FaceOf: Saleh bin Nasser Al-Jasser, director general of Saudi Arabian Airlines

Saleh bin Nasser Al-Jasser
Updated 24 December 2018
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FaceOf: Saleh bin Nasser Al-Jasser, director general of Saudi Arabian Airlines

  • Previously, Al-Jasser served as the chief executive officer of the National Shipping Co. of Saudi Arabia.
  • He holds a bachelor’s degree in industrial engineering from King Abdul Aziz University in Jeddah

Saleh bin Nasser Al-Jasser has been the director general of Saudi Arabian Airlines Corp. since August 2014 succeeding Khaled Al-Molhem. 

He was selected by the airline’s board of directors, chaired by Prince Fahd bin Abdullah, president of the General Authority of Civil Aviation and chairman of Saudia’s board of directors.

Previously, he served as the chief executive officer of the National Shipping Co. of Saudi Arabia.

Al-Jasser has over 30 years of experience in various areas including business management and maritime, land and air transportation in both the private and public sectors. 

Al-Jasser also served as a director at Bupa Arabia for Cooperative Insurance and the Middle East Financial Investment Co. He has also worked as a director of the Saudi Research and Marketing Group, and a non-executive director of Saudi Airlines Catering Co. He was also associated with Etihad Etisalat Co. (Mobily) as a director.

He holds a bachelor’s degree in industrial engineering from King Abdul Aziz University in Jeddah, and a master’s degree in civil engineering from King Saud University, Riyadh. He also obtained a master’s degree in business administration from King Saud University.

Al-Jasser was recently quoted as saying: “The demand for air transport services in the domestic market of the Kingdom of Saudi Arabia has grown exponentially. 

“The low-fares airline will continue to expand rapidly, and the addition to the fleet aligns well with flyadeal’s target to grow its presence in the domestic market and cover new markets outside of Saudi Arabia.”

Saudi budget carrier flyadeal has agreed to buy as many as 50 737 MAX passenger planes from Boeing as it seeks to expand its regional route network. The deal is valued at up to $5.9 billion at list prices. However, airlines typically negotiate significant discounts for such large plane orders.


‘Cake not hate’ campaign becomes ‘Dates not hate’ in Madinah

“The Joshie-Man” and his father Dan Harris in the courtyard of the Prophet’s Mosque in Madinah. (Supplied)
Updated 02 February 2026
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‘Cake not hate’ campaign becomes ‘Dates not hate’ in Madinah

  • Dan said he was very impressed by Saudi hospitality and that his family was warmly welcomed
  • He said being in Madinah exposed him to the true diversity of Islam

LONDON: A British autistic and non-verbal boy who has been visiting UK mosques and distributing cakes to promote solidarity amid an increase in far-right support in the country has taken his message of love to Madinah.

Joshua Harris, or “The Joshie-Man” as the 12-year-old is known to his social media fans, has handed out hundreds of his baked goods to worshipers at mosques in major British cities over the last few months.

The “Cake not hate” campaign came about after an Islamophobic attack on a mosque in his home city of Peterborough in October 2025.

Harris and his father visited Masjid Darassalaam, the mosque that was targeted, with cakes that the boy had baked and distributed them to the congregation soon after the attack. Since then, Harris has visited dozens of mosques in the UK.

On a recent trip to the Middle East, he and his father visited Madinah. In a local twist that pays tribute to the holy city’s famous date varieties including ajwa and ambar, Harris handed out dates to people in the courtyard of the Prophet’s Mosque. The “Cake not hate” campaign became “Dates not hate” for Saudi Arabia.

“He was greeted really, really warmly. There were some really touching moments where people were kissing his hands and his head. It was really lovely,” his father, Dan Harris, said.

Dan, the founder of global charity Neurodiversity in Business, said being in Madinah exposed him to the true diversity of Islam.

“We met people from all around the world. It was amazing. It’s like the United Nations there, you get people from different countries and it just goes to show you that the Muslim community, or the Ummah more generally, is not a homogeneous group,” he said.

“We saw people from Tajikistan and Uzbekistan and it was really interesting for us.”

Dan said his visit to Madinah, considered the second holiest city in Islam after Makkah for Muslims, was “profound and life-changing.”

He added: “I would say it’s my favourite city in the world due to the peace and tranquillity I felt there.”

Dan added that he was very impressed by Saudi hospitality: “Everywhere we went, people were taking down my number and insisting that we come for dinner, insisting they pick us up from the location. They were extremely attentive to Joshie as well, making sure his needs were met. We felt a great sense of welcome, something Saudi Arabia is known for.”