TikTok launches MENA newsroom

The Arabic-language MENA newsroom aims to assist the regional media with the latest regional news. (Supplied)
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Updated 30 September 2021
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TikTok launches MENA newsroom

  • Arabic-language MENA newsroom aims to assist the media with the latest regional news

DUBAI: TikTok has launched a dedicated Arabic-language MENA newsroom with the aim of assisting the regional media with the latest regional news. The newsroom will feature announcements related to trends on the platform, in-app developments and safety.

“Given all the exciting news we have been sharing in recent months, we wanted to offer everyone a central convenient location to keep up with all of our exciting updates,” Hany Kamel, Content Operations Director at TikTok MENA, said.

“The coming months will be brimming with further activations, and through the TikTok MENA newsroom we invite all to keep close tabs on our announcements and events and to get involved where possible. As the world’s leading short-form video platform, now welcoming over a billion users a month, we are delighted to share our journey with visitors to the newsroom, who can browse through the latest trends, in-app developments, creators and safety updates in real-time.”

Country-specific newsrooms are also available in markets such as India, France, Germany, Japan, Russia, Taiwan and Myanmar.


Eurovision Sport, Camb.ai to provide live subtitling for Paralympic Winter Games

Updated 06 March 2026
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Eurovision Sport, Camb.ai to provide live subtitling for Paralympic Winter Games

  • Partnership aims to increase accessibility for all audiences
  • Milano Cortina Games run from Friday to March 15

LONDON: Eurovision Sport, the European Broadcasting Union’s free-to-air streaming platform, will provide live and on-demand subtitling for coverage of the Milano Cortina 2026 Paralympic Winter Games in partnership with AI language company Camb.ai

The service will run across all competition days, allowing viewers to stream all six Paralympic Winter Games sports on Eurovision Sport with real-time subtitles. The Games open on Friday and run through March 15.

Camb.ai will supply contextual speech-to-text transcription for both live and catch-up coverage, which the organizers said would support accessibility without altering the editorial integrity of broadcasts.

Eurovision Sport Managing Director Alan Fagan said the aim was to make the Games available to “the widest possible audience,” by scaling up digital accessibility across every event on the platform.

The initiative forms part of the EBU’s most extensive digital coverage of a Paralympic Winter Games to date and complements member broadcasters’ linear output.

It also reflects a wider industry push to make live sport easier to follow for viewers watching without sound, people with hearing impairments and audiences consuming content on demand.

Camb.ai’s Chief Technology Officer Akshat Prakash said the company was proud to deepen its partnership with Eurovision Sport, describing the platform as a leader in applying new technology to sports coverage.

The two organizations began working together in 2024, when they delivered what they described as Europe’s first AI-powered real-time translated sports commentary during European Athletics events.