LONDON: Netflix Inc. is exploring investments in live sports broadcasting and has recently bid for the streaming rights for sports leagues, the Wall Street Journal reported on Tuesday, citing people familiar with the matter.
The company recently bid for the streaming rights for the ATP tennis tour for some European countries, including France and the UK, but dropped out, the report said.
Netflix declined to comment, when contacted by Reuters.
The company also discussed bidding for other events, including UK rights to the Women’s Tennis Association and cycling competitions, and was in talks late last year to acquire the World Surf League, the WSJ said.
Netflix executives have considered buying lower-profile leagues to avoid the mounting costs of bidding for sports rights, according to the report, while some of them believe they could boost lesser-known sports into franchises given the size of the platform.
The move comes as Netflix has been struggling to add new subscribers as competition from rivals including Walt Disney Co., Apple and Amazon increases. This month, Netflix launched an ad-backed tier in an attempt to boost revenue and subscriber growth.
Streaming platforms are also looking at live sports to gain market share in an already saturated market.
Disney and Liberty Media-owned Formula One extended their broadcast partnership last month, while Major League Soccer and Apple TV announced a partnership to stream every game on the app for the next decade.
Netflix explores investing in live sports, bids for streaming rights
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Netflix explores investing in live sports, bids for streaming rights
- Streaming platform reported bidding for acquiring rights of tennis, cycling and surf events
List Magazine launches The List Awards
RIYADH: Luxury travel and lifestyle magazine List has announced the launch of The List Awards, in association with Swiss watchmaker Richard Mille.
The List Awards are a first-of-its-kind recognition celebrating excellence across travel, wellness, culture, and fine dining in Saudi Arabia and the wider Gulf region.
Winners will be officially announced in the Winter 2026 edition of the magazine and across its social and digital platforms.
The awards aim to define what world-class excellence looks and feels like in a new era of Saudi hospitality, creativity, and experience-driven living by recognizing establishments and cultural experiences shaping modern luxury in the region.
The selection process is not based on submissions, paid placements or public voting. Instead, List’s editorial team and a panel of independent judges personally experience each venue, brand or experience.
Each entry is then explored, debated, and verified against key criteria: originality, precision, consistency, and relevance to the modern Saudi traveller.
Nóirín Hegarty, List’s editor-in-chief, said: “Saudi Arabia is in the midst of an extraordinary cultural and creative transformation. The List Awards were born from a desire to recognise that energy and define what excellence truly looks like today.
“These awards are not about prestige for its own sake — they are about experience, authenticity, and intent. Every name on the list earned its place because it represents the best of the best and the future of luxury in the region and beyond.”
