DUBAI: MBC Group has partnered with Vuz, an immersive social app that allows users to stream in the metaverse and extended reality, an umbrella term encompassing new technologies such as augmented reality, virtual reality and mixed reality.
Through the partnership, Vuz aims to “bring in the best content to integrate within our immersive social app,” while embracing the latest media trends, said Khaled Zaatarah, founder of Vuz.
He added: “Our goal is to provide our users with the most beloved content and the best immersive experiences.”
The partnership will see the Vuz app featured across MBC Group’s media assets in the region including satellite TV, radio, social media and streaming platform Shahid. Key content from the app will also be featured in certain markets.
Additionally, Vuz will launch special social channels for MBC on its platform.
“There’s no doubt that immersive experiences have become increasingly important in the world of entertainment, and the region is fully embracing this,” said Fadel Zahreddine, group director of emerging media at MBC Group.
He added: “Creating a more realistic and engaging environment allows users to become more deeply involved in — and more connected to — the content they are consuming.”
Named Tech Company of the Year at the 2022 edition of the Tech Entrepreneur Awards, Vuz has raised over $30 million in funding and is backed by investors such as e& Capital and Dubai Future District Fund, among others.
MBC Group partners with social app Vuz
https://arab.news/rtwg5
MBC Group partners with social app Vuz
- The partnership will see the Vuz app featured across MBC Group’s media assets in the region
- Additionally, Vuz will launch special social channels for MBC on its platform
Bondi Beach attack hero says wanted to protect ‘innocent people’
DUBAI: Bondi Beach shooting hero Ahmed Al Ahmed recalled the moment he ran toward one of the attackers and wrenched his shotgun away, saying the only thing he had in mind was to stop the assailant from “killing more innocent people.”
Al-Ahmad’s heroism was widely acclaimed in Australia when he tackled and disarmed gunman Sajid Akram who fired at Jewish people attending a Hanukkah event on December 14, killing 15 people and wounding dozens.
“My target was just to take the gun from him, and to stop him from killing a human being’s life and not killing innocent people,” he told CBS News in an interview on Monday.
“I know I saved lots, but I feel sorry for the lost.”
In footage viewed by millions of people, Al Ahmed was seen ducking between parked cars as the shooting unfolded, then wresting a gun from one of the assailants.
He was shot several times in the shoulder as a result and underwent several rounds of surgery.
“I jumped in his back, hit him and … hold him with my right hand and start to say a word like, you know, to warn him, ‘Drop your gun, stop doing what you’re doing’,” Al Ahmed said.
“I don’t want to see people killed in front of me, I don’t want to see blood, I don’t want to hear his gun, I don’t want to see people screaming and begging, asking for help,” Al Ahmed told the television network.
“That’s my soul asked me to do that, and everything in my heart, and my brain, everything just worked, you know, to manage and to save the people’s life,” he said.
EXCLUSIVE: Ahmed al Ahmed, the man hailed as a hero for tackling one of the gunmen behind an antisemitic attack on Australia's Bondi Beach earlier this month, is speaking out in the aftermath of the massacre.
— CBS News (@CBSNews) December 28, 2025
"I know I saved lots, but I feel sorry still for the lost." pic.twitter.com/gFUfJvv7c6
Al Ahmed was at the beach getting a cup of coffee when the shooting occurred.
He is a father of two who emigrated to Australia from Syria in 2007, and works as a fruit seller.
Local media reported that the Australian government has fast-tracked and granted a number of visas for Al Ahmed’s family following his act of bravery.
“Ahmed has shown the courage and values we want in Australia,” Home Affairs Minister Tony Burke said in a statement.
One of the gunmen, Sajid Akram, 50, was shot and killed by police during the attack. An Indian national, he entered Australia on a visa in 1998.
His 24-year-old son Naveed, an Australian-born citizen, remains in custody on charges including terrorism and 15 murders, as well as committing a “terrorist act” and planting a bomb with intent to harm.
(with AFP)










