites.

After a series of similar incidents involving foreign media — most of them Palestinian citizens of Israel working for Arab-language and international media, along with foreign journalists — during the 12-Day War, Israeli police halted live international broadcasts from missile impact sites, citing concerns that exact locations were being revealed.

The Government Press Office later imposed a blanket ban on live coverage from crash and impact areas.

Communications Minister Shlomo Karhi and National Security Minister Itamar Ben-Gvir subsequently ordered that all foreign journalists obtain prior written approval from the military censor before broadcasting — live or recorded — from combat zones or missile strike locations.

Police said that when officers asked the CNN Turk crew to identify themselves, they presented expired press cards and were taken in for questioning.

Burhanettin Duran, head of Turkiye’s Directorate of Communications, condemned the arrests as an attack on the press and said Ankara is working to secure the journalists’ release.