TheFace: Hala Abdulaziz Aseel, Saudi campaigner for awareness of mental health wellness

Hala Abdulaziz Aseel and her children. (AN photo by Ziyad Alarfaj)
Updated 29 November 2019
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TheFace: Hala Abdulaziz Aseel, Saudi campaigner for awareness of mental health wellness

  • Aseel was one of the founding members of Zahra Breast Cancer Association
  • She also co-founded a psychoeducation support group called “Blossom,” which helps cancer survivors adjust to life

I was born in Jeddah and I am the eldest of five children — I have two sisters and two brothers.

My father married my mother when she was in the 10th grade, and she stopped her education to become a wife and a mother, but she never gave up on her dream of graduating high school. And when I was in my second year of college, I actually attended my mother’s high school graduation.

I spent most of my childhood living between Saudi Arabia and the US. My father was a general in the Royal Saudi Air Force, and in 1984 he was appointed to the Embassy of Saudi Arabia in Washington, the city I called home for almost 20 years. 

I completed most of my education in the US. I received my high school diploma from the Islamic Saudi Academy, my bachelor’s degree in psychology from American University and my master’s degree in community counseling from George Washington University.  

Raising Muslim children when you’re surrounded by Western culture is quite a challenge, but my parents made sure that we were exposed to what American culture had to offer, while having a strong bond to our religion and culture. They made sure to speak to us in Arabic so that we did not lose our mother language. I have always thought of it as getting the best of both worlds.

My parents were always an inspiration: Creating a home and a stable family life for us while they were thousands of miles away from their own families. I learned great lessons from them. From my father, Gen. Abdulaziz Aseel, I learned hard work, dedication and having a strong character. From my mother, Thoria Etaiwi, I learned patience, kindness and selflessness.     

As a child, moving back and forth was not easy. Constantly changing schools, friends, location and homes. There was a lack of stability but, reflecting on it now, I realize it has shaped me into the person I am today. It made me adaptable to the curve balls that life throws. In addition, my interaction with people of different races, religions and cultures has made me more accepting and tolerant. 

Moving back home was bittersweet, because I left one home for another.  But I soon found my place among family, friends and colleagues. 

I began my career at the National Guard Hospital, where I worked for seven years. That was the bridge between the knowledge I gained in the US and applying it to help people in my country.

After seven years in a government hospital, I decided to target the private sector. For the past 10 years, I have worked at Psych Care Clinics as a mental health counselor. The focuses of my practice are adolescents and adult females with various mental disorders and social problems.

The evolution of mental health development in Saudi Arabia over the past 20 years has been remarkable to witness. The increase in awareness of the importance of mental health has been very fast — it has changed from being a taboo subject to a well-recognized field.

In 2007, I was one of the founding members of Zahra Breast Cancer Association. Being part of this amazing organization and working with such dedicated women gives me great pride. I also co-founded a psychoeducation support group called “Blossom,” which helps cancer survivors adjust to life after completing their treatment. The group teaches patients that there is a life after cancer full of hope and new dreams. 

That is something I understand well, as my mother is a cancer survivor. Seeing her go through that journey while far away from her family has increased my empathy for cancer patients and their loved ones. I hope that I can be a helping hand for these women fighting cancer and let them know that no one needs to struggle alone.

I am a proud wife and a mother of three. I feel very lucky to be married to a man that I can call my friend, supporter and confidant. My pride and joy are Aljudy (15), Yousif (12) and Lana (8).  

Being a mother has taught me unconditional love and patience. It has made me a better human and a role model they can be proud of. Motherhood has taught me to live in the moment and enjoy life for its simplicity.

In the future, I hope that my kids will get to live their dreams and grow into individuals who care about giving back to their country and helping it grow.

I hope to continue to be part of the growth of the mental health field and to see Saudi Arabia become one of the leading countries in research and new treatments. I also hope to develop my own private practice that not only focuses on treatment but also on raising awareness of mental health wellness.

And I hope a cure for cancer will be found soon, to end the struggle of thousands of people. 


Saudi House kicks off Davos with push on Vision 2030, AI platform and ‘humanizing’ tourism

At Saudi House, ministers and executives set out how the Kingdom sees the next phase of its transformation. (Supplied)
Updated 20 January 2026
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Saudi House kicks off Davos with push on Vision 2030, AI platform and ‘humanizing’ tourism

  • Saudi ministers dominate pre-summit spotlight at Saudi pavilion, touting Vision 2030’s next phase and human capital as key to global edge
  • Ministry of Economy and Planning announced the SUSTAIN Platform which aims to accelerate AI-enabled, cross-sector collaboration for sustainable development

DAVOS: For regulars at the World Economic Forum, Monday in Davos is usually a chance to ease into the week, a time to reconnect, plan meetings and prepare for the intense schedule ahead.

This year, Saudi Arabia moved quickly to fill that lull, taking center stage with a packed program of panels ahead of Tuesday’s official opening.

At the Saudi House — the Kingdom’s official pavilion on the Promenade, returning after its debut as a standalone venue at the 2025 WEF Annual Meeting — Saudi ministers and global executives set out how the Kingdom sees the next phase of its transformation.

Monday’s speakers at the Saudi House included Minister of Finance Mohammed Al-Jadaan, Minister of Investment Khalid Al-Falih, Minister of Tourism Ahmed Al-Khateeb, and President and Vice Chairman of Meta Dina Powell McCormick. (Supplied)

Established by the Ministry of Economy and Planning, the venue is pitched as a platform for international thought leaders to tackle the challenges, opportunities and solutions shaping the global economy.

Opening a session on the Kingdom’s role at this year’s Forum and the next phase of Vision 2030 — now in its 10th year and roughly two-thirds complete — Princess Reema bint Bandar, Saudi Arabia’s ambassador to the US, said human capital “is the actual driver if you want a competitive, modern economy.”

She described one of the biggest achievements of the past decade as the emergence of a highly qualified cohort of young Saudis who could work anywhere in the world but “choose to come home, choose to build at home and choose to deliver at home,” calling this “the biggest symbol of the success of Vision 2030.”

Who can give you optimum access to opportunities while addressing risks? I contend that Saudi Arabia has been able to provide that formula.

Khalid Al-Falih, Saudi minister of investment

On the same panel, Minister of Finance Mohammed Aljadaan said this success is rooted in a “behavioral change” that has strengthened the Kingdom’s credibility with both international partners and its own citizens.

“Credibility comes from being very pragmatic, making sure that you maintain your fiscal policy discipline, but at the same time refocus your resources where it matters,” he said, warning that “markets will call your bluff if you’re not serious.”

The Saudi House, a cross-ministerial initiative led by the Ministry of Economy and Planning, is intended to underscore the Kingdom’s “commitment to global cooperation” by offering “a platform where visionary ideas are shared and shaped,” while showcasing opportunities and lessons from its “unprecedented national transformation.”

Lubna Olayan, Chair of the Corporate Board, Olayan Group

Echoing earlier comments to Arab News, Economy and Planning Minister Faisal Alibrahim said the Kingdom’s role as an anchor of stability has helped unlock its potential, stressing that while the objective is to decouple from reliance on a single commodity, “2030 is not the finishing line.”

Khalid Al-Falih, Saudi minister of investment, said Saudi Arabia has been able to enable access to opportunities while addressing major risks, arguing that few countries can match the Kingdom’s overall mix.

“No country has all of those to 100 percent,” he said. “But who can give you the mix that gives you optimum access to opportunities while addressing all of those risks?

Dr. Bedour Alrayes, Deputy CEO, Human Capability Development Program, Saudi Arabia

“I contend that Saudi Arabia has been able to provide that formula and the proof is in the pudding,” noting that local investment has doubled in recent years to reach levels comparable with India and China.

While societal transformation dominated the morning discussions, the afternoon turned to technology, tourism, sport and culture, four strategic sectors expected to spearhead Vision 2030’s next phase.

The Ministry of Economy and Planning used the day to announce the SUSTAIN Platform, due to launch in 2026, which aims to accelerate AI-enabled, cross-sector collaboration for sustainable development.

The ministry said SUSTAIN will translate the Kingdom’s public and private-sector coordination mandate into a practical national tool to help government entities, businesses, investors, academia and civil society identify credible partners, form trusted coalitions and move initiatives “from planning to implementation more efficiently,” addressing a global challenge where fragmented partnerships often slow delivery and blunt impact.

“We are in a moment in time where technology may well impact the face of humanity,” said Dina Powell McCormick, recently appointed president and vice chairman of Meta, welcoming the Kingdom’s “desire” to partner with technology companies and its embrace of innovation.

Minister of Tourism Ahmed Alkhateeb, discussing how technology is being deployed in his sector, underlined that “in travel and tourism, people are very important. We learn about other people’s culture through interacting with people. We digitalize the unnecessary and humanize the necessary.”

He added that while technological transformation is a priority, “we don’t want to replace this big workforce with technology. I think we need to protect them in Saudi Arabia, where we’re being a model. I’m an advocate of keeping the people.”

Throughout the week, Saudi House will host more than 20 sessions, including over 10 accredited by the WEF, across six themes: Bold Vision, Insights for Impact, People and Human Capability, Quality of Life, Investment and Collaboration, and Welcoming the World.

The pavilion will also launch “NextOn,” a new series of influential and educational talks featuring leading global voices.