LuLu Group has launched its newest hypermarket in Dammam, in the Eastern Province, with the inauguration of Lulu Mall. A major highlight of the mall will be a six-screen multiplex cinema, the first in the eastern region slated to be operational by mid-2019.
The hypermarket, LuLu’s 16th in the Kingdom and 161st globally, was officially inaugurated on Wednesday by Fahd Al-Jubair, mayor of the Eastern Province, in the presence of Abdul Rehman bin Fahad Al-Muqbel, director general at the Ministry of Labor; Khalid Ahamed Al-Obaid, director at the Ministry of Labor; Yusuff Ali M.A., chairman of Lulu Group; government officials and dignitaries.
Strategically located on King Fahd Road, the four-level shopping mall houses global brands, entertainment centers, food court and other facilities for the whole family. It is spread over a total built-up area of 580,000 square feet and is managed by Lulu Properties, the shopping mall division of Lulu Group.
LuLu chairman Ali said: “We are really excited to open this new mall and hypermarket in Dammam, which will not only bring world-class shopping to the residents here but also open employment opportunities for Saudi nationals.”
He added: “We are upbeat about the vast investment opportunities in Saudi Arabia, thanks to the Kingdom’s Vision 2030. We have already announced that as part of our expansion plans, 15 new hypermarkets will be opened in the Kingdom by 2020 at an investment of SR1.5 billion ($399 million). Under this plan, three hypermarkets have already been opened and another two hypermarkets are slated to open each in Riyadh and Jeddah this year. This is apart from the SR1.2 billion that we have already invested in the Kingdom so far.”
Ali said the retail chain has signed an agreement with the Saudi Arabian National Guard to open two shopping centers and seven supermarkets in Dammam and Al-Ahsa. “This will further generate sizable employment for Saudi youth and serve the National Guard officials and their families in the best possible manner. Works are in full swing to open three stores in the National Guard campus before the end of 2019.”
He added: “The Saudi economy is booming thanks to the major reforms being implemented by the visionary leadership here, and I am sure these initiatives will surely make the Kingdom one of the top global economic powerhouses.”
Apart from the retail expansion, LuLu is also investing another SR250 million in setting up a 1 million square feet state-of-the-art wholesale and logistics center in the King Abdullah Economic City (KAEC).
LuLu Group currently employs 3,050 Saudi nationals, including 750 women, in its hypermarkets across the Kingdom. “Our goal is to give employment to more than 5,000 nationals by the end of 2020, out of which 1,700 will be women,” Ali said.
“We also take this opportunity to extend our gratitude to the Custodian of the Two Holy Mosques King Salman, Crown Prince Mohammed bin Salman, and the government,” he added.
LuLu Mall brings cinema to Eastern Province
LuLu Mall brings cinema to Eastern Province
LuLu marks Founding Day with ‘Made in Saudi’ campaign
The Ministry of Industry and Mineral Resources honored LuLu Hypermarket in recognition of its pivotal role as the exclusive retail partner of the “Najoud Bikhairna 2026” initiative, commending its continued efforts in supporting and empowering national industries while showcasing the quality and competitiveness of locally manufactured products.
The initiative, led by the ministry in partnership with the Saudi Export Development Authority, represented by the Made in Saudi program, stands as a pioneering model of public-private sector collaboration in activating community-driven initiatives with sustainable impact. Through this program, more than 280,000 Saudi-made products were distributed to 10,000 families across various regions of the Kingdom during the holy month of Ramadan, reinforcing the presence of national products and strengthening the values of social solidarity among individuals and institutions alike.
The ministry’s recognition of LuLu Hypermarket coincided with the official launch of its Saudi Founding Day celebrations at the Dharat Laban branch in Riyadh, marked by the unveiling of a comprehensive promotional campaign dedicated to Saudi-made products. On this occasion, a wide range of special offers was introduced on local products, available across all LuLu Hypermarket branches throughout the Kingdom.
The inauguration ceremony was attended by Mohammed bin Dayel, general supervisor of the Made in Saudi program at the Saudi Export Development Authority, and Mohamed Haris, director of LuLu Saudi Arabia, alongside members of LuLu’s executive management team. The event featured a ribbon-cutting ceremony to officially open the specially designed Founding Day gateway.
Following the inauguration, guests toured several dedicated zones and exhibitions highlighting national products. The tour commenced at the grocery and “Made in Saudi” consumer goods sections, showcasing the diversity and quality of local brands. It also included the “Made in Saudi” dates pavilion, presenting a premium selection of the finest locally sourced dates in celebration of one of the Kingdom’s most iconic national symbols.
The visit continued to the fruits and vegetables section under the theme “From Our Land,” featuring an exceptional assortment of Saudi agricultural products, reflecting the richness and excellence of the local agricultural sector. Guests also explored the LuLu private label corner, which features products exclusively manufactured within the Kingdom for LuLu, reaffirming the company’s commitment to supporting local manufacturing.
The tour concluded with a presentation of “Made in Saudi” products within the chilled and frozen categories, underscoring the rapid growth and qualitative advancement of the Kingdom’s food manufacturing sector, and further reinforcing the strong market position and competitiveness of Saudi products.
