‘As strong as Zelensky’: Indian company names new tea after Ukraine president

President Volodymyr Zelensky visits Ukrainian forces in the Donetsk region, eastern Ukraine. (File/Ukraine Presidential Office)
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Updated 24 March 2022
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‘As strong as Zelensky’: Indian company names new tea after Ukraine president

  • Embattled leader has defied invaders and refused US offer to move to a secure location
  • Aromica Tea mulls sales in Russia — biggest importer of one of India’s favorite beverages

NEW DELHI: A company in India’s main tea-producing region has launched a new “strong” blend called “Zelenskyy” to honor the Ukrainian president who has been standing defiant in the face of Russia’s onslaught on his country. 

Russia began a multipronged invasion of Ukrainian territory and major cities, including the capital, Kyiv, on Feb. 24. Airstrikes on civilians have since intensified, forcing 3.6 million people to flee to neighboring European countries in just four weeks.

Volodymyr Zelensky (his surname is variously spelled with one or two Ys), who says he has been designated by the attackers as “the target number one,” remains in Kyiv, leading Ukraine’s defense. He refused a US offer to move to a more secure location away from the capital last month, saying “the fight is here; I need ammunition, not a ride.”

The words became some of the most-cited lines of the Russian invasion, winning Zelensky international admiration.

One of those inspired by the Ukrainian president was Ranjit Baruah, an entrepreneur in India’s northeastern state of Assam, the largest tea growing region in the world, whose Aromica Tea last week introduced the blend named after Zelensky.

“I’ve been really impressed by the way Zelensky rejected the US offer where he said he does not want a free ride but needs ammunition. It shows his character. He didn’t run away from his country,” Baruah told Arab News. “Fighting against the mighty Russian forces is showing his strength.”

On the package, the producer describes the tea as “really strong.”

“The character and strength this person has is in my tea. That is the tea. It is a strong Assam black tea,” Baruah said. “The tea is as strong in character as the Ukrainian president Zelensky is.”

The “Zelenskyy” blend is handcrafted orthodox tea that has gone through the CTC (crush, tear, curl) process — a new technique in which black tea leaves are run through a series of cylindrical rollers.

The CTC, Baruah said, “gives the punch, while the orthodox tea gives the flavor after drinking.”

With Russia being the biggest importer of Indian tea — most coming from Assam, which has over 100,000 plantations producing 630,000 tons a year — the company would not mind exporting it to the Russian market.

“I want this product to reach people (so) they can enjoy a good cup of Assam tea,” Baruah said. “If Russia does not have any problem with the name, I am willing to sell that tea to Russia.”

He believes in the centuries-old notion that a pause for tea can give peace a chance.

“Nobody wants a war. Many wars have ended in discussions over a cup of tea,” he said. “Make peace, not war, and have a cup of tea.”


Trump cuts India tariffs as Modi ‘agrees’ to stop buying Russian oil

Updated 52 min 7 sec ago
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Trump cuts India tariffs as Modi ‘agrees’ to stop buying Russian oil

  • US will impose an 18 percent tariff on Indian goods, down from the earlier 50 percent punitive levy
  • Withdrawal from Russian oil may affect India’s relations with BRICS, expert says

NEW DELHI: The US and India have announced reaching a trade agreement after months of friction, with President Donald Trump saying that Prime Minister Narendra Modi had “agreed” to halt purchases of Russian oil.

In August, Trump accused India, which imports most of its crude oil, of funding Moscow’s war in Ukraine and subjected it to a combined tariff rate of about 50 percent on most of the exports.

Following a call with Modi on Monday, Trump took to social media to say that he would cut with immediate effect US levies on Indian goods to 18 percent after Modi “agreed to stop buying Russian Oil, and to buy much more from the United States and, potentially, Venezuela.”

At the same time, India, Trump wrote, would “reduce their Tariffs and Non Tariff Barriers against the United States, to ZERO,” committing to buy “over $500 BILLION DOLLARS of US Energy, Technology, Agricultural, Coal, and many other products.”

Modi confirmed the agreement on social media, saying: “Made in India products will now have a reduced tariff of 18 percent,” without commenting on Russian oil or duty-free imports of American goods.

When the US announced its punitive tariffs last year, India quickly moved forward with free trade negotiations with other countries — signing a deal with Oman and finalizing negotiations with New Zealand and the EU.

While the agreements were expected to partially offset the loss of exports to the US, economists did not expect they would immediately mitigate it, as shifting supply chains takes time.

The newly announced agreement with the US will therefore offer short-term relief for Indian exporters — especially of textiles, gems, jewelry and marine products — who were facing the threat of a market exit.

“In that case, the trade deal with the US is a welcome step. It provides short-term relief, allowing India to continue exporting to the US without being forced to exit the US market and diversify with a huge transition cost,” said Anisree Suresh, geoeconomics researcher at the Takshashila Institution.

“However, one shouldn’t look at it as a comprehensive long-term trade deal like the one India signed with the EU. The unpredictability of the Trump administration remains a major concern, regardless of whether there is a trade deal with the US ... India cannot treat this deal the same as other FTAs, as it is limited in scope and subject to reversal.”

When the US imposed its punitive tariffs on India, about 66 percent of total Indian exports were subject to that rate. Overall, India recorded a negative margin of 19.5 percent, meaning its exports were taxed more heavily than those of its competitors.

“From that point of view, Indian goods will have a larger market over there. However, there’s a problem when we talk about a 0 percent tariff on the US,” said Prof. Arun Kumar, a development economist.

“The US will be able to export a lot more to India, and therefore it will affect our production within the economy. And that will be a setback, so while exports may rise, the internal economy may actually suffer because of this decrease in tariffs on American goods. And especially if it affects agriculture.”

The sudden withdrawal from India’s partnership with Russia may not have a serious economic impact but politically could affect New Delhi’s relations, also with other countries, especially those from BRICS — a grouping that besides India and Russia includes also Brazil and China, and is the most powerful geopolitical forum outside of the Western world.

“You can always substitute Russian oil with some other oil, but I think it’s more of a strategic question, because India and Russia have had long-standing relationships, and if we bend to US pressure and reduce purchases from Russia, then it will affect in future also our relationship with Russia, because we will not be seen as a stable ally,” Kumar said.

“BRICS nations will not trust India very much in the future ... and that’s what Trump wants. He wants to disrupt BRICS. That’s what he has been doing right since the beginning to divide nations and deal with them individually.”