Jollychic celebrates 7th anniversary with sale

Updated 18 March 2019
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Jollychic celebrates 7th anniversary with sale

E-retailer Jollychic is celebrating its 7th anniversary with a week-long sales bonanza offering limited-time deals on nearly 1 million items, and a chance to win thousands of prizes and gifts, including the grand prize of a $100,000 luxury SUV.
“We want to celebrate our anniversary together with all our customers by rewarding them for their continued loyalty over the past seven years,” said Mohammad Jabri, marketing VP of Jollychic in the Middle East.
“We created a special ‘Share and Support’ page that features an anniversary celebration candle that customers can post on their social media accounts. Every time someone lights up the candle using the link, not only will the customer receive a unique code, but the person who lit it will also receive one. In this way, the more ‘support’ people give to each other, the more chances there will be for everyone to win the grand prize,” Jabri said.
One winning code will be selected at random at the end of the campaign on March 20.
“The 7th year anniversary is very important for us. Like the 7th day in a week, it’s a time that we believe is good to express our appreciation, review the past and fully prepare to enter the next stage,” he added.


Cadbury Dairy Milk goes 'Irresistible'


Updated 07 February 2026
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Cadbury Dairy Milk goes 'Irresistible'


Cadbury Dairy Milk is inviting chocolate lovers to discover something new with the launch of Irresistible — a range created to make every bite feel special, elevated and multi-sensory.

The Irresistible range adds generous, indulgent fillings that bring depth, texture, and warmth to every moment. It’s indulgence redefined. A little extra joy. And a reminder that great chocolate should always feel like a treat.

Irresistible Nutty Cream: Simple. Rich. Completely satisfying. Beneath the classic Cadbury Dairy Milk chocolate is a smooth, nutty cream filling that melts beautifully before revealing a gentle crunch. The result is a perfectly balanced bite—creamy, comforting, and quietly indulgent.

Irresistible Sticky Toffee: Inspired by beloved dessert flavors, this variant wraps smooth Dairy Milk chocolate around layers of caramel-flavored crème, soft caramel, and salted toffee pieces. Chewy and deeply comforting, it’s designed to be enjoyed slowly—or shared in moments that matter. 

Available in slices and minis, it brings a little indulgence to any time of day.

Lisa Roberts, head of marketing for the Gulf, Saudi Arabia and developing markets at Mondelez said: “This launch reflects our passion for innovation and our commitment to creating the best experiences for our consumers. With the Irresistible range, we’ve brought together a unique multi-layer, multi-sensory proposition for a more indulgent experience, inviting you to enjoy moments of goodness.”

Every detail of the Irresistible range has been thoughtfully created to deliver a richer chocolate experience. From the generous fillings to the satisfying textures, it’s chocolate made to be savored—not rushed.

With Irresistible, Cadbury Dairy Milk continues to evolve, bringing new ideas to a much-loved classic while staying true to what makes it special. It’s a celebration of flavor, comfort, and the simple pleasure of a great piece of chocolate.

The Cadbury Dairy Milk Irresistible range is now available across the Gulf states.