Pakistani online travel platform raises $7.5 million, plans Saudi Arabia expansion

Employees of a local e-ticketing and travel platform, Bookme.pk, pose for a photograph in Lahore, Pakistan, on December 8, 2021. (Photo courtesy: Bookme.pk)
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Updated 09 December 2021
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Pakistani online travel platform raises $7.5 million, plans Saudi Arabia expansion

  • The CEO of Bookme.pk says the company intends to utilize the money to digitize small vans in Pakistani cities
  • Venture capital companies believe Pakistan's first completely cashless travel and ticketing platform can emerge as a ‘unicorn’

KARACHI: A Lahore-based startup company that aims to provide a convenient travel and ticketing platform to millions of users said on Thursday it wanted to expand its outreach to Saudi Arabia and Myanmar after successfully closing a $7.5 million Series A funding round.

Bookme.pk plans to offer people online bookings for intercity buses, airlines, hotels and events in Pakistan.

The Series A round was co-led by Zayn Capital, Lakson Venture Capital and UAE-based Hayaat Global with the participation of BY Ventures and Jabbar Internet Group, New York-based Millville Opportunities and Silicon Valley-based Mentor’s Fund.

The Pakistani firm plans to utilize the funding to digitize buses in small cities and expand its outreach beyond the country’s borders.

“We are planning to expand our outreach to Saudi Arabia and Myanmar in the coming year,” Faizan Aslam, chief executive officer and founder of the company, told Arab News.

Established in 2014, Bookme.pk claims to be the first completely cashless platform in Pakistan with the highest number of day-to-day digital transactions from banks and payment gateways.

The startup has digitized Pakistan’s paper-based transport and travel sector to create a plug and play distribution system that interconnects reservation systems of intercity buses, domestic and international airlines along with hotels and events.

“So far we have digitized companies that are operating big buses in major cities,” Aslam said. “Now we are focusing on digitizing small vans that drive around without any specified time schedule in small cities.”

Bookme.pk has partnered with Pakistan’s leading mobile wallet platforms to offer its customers BNPL (book now, pay later) services, leveraging historical data and spending patterns for more than six million customers, a statement issued by the startup said.

The intercity bus segment has grown significantly in Pakistan as road infrastructure and connectivity has improved throughout the country due to massive infrastructure investments over the last five years.

In addition to that, major Pakistani urban centers have a large number of rural migrants, increasing demand for bus travel for their work-related commutes.

“We are thrilled to continue to invest in Bookme and firmly believe that the Series A funding will allow it to expand operations, increase market share and transform the travel and ticketing space in the country,” Babar Lakhani, managing partner of Lakson Venture Capital, said.

Zayn Capital, which co-led the funding round, maintained the Pakistani startup had the potential to become a “unicorn,” a term used for companies with a valuation of $1 billion or above.

“We have followed Bookme’s journey from the seed stage to see it scale into one of the leading platforms in Pakistan,” Faisal Aftab, co-founder and managing partner of Zayn Capital Frontier Fund, said, adding: “We are extremely proud to be a continued part of their journey as we believe this team is capable of building a unicorn.”

“BookMe has one of the most robust e-ticketing platforms because of its focused approach and customer centricity,” Mohammed Ikhlaq, director of Hayaat Global, was quoted as saying in the statement circulated by the startup. “We are delighted to play a role in their growth story and plans, and we fully expect them to continue scaling new peaks as the digital economy deepens in Pakistan.”

Pakistani startups have raised more than $300 million so far in 2021.

The country has witnessed an increase in the number of internet users from 20 million in 2015 to over 100 million in 2021.


Pakistan courts Chinese fintech investment as digital push widens

Updated 11 sec ago
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Pakistan courts Chinese fintech investment as digital push widens

  • Fintopia delegation explores digital lending, SME finance opportunities in Pakistan
  • China’s vast fintech ecosystem contrasts with Pakistan’s fast-growing, underbanked market

ISLAMABAD: Pakistan is seeking to attract Chinese fintech investment as it accelerates a broader push to expand digital finance, improve access to credit for small businesses and modernize its largely cash-based economy, the information ministry said on Thursday.

The move was underscored during a meeting in Islamabad between Federal Minister for the Board of Investment Qaiser Ahmed Sheikh and a delegation from Fintopia China, a financial technology firm exploring potential entry into Pakistan’s digital finance market. The outreach comes as the government places increasing emphasis on technology-led growth and foreign investment, particularly in financial services, amid efforts to boost financial inclusion and support small and medium-sized enterprises. Pakistan has in recent years expanded branchless banking, digital wallets and mobile payment systems, while also rolling out regulatory reforms aimed at improving the ease of doing business.

Fintopia is a China-based financial technology group that operates digital lending and consumer finance platforms across several emerging markets, according to company information. China hosts one of the world’s largest fintech ecosystems, driven by mass adoption of mobile payments, digital credit and data-driven financial services, while Pakistan’s fintech sector, though far smaller, has grown rapidly as smartphone use rises and demand for digital financial services expands.

“The delegation expressed keen interest in initiating its digital financing venture in Pakistan and in exploring structured collaboration with relevant public and private sector stakeholders,” the information ministry said, quoting minister Sheikh.

The meeting between Sheikh and the Fintopia China delegation took place in Islamabad and followed the company’s participation in a Pakistan-China business-to-business investment conference held in Beijing in September during Prime Minister Shehbaz Sharif’s visit to China, according to the ministry.

During the talks, Pakistani officials highlighted the country’s market potential, noting that Pakistan is the world’s fifth most populous nation and presents growing opportunities for digital financial services, particularly for small businesses and youth-led enterprises. The delegation was briefed on government reforms, including the Business Facilitation Center and the Asaan Karobar Act, aimed at reducing regulatory hurdles for investors.

Officials also outlined investment incentives available in Pakistan’s special economic zones and reiterated government support for foreign companies seeking to launch pilot projects or long-term digital financing operations in the country, the ministry said.

Pakistan has repeatedly described technology and digital finance as central to its long-term economic strategy, as it seeks to widen the tax base, formalize the economy and improve access to credit for underserved segments of the population.