London-based technology brand Nothing is set to enter the Saudi smartphone market via Jarir Bookstore, a leading retailer and wholesaler in Saudi Arabia.
After recently reaching the 1 million products sold milestone, Nothing will expand its presence in the Kingdom as a result of its collaboration with Jarir Bookstore, furthering the availability of its Phone (1) in every Jarir store. Through this strategic partnership, Jarir Bookstore will offer premium service solutions for repairs, warranties and other issues.
“Jarir is excited to join hands with another quick-rising tech company that is offering something unique and different to the Saudi market,”said Nasser Abdulaziz Alaqeel, COO of Jarir Marketing Co. He added: “We look forward to bringing the iconic Nothing tech products to Saudi Arabia.”
Nothing Phone (1) has been awarded the most “Innovative Smartphone Design” title in TIME’s Best Inventions of 2022. Featuring a transparent back, Phone (1) houses a unique Glyph Interface, which is a new way of communicating to help minimize screen time. Using the Glyph Interface, users can assign visual ringtones to the most important contacts in their life, plus adjust and control the LEDs on the back of the Phone (1). The smartphone is powered by a custom-built Qualcomm Snapdragon 778G+ processor and features a 50 MP flagship dual camera, a refined Nothing OS and a 120 Hz OLED display, delivering a premium user experience.
Moreover, the phone’s 100 percent recycled aluminum frame makes it light and robust, while over 50 percent of its plastic components are made with bio-based or post-consumer recycled materials — an industry-leading percentage.
