Schneider Electric debuts EVlink Smart Charger in Saudi Arabia

Throughout the event, Schneider Electric is highlighting its portfolio of EVlink chargers, including its latest EVlink Smart Wallbox charging stations.
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Updated 01 November 2022
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Schneider Electric debuts EVlink Smart Charger in Saudi Arabia

Schneider Electric, a leader in the digital transformation of energy management and automation, has unveiled its revolutionary EVlink Smart Charger for the first time in Saudi Arabia and the region at this year’s EV Auto Show in Riyadh, the leading exhibition promoting electric mobility.

Schneider Electric is participating alongside its strategic partner Abunayyan Trading Corporation, one of the most trusted names in the energy and water space in Saudi Arabia and the wider Gulf.

Saudi Arabia is making significant strides in the electric vehicles space and is seeking to manufacture and export more than 150,000 electric cars by 2026. Schneider Electric’s EVlink Smart Charger is on display at the exhibition to highlight the benefits of managing heavy EV energy load and prioritize renewable energy sources.

Through a host of innovative solutions, Schneider Electric is responding to an uptake in EV chargers, with a view to help customers make more sustainable lifestyle choices to reduce their carbon emissions.

Mohamed Shaheen, cluster president, Saudi Arabia and Yemen, Schneider Electric, said: “EVs have the potential to revolutionize the transport sector; Saudi Arabia has already set ambitions to become a major regional and global manufacturing base for the next generation of electric vehicles. Building on the momentum witnessed in 2021 for EV sales globally, Saudi Arabia, with a growing choice of new electric car brands, is expected to witness corresponding growth in the future, underpinned by the government’s dedicated focus on the sector.”

Throughout the event, Schneider Electric is highlighting its portfolio of EVlink chargers, including its latest EVlink Smart Wallbox charging stations, which work to increase energy efficiency while optimizing electrical costs with smart features that provide added convenience and an enhanced charging experience for both the station owners and drivers. The company will also demonstrate its “EcoStruxure for eMobility” solution, an innovative and comprehensive solution for an efficient EV charging experience, which goes beyond the charging station and availability of safe and reliable EV chargers.

The end-to-end smart EV solutions connect the entire EV ecosystem to achieve a resilient, affordable, efficient, and sustainable EV charging experience for public and private owners or operators, and individual EV drivers.

Schneider Electric works to provide suitable e-mobility strategies for its customers and partners, setting the path for the efficient planning and execution of projects. These solutions highlight the company’s commitment to providing end-to-end solutions that contribute toward Saudi Arabia’s goal of leveraging EV to realize its Vision 2030 target to transition toward clean technology and sustainable energy sources.

“Sustainability and electric vehicles are among the fastest growing segments in Saudi Arabia. Through our partnership with Schneider Electric, we are combining synergies to tap into the growing demand for integrated electric vehicle charging networks in the Kingdom,” said Azzam Almudaiheem, president at Abunayyan Trading Corporation.

Founded in 1953, Abunayyan Trading Corporation is one of the longest-active companies in the power and water business in Saudi Arabia, designing integrated solutions and supplying equipment and products across various sectors.


PwC Middle East and Sirar by stc’s CISO500 program advances cyber leadership

Updated 15 February 2026
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PwC Middle East and Sirar by stc’s CISO500 program advances cyber leadership

The fifth edition of the CISO500 program ran from Feb. 8-12. Delivered in partnership between PwC Middle East and Sirar by stc, the program featured five intensive days of rich discussions and hands-on practical experiences, aimed at strengthening leadership capabilities in cybersecurity and keeping pace with rapid technological transformation.

The program is designed to develop the capabilities of executive cybersecurity leaders and enhance their strategic role in supporting organizations’ digital transformation. It equips participants to address contemporary challenges in the cyber landscape and expand their influence within decision-making ecosystems.

Yasser Al-Swailem, CEO of Sirar by stc, said that the program represents an important step toward strengthening the readiness of cyber leaders in the region. He noted that the CISO500 program is a fundamental pillar in the journey toward building a secure and trusted Saudi cyberspace aligned with national ambitions. He added that investing in national cybersecurity leadership is no longer optional but a strategic necessity for ensuring sustainable digital development. The program reflects a commitment to empowering national talent to lead the digital security landscape according to the highest global standards.

He further emphasized that such initiatives contribute to strengthening digital security ecosystems and enabling organizations to confidently and sustainably address future challenges.

Samer Omar, cybersecurity and digital trust leader at PwC Middle East, added: “CISO500 is a long-term investment in Saudi leadership. Over the past year, we’ve seen how bringing together senior Saudi cybersecurity professionals in a structured executive environment accelerates capability, builds confidence and deepens collaboration. As the program enters its second year, our focus remains on equipping Saudi CISOs with the strategic perspective and technical depth required to secure the Kingdom’s digital ambitions.”

The program addressed a range of advanced topics, including common cyber transformation pitfalls, mechanisms for securing enterprise digital transformation, and cybersecurity budgeting and financial governance. These topics enhanced leaders’ ability to translate cyber risks and security investments into financial indicators that support executive decision-making.

It also covered the latest technological developments, particularly artificial intelligence, emerging technologies, quantum computing, and the protection of critical and operational infrastructure. Emphasis was placed on the importance of security governance for AI technologies and strengthening enterprise-wide risk management perspectives associated with them.

The program adopted an interactive learning methodology combining strategic discussions, collaborative work, and creative practical exercises, contributing to a deeper understanding of concepts and enabling their translation into applicable organizational practices.

Abdullah Al-Asmari, global cybersecurity director at the Saudi Research and Media Group and one of the program participants, said that the experience added significant strategic and practical value: “The program provided a rich experience that strengthened the leadership perspective of cybersecurity, particularly in linking technical practices with strategic and financial dimensions within the organization. It also offered valuable space for exchanging expertise on emerging technologies such as AI and quantum computing, and the challenges of securing critical infrastructure. This experience enhances cyber leaders’ ability to adopt a more influential role in supporting digital transformation and enabling decision-making based on a comprehensive understanding of risk and value.”

He added that the program facilitated the exchange of insights on emerging challenges and strengthened the ability to align cybersecurity with institutional objectives and executive decision requirements.

Participants said that the program constituted a valuable professional and knowledge-driven experience that enhanced the readiness of cyber leaders to keep pace with rapid digital transformation, reinforcing cybersecurity’s role as a strategic enabler that supports innovation while preserving business trust, reliability, and sustainability.