Aramco’s entrepreneurship arm Wa’ed invests $500k in fitness app

The GetMuv app gives Saudi men and women the opportunity to flexible health and wellness memberships to gyms throughout the Kingdom. (Supplied)
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Updated 30 January 2021
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Aramco’s entrepreneurship arm Wa’ed invests $500k in fitness app

  • The investment is the second injection of cash in GetMuv, following on from a $1.5 million investment in 2019

RIYADH: Wa’ed, the entrepreneurship arm of Saudi Aramco, has announced a $500,000 bridge investment in GetMuv, the Jeddah-based app dedicated to fitness clubs and health centers.

The investment was through the company’s venture capital arm, Wa’ed Ventures, and is the second injection of cash in GetMuv, following on from a $1.5 million investment in 2019.

The app, which gives Saudi men and women the opportunity to have flexible health and wellness memberships at gyms throughout the Kingdom, plans to use the new funding to expand into the Kingdom’s corporate health and wellness sector.

Wassim Basrawi, Wa’ed managing director, said: “This latest funding reflects our confidence in GetMuv’s business model and clear value to the Kingdom’s future. As an innovative, digital solution that is helping boost fitness levels nationwide, GetMuv is another example of ingenuity that is ‘Made in Saudi Arabia’.”

Ibrahim Yousef, GetMuv CEO and co-founder, said: “Since our start-up was created at the end of 2017, GetMuv has developed a loyal customer base of 130,000 registered sport and fitness enthusiasts who gain flexible, affordable and on-demand access to over 100 top gyms, including Body Masters, KORE, Arena, NuYu and other sports clubs across Saudi Arabia.”

The GetMuv deal comes soon after the announcement of Wa’ed’s $500,000 investment in Ynmo, the first Arabic-English software platform for teachers of students with disabilities. The funding, through Wa’ed Ventures, will help the Makkah-based startup invest in its software, hire more staff and expand its services.

Earlier this year, Wa’ed reported that it had tripled the amount of money loaned to startups in the Kingdom last year.

The Dhahran-based initiative gave out 12 loans to small and medium-sized enterprises (SMEs), up from four in 2019, with the value surging to SR31 million ($8.27 million), up from SR10 million in 2019.

In terms of venture capital funding, Wa’ed deployed SR43 million to SMEs, up 34 percent year-on-year.

“In a very challenging year, I am proud of the Wa’ed family, which includes my team and our resilient entrepreneurs, for rising to the challenges and keeping us on track to deliver an even greater impact in 2021,” Basrawi said.


Saudi minister at Davos urges collaboration on minerals

Global collaboration on minerals essential to ease geopolitical tensions and secure supply, WEF hears. (Supplied)
Updated 20 January 2026
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Saudi minister at Davos urges collaboration on minerals

  • The reason of the tension of geopolitics is actually the criticality of the minerals

LONDON: Countries need to collaborate on mining and resources to help avoid geopolitical tensions, Saudi Arabia’s minister of industry and mineral resources told the World Economic Forum on Tuesday.

“The reason of the tension of geopolitics is actually the criticality of the minerals, the concentration in different areas of the world,” Bandar Alkhorayef told a panel discussion on the geopolitics of materials.

“The rational thing to do is to collaborate, and that’s what we are doing,” he added. “We are creating a platform of collaboration in Saudi Arabia.”

Bandar Alkhorayef, Saudi Minister of Industry and Mineral Resources 

The Kingdom last week hosted the Future Minerals Forum in Riyadh. Alkhorayef said the platform was launched by the government in 2022 as a contribution to the global community. “It’s very important to have a global movement, and that’s why we launched the Future Minerals Forum,” he said. “It is the most important platform of global mining leaders.”

The Kingdom has made mining one of the key pillars of its economy, rapidly expanding the sector under the Vision 2030 reform program with an eye on diversification. Saudi Arabia has an estimated $2.5 trillion in mineral wealth and the ramping up of extraction comes at a time of intense global competition for resources to drive technological development in areas like AI and renewables.

“We realized that unlocking the value that we have in our natural resources, of the different minerals that we have, will definitely help our economy to grow to diversify,” Alkhorayef said. The Kingdom has worked to reduce the timelines required to set up mines while also protecting local communities, he added. Obtaining mining permits in Saudi Arabia has been reduced to just 30 to 90 days compared to the many years required in other countries, Alkhorayef said.

“We learned very, very early that permitting is a bottleneck in the system,” he added. “We all know, and we have to be very, very frank about this, that mining doesn’t have a good reputation globally.

“We are trying to change this and cutting down the licensing process doesn’t only solve it. You need also to show the communities the impact of the mining on their lives.”

Saudi Arabia’s new mining investment laws have placed great emphasis on the development of society and local communities, along with protecting the environment and incorporating new technologies, Alkhorayef said. “We want to build the future mines; we don’t want to build old mines.”