Salam showcases state-of-the-art cybersecurity technologies at Black Hat MEA 2022

1 / 2
2 / 2
Short Url
Updated 28 November 2022
Follow

Salam showcases state-of-the-art cybersecurity technologies at Black Hat MEA 2022

Saudi-based telecom provider Salam showcased its advanced set of cybersecurity services and technologies at Black Hat Middle East and Africa, the region’s largest cybersecurity event that took place in Riyadh from Nov. 15 to 17. 

With organizations facing increasing information security challenges and constantly evolving cybersecurity threats, Salam highlighted its capabilities and technologies in safeguarding digital infrastructure and protecting government and private sector entities from cyber threats and risks. 

With explosive demand in the cloud and cybersecurity sector, Salam also took the opportunity to announce strategic partnerships during the event to boost its cybersecurity arsenal, signing agreements with two leading global InfoSec companies including SynAck, a global cybersecurity testing platform, and Global-IB, a Singapore-based group specializing in cyberattacks, fraud and information security. The partnerships are expected to further boost Salam’s offensive and defensive cybersecurity capabilities.

Salam has secured a niche in the market as a provider of essential cybersecurity services with its Security Device Management offering, a comprehensive solution covering design, implementation, monitoring, administration and support for firewalls, UTM and IPDS devices, email security, VAPT and anti-DDoS services.

Ahmed Al-Anqari, CEO of Salam, said: “Salam’s cybersecurity services are designed to help organizations manage and optimize security technology infrastructure by reducing their overall risk, allowing them respond to threats more quickly, thus lowering overhead costs and improving operational efficiency by freeing up security staff to focus on other critical matters. This aspect of Salam’s service offering will help us reach our objective of being an industry-leading operator enabling the Kingdom’s digital transformation journey.” 

In addition, Salam also offers security information and event management solutions designed to help organizations collect, analyze and store security events from their technology stack and identify potential risks round-the-clock in real time with best-in-class tools and a team of technology-enabled, fully-certified Saudi professionals. Salam provides advanced defense technologies, global threat intelligence, threat hunting, in-depth malware analysis and forensics, periodic cyberwar games and other incident response techniques and continuous vulnerability assessments of infrastructure, data, applications and users. 

Salam’s reputation as a leading homegrown telecom provider in Saudi Arabia has positioned the brand as a key participant and enabler in the Kingdom’s Vision 2030 digital transformation efforts. With over 15 years of experience in the field, Salam is well-positioned to deliver cybersecurity solutions to customers in the Kingdom and beyond.


ALJ Motors champions Toyota SUVs’ off-road legacy

Updated 07 January 2026
Follow

ALJ Motors champions Toyota SUVs’ off-road legacy

Abdul Latif Jameel Motors, the authorized distributor of Toyota vehicles in Saudi Arabia since 1955, has launched the second edition of its off-road initiative — an immersive driving experience designed to engage guests and showcase the real-world capabilities of Toyota’s SUV lineup in the Kingdom’s desert terrains. The activation takes place on weekends, starting initially in Riyadh and continuing through Jeddah, before concluding in Dammam on Jan. 24.
The multi-city activation is designed to engage guests through Toyota’s SUV lineup in fun and exciting ways, offering a hands-on opportunity to experience vehicle performance, control, and versatility. The lineup features a wide range of Toyota SUV models, including the Land Cruiser HEV Max, a hybrid vehicle built for performance. Beyond the off-road drives, the activation offers a welcoming weekend setting with supporting activities suitable for families and younger guests, creating a well-rounded experience for visitors of all ages.
Building on the success of its inaugural edition, which welcomed more than 4,500 participants and attracted over 10,000 attendees, the second edition continues to focus on meaningful guest engagement through interactive and experiential driving activities while emphasizing safety, trust, and enjoyment. Through this approach, ALJ Motors champions Toyota’s off-road legacy while creating an experience that further connects guests with Toyota’s renowned SUV lineup.
Shahad Nassier, managing director of marketing communications at ALJ Motors, said: “Following the strong response to the inaugural season, the return of this off-road experience allows us to continue engaging our guests in an authentic and exciting way. In this second edition, we have further refined the driving routes and elevated the overall experience to better serve our guests and their families. By bringing Toyota’s SUV lineup into real desert environments, we provide an opportunity for guests to experience vehicle performance firsthand, while reinforcing the values of reliability and capability that have long defined Toyota’s presence in the Kingdom.”
The experiential initiative deepens guest relationships, supports informed vehicle choice, and reflects ALJ Motors’ ongoing role in delivering reliable and diversified mobility solutions across the Kingdom, in line with Saudi Vision 2030. 
Guests interested in participating in the off-road experience can register for the upcoming activations in Jeddah on Jan. 9-10, followed by Dammam on Jan. 16-17 and 23-24, through ALJ Motors’ official social channels.